The Startup Playbook: Founder-to-Founder Advice from Two Startup Veterans, 2nd Edition Will Herman
Lyt når som helst, hvor som helst
Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis
- Lyt og læs så meget du har lyst til
- Opdag et kæmpe bibliotek fyldt med fortællinger
- Eksklusive titler + Mofibo Originals
- Opsig når som helst
The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company
- Af
- Med
- Forlag
- 12 Bedømmelse
4.5
- Varighed
- 12T 59M
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?
The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, cocreator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This guide will help you:
● Avoid the nine deadly sins that destroy startups' chances for success
● Use the Customer Development method to bring your business idea to life
● Incorporate the Business Model Canvas as the organizing principle for startup hypotheses
● Identify your customers and determine how to "get, keep and grow" customers' profitably
● Compute how you'll drive your startup to repeatable, scalable profits.
© 2020 Ascent Audio (Lydbog): 9781469080055
Udgivelsesdato
Lydbog: 23. juni 2020
Tags
Andre kan også lide...
- Startup CEO: A Field Guide to Scaling Up Your Business: A Field Guide to Scaling Up Your Business, 2nd Edition Matt Blumberg
- The 22 Immutable Laws of Branding Al Ries
- Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean Karen Berman
- HBR's 10 Must Reads on Entrepreneurship and Startups Reid Hoffman
- The Essential Drucker: In One Volume the Best of Sixty Years of Peter Drucker's Essential Writings on Management Peter F. Drucker
- The 22 Immutable Laws of Marketing Jack Trout
- Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant W. Chan Kim
- Harvard Business Review Project Management Handbook: How to Launch, Lead, and Sponsor Successful Projects Antonio Nieto-Rodriguez
- From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue (2nd Edition): How SaaS and Other Hyper-Growth Companies Create Predictable Revenue 2nd Edition Jason Lemkin
- Venture Deals, 4th Edition: Be Smarter than Your Lawyer and Venture Capitalist Brad Feld
- Traction: How Any Startup Can Achieve Explosive Customer Growth Justin Mares
- Running Lean, 2nd Edition: Iterate from Plan A to a Plan That Works Ash Maurya
- HBR's 10 Must Reads on Business Model Innovation Clayton M. Christensen
- Crossing the Chasm: Marketing and Selling Technology Projects to Mainstream Customers Geoffrey A. Moore
- New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development Mike Weinberg
- Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets Dave Peterson
- Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It April Dunford
- What You Do Is Who You Are: How to Create Your Business Culture Ben Horowitz
- What You Do Is Who You Are: How to Create Your Business Culture Ben Horowitz
- Management Rev Ed Peter F. Drucker
- HBR Guide to Crafting Your Purpose John Coleman
- The Influential Product Manager: How to Lead and Launch Successful Technology Products Ken Sandy
- Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No Jeb Blount
- Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution and More: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More Donald Miller
- HBR's 10 Must Reads 2026: The Definitive Management Ideas of the Year from Harvard Business Review (featuring "The Strategic Genius of Taylor Swift" by Kevin Evers) Vijay Govindarajan
- The Heart of Business: Leadership Principles for the Next Era of Capitalism Hubert Joly
- Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth W. Chan Kim
- Differentiate or Die: Survival in Our Era of Killer Competition Jack Trout
- The Bezos Blueprint: Communication Secrets that Power Amazon's Success Carmine Gallo
- Consulting Essentials: The Art and Science of People, Facts, and Frameworks Jeff Kavanaugh
- The Great CEO Within: The Tactical Guide to Company Building Alex MacCaw
- The Choice Eliyahu M. Goldratt
- HBR at 100: The Most Influential and Innovative Articles from Harvard Business Review's First Century Harvard Business Review
- The HP Way: How Bill Hewlett and I Built Our Company David Packard
- Summary of High Output Management: 45 Minutes - Key Points Summary/Refresher Executive Reads
- Competing Against Luck: The Story of Innovation and Customer Choice Karen Dillon
- The Only Sales Guide You'll Ever Need Anthony Iannarino
- The Automatic Customer: Creating a Subscription Business in Any Industry John Warrillow
- Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies Chris Yeh
- How the Mighty Fall Jim Collins
- Positioning: The Battle For Your Mind Jack Trout
- The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business Rita Gunther McGrath
- The Consulting Bible: How to Launch and Grow a Seven-Figure Consulting Business, 2nd Edition Alan Weiss
- The Entrepreneur Roller Coaster: It’s Your Turn to #JoinTheRide Darren Hardy
- Entrepreneur Revolution: How to Develop your Entrepreneurial Mindset and Start a Business that Works Daniel Priestley
- From Startup to Exit: An Insider's Guide to Launching and Scaling Your Tech Business Shirish Nadkarni
- Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All Jim Collins
- R.E.D. Marketing: The Three Ingredients of Leading Brands Ken Muench
- How to Grow Your Small Business: A 6-Step Plan to Help Your Business Take Off Donald Miller
- Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers Raja Rajamannar
- The Product-Led Organization: Drive Growth by Putting Product at the Center of Your Customer Experience Todd Olson
- The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters Joseph Sugarman
- The Mom Test: How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You Rob Fitzpatrick
- A Mind for Sales: Daily Habits and Practical Strategies for Sales Success Mark Hunter, CSP
- Free Prize Inside!: The Next Big Marketing Idea Seth Godin
- The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million Mark Roberge
- Behind the Cloud : The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry Carlye Adler
- Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs Michael A. Cusumano
- Turning the Flywheel: A Monograph to Accompany Good to Great Jim Collins
- The Innovator's Dilemma, with a New Foreword: When New Technologies Cause Great Firms to Fail Clayton M. Christensen
- The Cold Start Problem: How to Start and Scale Network Effects Andrew Chen
- Sales Truth: Debunk the Myths. Apply Powerful Principles. Win More New Sales. Mike Weinberg
- Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Donald Miller
- How I Built This: The Unexpected Paths to Success From the World's Most Inspiring Entrepreneurs Guy Raz
- Escaping the Build Trap: How Effective Product Management Creates Real Value Melissa Perri
- Bargaining for Advantage: Negotiation Strategies for Reasonable People G. Richard Shell
- Loved: How to Rethink Marketing for Tech Products Martina Lauchengco
- Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance Felix Oberholzer-Gee
- The Toyota Way: 14 Management Principles from the World's Greatest Manufacturer Jeffrey Liker
- Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead Tony Saldanha
- CEO Excellence: The Six Mindsets That Distinguish the Best Leaders from the Rest Scott Keller
- Negotiating the Impossible: How to Break Deadlocks and Resolve Ugly Conflicts (without Money or Muscle) Deepak Malhotra
- Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders Adam Morgan
- Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game Walker Deibel
- Critical Chain: Project Management and the Theory of Constraints Eliyahu M. Goldratt
- Bargaining with the Devil: When to Negotiate, When to Fight Robert Mnookin
- Marketing 4.0: Moving from Traditional to Digital Philip Kotler
- The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback Dan Olsen
- The Ideas of Philip Kotler About Marketing: Management Classics Ben Tiggelaar
- INKED: The Ultimate Guide to Powerful Closing and Negotiation Tactics that Unlock YES and Seal the Deal Jeb Blount
- Leadership BS: Fixing Workplaces and Careers One Truth at a Time Jeffrey Pfeffer
- Understanding Michael Porter: The Essential Guide to Competition and Strategy Joan Magretta
- Zero to IPO: Over $1 Trillion of Actionable Advice from the World's Most Successful Entrepreneurs Frederic Kerrest
- It's Not Luck: Marketing, Production, and the Theory of Constraints Eliyahu M. Goldratt
- SYSTEMology: Create time, reduce errors and scale your profits with proven business systems David Jenyns
- Outcomes Over Output: Why customer behavior is the key metric for business success Joshua Seiden
- The Art of Business Wars: Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries David Brown
- Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company Andrew S. Grove
Vælg dit abonnement
Over 600.000 titler
Download og nyd titler offline
Eksklusive titler + Mofibo Originals
Børnevenligt miljø (Kids Mode)
Det er nemt at opsige når som helst
Den mest populære
Premium
For dig som lytter og læser ofte.
1 konto
100 timer/måned
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Unlimited
For dig som lytter og læser ubegrænset.
1 konto
Ubegrænset adgang
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Family
For dig som ønsker at dele historier med familien.
2-6 konti
100 timer/måned pr. konto
Fri lytning til podcasts
Kun 39 kr. pr. ekstra konto
Ingen binding
2 konti
179 kr. /månedFlex
For dig som vil prøve Mofibo.
1 konto
20 timer/måned
Gem op til 100 ubrugte timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Sprog og region
Dansk
Danmark
