Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas
- Forfatter
- Indlæser
- Forlag
- 53 Bedømmelse
3.9
- Længde
- 7T 31M
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better.
Then small happened.
Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.
© 2006 HighBridge Audio (Lydbog): 9781598871050
Udgivelsesdato
Lydbog: 24. juli 2006
Bøger, der ligner Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas
- Permission Marketing: Turning Strangers into Friends, and Friends into Customers Seth Godin
- Free Prize Inside!: The Next Big Marketing Idea Seth Godin
- Unleashing the Idea Virus Seth Godin
- Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising: Revised and Expanded Ryan Holiday
- The Thank You Economy Gary Vaynerchuk
- Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth W. Chan Kim, Reneé Mauborgne
- 22 Immutable Laws of Branding Al Ries, Laura Ries
- Marketing 4.0: Moving from Traditional to Digital Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- Survival is not Enough: Zooming, Evolution, and the Future of Your Company Seth Godin
- Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition Bo Burlingham
- Yes!: 50 Scientifically Proven Ways to Be Persuasive Robert Cialdini, Noah J. Goldstein, Steve J. Martin
- The Storyteller's Secret: How TED Speakers and Inspirational Leaders Turn Their Passion into Performance Carmine Gallo
- How Will You Measure Your Life? Karen Dillon, James Allworth, Clayton M. Christensen
- Five Stars: The Communication Secrets to Get From Good to Great Carmine Gallo
- Bold: How to Go Big, Create Wealth and Impact the World Steven Kotler, Peter H. Diamandis
- #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness Gary Vaynerchuk
- Getting to Yes with Yourself: And Other Worthy Opponents William Ury
- Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Donald Miller, Dr. J.J. Peterson
- Pre-Suasion: Channeling Attention for Change Robert Cialdini
- Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality Scott Belsky
- What You Do Is Who You Are: How to Create Your Business Culture Ben Horowitz
- 48-Hour Start-up: From idea to launch in 1 weekend Fraser Doherty MBE
- Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success Gary Vaynerchuk
- The New One Minute Manager Ken Blanchard, Spencer Johnson
- The Entrepreneur Roller Coaster: It’s Your Turn to #JoinTheRide Darren Hardy
- Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All Jim Collins, Morten T. Hansen
- The Effective Executive: The Definitive Guide to Getting the Right Things Done Peter F. Drucker
- The Power of Full Engagement: Managing Energy, Not Time, is the Key to High Performance and Personal Renewal Tony Schwartz, Jim Loehr
- HBR's 10 Must Reads on Managing Risk Harvard Business Review
- Traction: How Any Startup Can Achieve Explosive Customer Growth Justin Mares, Gabriele Weinberg
- The 4 Disciplines of Execution: Achieving Your Wildly Important Goals Sean Covey, Jim Huling, Chris McChesney
- Good Business: Leadership, Flow and the Making of Meaning Mihaly Csikszentmihalyi
- Side Hustle: Build a Side Business and Make Extra Money – Without Quitting Your Day Job Chris Guillebeau
- Trillion Dollar Coach: The Leadership Playbook of Silicon Valley's Bill Campbell Jonathan Rosenberg, Eric Schmidt, Alan Eagle
- Go-Givers Sell More John Mann, Bob Burg
- The Bezos Blueprint: Communication Secrets that Power Amazon's Success Carmine Gallo
- The Real-Life MBA: The no-nonsense guide to winning the game, building a team and growing your career Jack Welch, Suzy Welch
- The 11 Immutable Laws of Internet Branding Al Ries, Laura Ries
- Turning the Flywheel: A Monograph to Accompany Good to Great Jim Collins
- Beyond the Goal: Eliyahu Goldratt Speaks on the Theory of Constraints Eliyahu M. Goldratt
- Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution and More: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More Donald Miller
- E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company Michael E. Gerber
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