Start tilbuddet

Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036
Cover for The Ultimate Sales Letter, 4th Edition: Attract New Customers, Boost Your Sales
Start tilbuddet

The Ultimate Sales Letter, 4th Edition: Attract New Customers, Boost Your Sales

Start tilbuddet
21 Bedømmelse

3.8

Varighed
4T 45M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

Write Well to Sell Big!

In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.

Among other things, he provides: • Completely updated text and examples • Great headline formulas • New exercises to spark creativity • The best way to use graphics

Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.

© 2019 Simon & Schuster Audio (Lydbog): 9781508295594

Udgivelsesdato

Lydbog: 16. juli 2019

Tags

Andre kan også lide...

  1. High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results
    High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results Mark Hunter
  2. The Sales Bible: The Ultimate Sales Resource
    The Sales Bible: The Ultimate Sales Resource Jeffrey Gitomer
  3. The Best Damn Sales Book Ever: 16 Rock-Solid Rules for Achieving Sales Success!
    The Best Damn Sales Book Ever: 16 Rock-Solid Rules for Achieving Sales Success! Warren Greshes
  4. The 22 Immutable Laws of Marketing
    The 22 Immutable Laws of Marketing Jack Trout
  5. The E-Myth Accountant: Why Most Accounting Practices Don’t Work and What to Do about It
    The E-Myth Accountant: Why Most Accounting Practices Don’t Work and What to Do about It Michael E. Gerber
  6. Little Red Book of Sales Answers: 99.5 Real Life Answers that Make Sense, Make Sales, and Make Money
    Little Red Book of Sales Answers: 99.5 Real Life Answers that Make Sense, Make Sales, and Make Money Jeffrey Gitomer
  7. The Startup Checklist: 25 Steps to a Scalable, High-Growth Business
    The Startup Checklist: 25 Steps to a Scalable, High-Growth Business David S. Rose
  8. The E-Myth Attorney: Why Most Legal Practices Don’t Work and What to Do about It
    The E-Myth Attorney: Why Most Legal Practices Don’t Work and What to Do about It Michael E. Gerber
  9. How To Be A Great Boss
    How To Be A Great Boss Rene Boer
  10. The Automatic Customer: Creating a Subscription Business in Any Industry
    The Automatic Customer: Creating a Subscription Business in Any Industry John Warrillow
  11. Awakening the Entrepreneur Within
    Awakening the Entrepreneur Within Michael E. Gerber
  12. Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want
    Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want Lee B. Salz
  13. Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business
    Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business Jay Conrad Levinson
  14. Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
    Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling Michael Port
  15. Entrepreneur Revolution: How to Develop your Entrepreneurial Mindset and Start a Business that Works
    Entrepreneur Revolution: How to Develop your Entrepreneurial Mindset and Start a Business that Works Daniel Priestley
  16. The Only Sales Guide You'll Ever Need
    The Only Sales Guide You'll Ever Need Anthony Iannarino
  17. The Most Successful Small Business in the World: The First Ten Principles
    The Most Successful Small Business in the World: The First Ten Principles Michael E. Gerber
  18. B2B Sales Mentors: 20 stories from 20 top 1% sales professionals
    B2B Sales Mentors: 20 stories from 20 top 1% sales professionals Scott Ingram
  19. The Self-Made Billionaire Effect: How Extreme Producers Create Massive Value
    The Self-Made Billionaire Effect: How Extreme Producers Create Massive Value Mitch Cohen
  20. Street Smarts: An All-Purpose Tool Kit for Entrepreneurs
    Street Smarts: An All-Purpose Tool Kit for Entrepreneurs Bo Burlingham
  21. Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game
    Buy Then Build: How Acquisition Entrepreneurs Outsmart the Startup Game Walker Deibel
  22. CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone
    CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone Drew Eric Whitman
  23. Fill Your Funnel: Selling with Social Media
    Fill Your Funnel: Selling with Social Media Tom Hopkins
  24. Sales Truth: Debunk the Myths. Apply Powerful Principles. Win More New Sales.
    Sales Truth: Debunk the Myths. Apply Powerful Principles. Win More New Sales. Mike Weinberg
  25. E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company
    E-Myth Mastery: The Seven Essential Disciplines for Building a World-Class Company Michael E. Gerber
  26. How to Master the Art of Selling
    How to Master the Art of Selling Tom Hopkins
  27. Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No
    Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No Jeb Blount
  28. Shut Up and Listen!: Hard Business Truths that Will Help You Succeed
    Shut Up and Listen!: Hard Business Truths that Will Help You Succeed Tilman Fertitta
  29. Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer
    Social Selling Mastery: Scaling Up Your Sales and Marketing Machine for the Digital Buyer Jamie Shanks
  30. Tom Hopkins on Selling
    Tom Hopkins on Selling Tom Hopkins
  31. The Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others
    The Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others Jeffrey Gitomer
  32. Startup Money Made Easy: The Inc. Guide to Every Financial Question About Starting, Running, and Growing Your Business
    Startup Money Made Easy: The Inc. Guide to Every Financial Question About Starting, Running, and Growing Your Business Maria Aspan
  33. The Complete Negotiator: The Definitive Audio Handbook From the Father of Contemporary Negotiating
    The Complete Negotiator: The Definitive Audio Handbook From the Father of Contemporary Negotiating Gerard Nierenberg
  34. Exactly How to Sell: The Sales Guide for Non-Sales Professionals
    Exactly How to Sell: The Sales Guide for Non-Sales Professionals Phil M. Jones
  35. Closing the Sale: 5 Sales Skills for Achieving Win-Win Outcomes and Customer Success: 5 Sales Skills for Achieving a Win-Win
    Closing the Sale: 5 Sales Skills for Achieving Win-Win Outcomes and Customer Success: 5 Sales Skills for Achieving a Win-Win Craig Christensen
  36. Differentiate or Die: Survival in Our Era of Killer Competition
    Differentiate or Die: Survival in Our Era of Killer Competition Jack Trout
  37. The Five Most Important Questions: You Will Ever Ask About Your Organization
    The Five Most Important Questions: You Will Ever Ask About Your Organization Peter F. Drucker
  38. Do More Faster: TechStars Lessons to Accelerate Your Startup
    Do More Faster: TechStars Lessons to Accelerate Your Startup Brad Feld
  39. Leaders: The Strategies for Taking Charge
    Leaders: The Strategies for Taking Charge Warren Bennis
  40. The Startup Gold Mine: How to Tap the Hidden Innovation Agendas of Large Companies to Fund and Grow Your Business
    The Startup Gold Mine: How to Tap the Hidden Innovation Agendas of Large Companies to Fund and Grow Your Business Neil Soni
  41. How to Master the Art of Selling Financial Services
    How to Master the Art of Selling Financial Services Tom Hopkins
  42. Secrets of Question-Based Selling, 2nd Edition: How the Most Powerful Tool in Business Can Double Your Sales Results
    Secrets of Question-Based Selling, 2nd Edition: How the Most Powerful Tool in Business Can Double Your Sales Results Thomas A. Freese
  43. The Little Red Book of Selling: 12.5 Principles of Sales Greatness
    The Little Red Book of Selling: 12.5 Principles of Sales Greatness Jeffrey Gitomer
  44. Sell, Sell, Sell!: Let's Get Real or Let's Not Play: Let's Get Real or Let's Not Play; Sell Yourself First; Snap Selling
    Sell, Sell, Sell!: Let's Get Real or Let's Not Play: Let's Get Real or Let's Not Play; Sell Yourself First; Snap Selling Jill Konrath
  45. The Sales Mastery Academy: The Selling Difference: From Prospecting to Closing
    The Sales Mastery Academy: The Selling Difference: From Prospecting to Closing Made for Success
  46. How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often
    How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often Ray Edwards
  47. The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies
    The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies Chet Holmes
  48. Weekend Millionaire's Real Estate FAQ: Answers All Your Questions About Making a Fortune in Real Estate
    Weekend Millionaire's Real Estate FAQ: Answers All Your Questions About Making a Fortune in Real Estate Roger Dawson
  49. How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services
    How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services Doug Fletcher
  50. The Ultimate Sales Pro: What the Best Salespeople Do Differently
    The Ultimate Sales Pro: What the Best Salespeople Do Differently Paul Cherry
  51. Sales Management Success: Optimizing Performance to Build a Powerful Sales Team
    Sales Management Success: Optimizing Performance to Build a Powerful Sales Team Warren Kurzrock
  52. The Altman Close: Million-Dollar Negotiating Tactics from America's Top-Selling Real Estate Agent
    The Altman Close: Million-Dollar Negotiating Tactics from America's Top-Selling Real Estate Agent Josh Altman
  53. Continuous Branding: For Service-based Organisations Ambitious to Grow
    Continuous Branding: For Service-based Organisations Ambitious to Grow Craig Thatcher
  54. Creating Sales Stars: A Guide to Managing the Millennials on Your Team: HarperCollins Leadership
    Creating Sales Stars: A Guide to Managing the Millennials on Your Team: HarperCollins Leadership Stephan Schiffman
  55. Becoming a Sales Pro: The Best of Tom Hopkins
    Becoming a Sales Pro: The Best of Tom Hopkins Made for Success
  56. The New Business of Consulting: The Basics and Beyond
    The New Business of Consulting: The Basics and Beyond Elaine Biech
  57. Leadership 101: What Every Leader Needs to Know
    Leadership 101: What Every Leader Needs to Know John C. Maxwell
  58. Power Prospecting Strategies
    Power Prospecting Strategies Omar Periu
  59. Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales
    Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales Orvel Ray Wilson
  60. The Wealthy Barber: Everyone's Commonsense Guide to Becoming Financially Independent
    The Wealthy Barber: Everyone's Commonsense Guide to Becoming Financially Independent David Chilton
  61. The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, 4th Edition
    The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, 4th Edition David Meerman Scott
  62. Disrupt Yourself
    Disrupt Yourself Jay Samit
  63. Startup Culture Mindset: A Primer to Building an Amazing Culture and Tribe
    Startup Culture Mindset: A Primer to Building an Amazing Culture and Tribe Bernhard Schroeder
  64. The Ideas of Michael Porter About Strategy: MBA in One Day - Management Classics
    The Ideas of Michael Porter About Strategy: MBA in One Day - Management Classics Ben Tiggelaar
  65. 21 Secrets of Million-Dollar Sellers: America's Top Earners Reveal the Keys to Sales Success
    21 Secrets of Million-Dollar Sellers: America's Top Earners Reveal the Keys to Sales Success Stephen J. Harvill
  66. The E-Myth Enterprise
    The E-Myth Enterprise Michael E. Gerber
  67. The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career
    The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career Jack Welch
  68. The 10 Pillars of Wealth: Mind-Sets of the World's Richest People: Mind-Sets of the World’s Richest People
    The 10 Pillars of Wealth: Mind-Sets of the World's Richest People: Mind-Sets of the World’s Richest People Alex Becker
  69. Double Your Profits: In Six Months or Less
    Double Your Profits: In Six Months or Less Bob Fifer
  70. Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits
    Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits Claire Diaz-Ortiz
  71. Ziglar on Selling: The Ultimate Handbook for the Complete Sales Professional
    Ziglar on Selling: The Ultimate Handbook for the Complete Sales Professional Zig Ziglar
  72. Leadershift: The 11 Essential Changes Every Leader Must Embrace
    Leadershift: The 11 Essential Changes Every Leader Must Embrace John C. Maxwell
  73. Scaling Your Startup: Mastering the Four Stages from Idea to $10 Billion
    Scaling Your Startup: Mastering the Four Stages from Idea to $10 Billion Peter S. Cohan
  74. Built, Not Born: A Self-Made Billionaire's No-Nonsense Guide for Entrepreneurs
    Built, Not Born: A Self-Made Billionaire's No-Nonsense Guide for Entrepreneurs Tom Golisano
  75. Excellence Wins: A No-Nonsense Guide to Becoming the Best in a World of Compromise
    Excellence Wins: A No-Nonsense Guide to Becoming the Best in a World of Compromise Horst Schulze
  76. The Monk and the Riddle: The Art of Creating a Life While Making a Living
    The Monk and the Riddle: The Art of Creating a Life While Making a Living Kent Lineback
  77. The Sales Boss: The Real Secret to Hiring, Training, and Managing a Sales Team
    The Sales Boss: The Real Secret to Hiring, Training, and Managing a Sales Team Jonathan Whistman
  78. Sales Success Stories: 60 Stories from 20 Top 1% Sales Professionals
    Sales Success Stories: 60 Stories from 20 Top 1% Sales Professionals David Weiss
  79. Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative
    Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative Scott Brinker
  80. Global Brand Power: Leveraging Branding for Long-Term Growth
    Global Brand Power: Leveraging Branding for Long-Term Growth Barbara E. Kahn
  81. Getting Through: Cold Calling Techniques To Get Your Foot In The Door
    Getting Through: Cold Calling Techniques To Get Your Foot In The Door Stephan Schiffman
  82. Smart Calling, 3rd Edition: Eliminate the Fear, Failure, and Rejection from Cold Calling
    Smart Calling, 3rd Edition: Eliminate the Fear, Failure, and Rejection from Cold Calling Art Sobczak
  83. Strategy That Works: How Winning Companies Close the Strategy-To-Execution Gap
    Strategy That Works: How Winning Companies Close the Strategy-To-Execution Gap Art Kleiner
  84. Bargaining for Advantage: Negotiation Strategies for Reasonable People
    Bargaining for Advantage: Negotiation Strategies for Reasonable People G. Richard Shell
  85. The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top
    The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top John Warrillow
  86. A Mind for Sales: Daily Habits and Practical Strategies for Sales Success
    A Mind for Sales: Daily Habits and Practical Strategies for Sales Success Mark Hunter, CSP

Vælg dit abonnement

  • Over 1 million titler

  • Download og nyd titler offline

  • Eksklusive titler + Mofibo Originals

  • Børnevenligt miljø (Kids Mode)

  • Det er nemt at opsige når som helst

Den mest populære

Premium

For dig som lytter og læser ofte.

129 kr. /måned

7 dage gratis

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Unlimited

For dig som lytter og læser ubegrænset.

159 kr. /måned

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Family

For dig som ønsker at dele historier med familien.

Fra 179 kr. /måned

7 dage gratis

  • Fri lytning til podcasts

  • Kun 39 kr. pr. ekstra konto

  • Ingen binding

Dig + 1 familiemedlem2 konti

179 kr. /måned

Start tilbuddet

Flex

For dig som vil prøve Mofibo.

89 kr. /måned

7 dage gratis

  • Gem op til 100 ubrugte timer

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Prøv gratis
Læs mere
Udforsk
Brugbare links
Sprog og region

  • Dansk

  • Danmark

  • app_store_button
  • google_play_button
Følg os