Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036
Cover for Make Your Idea Matter: Stand Out with a Better Story

Make Your Idea Matter: Stand Out with a Better Story

21 Bedømmelse

3.7

Varighed
1T 57M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

Make Your Idea Matter is a call to action for entrepreneurs, emerging brands and anyone with a great idea, who knows that to stand out in today's noisy world they need to tell a better story.

It is full of bite-sized business and brand storytelling ideas originally sparked on Bernadette Jiwa's award-winning business blog TheStoryofTelling.com.

Use this book as both inspiration and guide to help you tell the best stories you can tell about your business, your ideas and the work that matters to you.

Reawaken a thought or an idea you've already had. Spark new ones. Discover different ways of thinking about your business, what you do and how you tell your story. Then go make your idea matter.

© 2012 Ascent Audio (Lydbog): 9781469086088

Udgivelsesdato

Lydbog: 18. december 2012

Andre kan også lide...

  1. Hello, My Name Is Awesome: How to Create Brand Names That Stick
    Hello, My Name Is Awesome: How to Create Brand Names That Stick Alexandra Watkins
  2. Simply Brilliant: Powerful Techniques to Unlock Your Creativity and Spark New Ideas
    Simply Brilliant: Powerful Techniques to Unlock Your Creativity and Spark New Ideas Bernhard Schroeder
  3. Leading With Emotional Courage: How to Have Hard Conversations, Create Accountability, And Inspire Action On Your Most Important Work
    Leading With Emotional Courage: How to Have Hard Conversations, Create Accountability, And Inspire Action On Your Most Important Work Peter Bregman
  4. The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business needs One
    The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business needs One Bernadette Jiwa
  5. Collaboration Begins with You: Be a Silo Buster
    Collaboration Begins with You: Be a Silo Buster Ken Blanchard
  6. Authentic Marketing: How To Capture Hearts and Minds Through the Power of Purpose
    Authentic Marketing: How To Capture Hearts and Minds Through the Power of Purpose Larry Weber
  7. Brand, Meet Story: How to Create Engaging Content to Win Business and Influence Your Audience
    Brand, Meet Story: How to Create Engaging Content to Win Business and Influence Your Audience Heather Pemberton Levy
  8. Why Simple Wins: Escape the Complexity Trap and Get to Work That Matters
    Why Simple Wins: Escape the Complexity Trap and Get to Work That Matters Lisa Bodell
  9. Pivot: The Art and Science of Reinventing Your Career and Life
    Pivot: The Art and Science of Reinventing Your Career and Life Adam Markel
  10. The Art of Opportunity: How to Build Growth and Ventures Through Strategic Innovation and Visual Thinking
    The Art of Opportunity: How to Build Growth and Ventures Through Strategic Innovation and Visual Thinking Parker Lee
  11. Marketing: A Love Story: How to Matter to Your Customers
    Marketing: A Love Story: How to Matter to Your Customers Bernadette Jiwa
  12. Global Brand Power: Leveraging Branding for Long-Term Growth
    Global Brand Power: Leveraging Branding for Long-Term Growth Barbara E. Kahn
  13. The Consultant's Quick Start Guide: An Action Plan for Your First Year in Business
    The Consultant's Quick Start Guide: An Action Plan for Your First Year in Business Elaine Biech
  14. Be Fearless: 5 Principles for a Life of Breakthroughs and Purpose
    Be Fearless: 5 Principles for a Life of Breakthroughs and Purpose Jean Case
  15. Perfectly Confident: How to Calibrate Your Decisions Wisely
    Perfectly Confident: How to Calibrate Your Decisions Wisely Don A Moore
  16. The Four Mindsets: How to Influence, Motivate and Lead High Performance Teams
    The Four Mindsets: How to Influence, Motivate and Lead High Performance Teams Anna-Lucia Mackay
  17. Hug Your Haters: How to Embrace Complaints and Keep Your Customers
    Hug Your Haters: How to Embrace Complaints and Keep Your Customers Jay Baer
  18. Fearless Innovation: Going Beyond the Buzzword to Continuously Drive Growth, Improve the Bottom Line, and Enact Change
    Fearless Innovation: Going Beyond the Buzzword to Continuously Drive Growth, Improve the Bottom Line, and Enact Change Alex Goryachev
  19. Leadership Hacks: Clever Shortcuts to Boost Your Impact and Results
    Leadership Hacks: Clever Shortcuts to Boost Your Impact and Results Scott Stein
  20. Help Them Grow or Watch Them Go: Career Conversations Organizations Need and Employees Want
    Help Them Grow or Watch Them Go: Career Conversations Organizations Need and Employees Want Beverly Kaye
  21. People Powered: How Communities Can Supercharge Your Business, Brand, and Teams
    People Powered: How Communities Can Supercharge Your Business, Brand, and Teams Jono Bacon
  22. The Serving Leader: Five Powerful Actions to Transform Your Team, Business, and Community
    The Serving Leader: Five Powerful Actions to Transform Your Team, Business, and Community Ken Jennings
  23. The Customer Loyalty Loop: The Science Behind Creating Great Experiences and Lasting Impressions
    The Customer Loyalty Loop: The Science Behind Creating Great Experiences and Lasting Impressions Noah Fleming
  24. Leading with Gratitude: Eight Leadership Practices for Extraordinary Business Results
    Leading with Gratitude: Eight Leadership Practices for Extraordinary Business Results Adrian Gostick
  25. Refire! Don't Retire: Make the Rest of Your Life the Best of Your Life
    Refire! Don't Retire: Make the Rest of Your Life the Best of Your Life Ken Blanchard
  26. Optimal Outcomes: Free Yourself from Conflict at Work, at Home, and in Life
    Optimal Outcomes: Free Yourself from Conflict at Work, at Home, and in Life Jennifer Goldman-Wetzler
  27. It Starts With Clients: Your 100-Day Plan to Build Lifelong Relationships and Revenue
    It Starts With Clients: Your 100-Day Plan to Build Lifelong Relationships and Revenue Andrew Sobel
  28. Choose to Win: Transform Your Life, One Simple Choice at a Time
    Choose to Win: Transform Your Life, One Simple Choice at a Time Tom Ziglar
  29. Negotiating at Work: Turn Small Wins into Big Gains
    Negotiating at Work: Turn Small Wins into Big Gains Deborah M. Kolb
  30. Don't Take Yes for an Answer: Using Authority, Warmth, and Energy to Get Exceptional Results
    Don't Take Yes for an Answer: Using Authority, Warmth, and Energy to Get Exceptional Results Steve Herz
  31. Win the Heart: How to Create a Culture of Full Engagement
    Win the Heart: How to Create a Culture of Full Engagement Mark Miller
  32. Entrepreneurial Leadership: The Art of Launching New Ventures, Inspiring Others, and Running Stuff
    Entrepreneurial Leadership: The Art of Launching New Ventures, Inspiring Others, and Running Stuff Joel Peterson
  33. The Adaptation Advantage: Let Go, Learn Fast, and Thrive in the Future of Work
    The Adaptation Advantage: Let Go, Learn Fast, and Thrive in the Future of Work Chris Shipley
  34. Extraordinary Influence: How Great Leaders Bring Out the Best in Others
    Extraordinary Influence: How Great Leaders Bring Out the Best in Others Dr. Tim Irwin
  35. Know What You're FOR: A Growth Strategy for Work, An Even Better Strategy for Life
    Know What You're FOR: A Growth Strategy for Work, An Even Better Strategy for Life Jeff Henderson
  36. Move: How Decisive Leaders Execute Strategy Despite Obstacles, Setbacks, and Stalls
    Move: How Decisive Leaders Execute Strategy Despite Obstacles, Setbacks, and Stalls Patty Azzarello
  37. 101 Tough Conversations to Have with Employees: A Manager's Guide to Addressing Performance, Conduct and Discipline Challenges: A Manager's Guide to Addressing Performance, Conduct, and Discipline Challenges
    101 Tough Conversations to Have with Employees: A Manager's Guide to Addressing Performance, Conduct and Discipline Challenges: A Manager's Guide to Addressing Performance, Conduct, and Discipline Challenges Paul Falcone
  38. Non-Obvious: How to Think Different, Curate Ideas & Predict The Future
    Non-Obvious: How to Think Different, Curate Ideas & Predict The Future Rohit Bhargava
  39. Duct Tape Selling: Think Like a Marketer – Sell Like a Superstar: Think Like a Marketer - Sell Like a Superstar
    Duct Tape Selling: Think Like a Marketer – Sell Like a Superstar: Think Like a Marketer - Sell Like a Superstar John Jantsch
  40. Culture Wins: The Roadmap to an Irresistible Workplace
    Culture Wins: The Roadmap to an Irresistible Workplace William Vanderbloemen
  41. Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth
    Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth David Krueger
  42. Disrupt Yourself: Putting the Power of Disruptive Innovation to Work
    Disrupt Yourself: Putting the Power of Disruptive Innovation to Work Whitney Johnson
  43. Shaping the Game: The New Leader's Guide to Effective Negotiating
    Shaping the Game: The New Leader's Guide to Effective Negotiating Michael D. Watkins
  44. Stop Guessing: The 9 Behaviors of Great Problem Solvers
    Stop Guessing: The 9 Behaviors of Great Problem Solvers Nat Greene
  45. The Art of War for Small Business: Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu
    The Art of War for Small Business: Defeat the Competition and Dominate the Market with the Masterful Strategies of Sun Tzu Becky Sheetz-Runkle
  46. Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight
    Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight Puneet Sharma
  47. Growth IQ: Master the 10 Paths to Grow Your Business
    Growth IQ: Master the 10 Paths to Grow Your Business Tiffani Bova
  48. Coaching Up!: Inspiring Peak Performance When It Matters Most
    Coaching Up!: Inspiring Peak Performance When It Matters Most Jordan Fliegel
  49. Start Before You're Ready: The Young Entrepreneurs Guide to Extraordinary Success in Work and Life
    Start Before You're Ready: The Young Entrepreneurs Guide to Extraordinary Success in Work and Life Mick Spencer
  50. Being the Boss: The 3 Imperatives for Becoming a Great Leader
    Being the Boss: The 3 Imperatives for Becoming a Great Leader Linda A. Hill
  51. 212° Leadership: The 10 Rules for Highly Effective Leadership
    212° Leadership: The 10 Rules for Highly Effective Leadership Mac Anderson
  52. Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters
    Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters Linda J. Popky
  53. The Decision Maker: Unlock the Potential of Everyone in Your Organization, One Decision at a Time
    The Decision Maker: Unlock the Potential of Everyone in Your Organization, One Decision at a Time Dennis Bakke
  54. Beyond Talent: Become Someone Who Gets Extraordinary Results
    Beyond Talent: Become Someone Who Gets Extraordinary Results John C. Maxwell
  55. The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs
    The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs Marcia Reynolds
  56. Becoming a Resonant Leader: Develop Your Emotional Intelligence, Renew Your Relationships, Sustain Your Effectiveness
    Becoming a Resonant Leader: Develop Your Emotional Intelligence, Renew Your Relationships, Sustain Your Effectiveness Richard Boyatzis
  57. Ask For More: 10 Questions to Negotiate Anything
    Ask For More: 10 Questions to Negotiate Anything Alexandra Carter
  58. A Crowdfunder’s Strategy Guide: Build a Better Business by Building Community
    A Crowdfunder’s Strategy Guide: Build a Better Business by Building Community Jamey Stegmaier
  59. Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative
    Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative Scott Brinker
  60. The 3 Keys to Empowerment: Release the Power Within People for Astonishing Results
    The 3 Keys to Empowerment: Release the Power Within People for Astonishing Results Ken Blanchard
  61. Singletasking: Get More Done – One Thing at a Time: Get More Done - One Thing at a Time
    Singletasking: Get More Done – One Thing at a Time: Get More Done - One Thing at a Time Devora Zack
  62. How Performance Management Is Killing Performance—and What to Do About It: Rethink, Redesign, Reboot
    How Performance Management Is Killing Performance—and What to Do About It: Rethink, Redesign, Reboot M. Tamra Chandler
  63. The 17 Indisputable Laws of Teamwork: Embrace Them and Empower Your Team
    The 17 Indisputable Laws of Teamwork: Embrace Them and Empower Your Team John C. Maxwell
  64. The Age of Influence: The Power of Influencers to Elevate Your Brand
    The Age of Influence: The Power of Influencers to Elevate Your Brand Neal Schaffer
  65. The Art of Social Selling: Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks
    The Art of Social Selling: Finding and Engaging Customers on Twitter, Facebook, LinkedIn, and Other Social Networks Shannon Belew
  66. Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table
    Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table Leigh Thompson
  67. Take the Leap: Change Your Career, Change Your Life
    Take the Leap: Change Your Career, Change Your Life Sara Bliss
  68. Your Next Move
    Your Next Move Michael D. Watkins
  69. Tilt: Shifting Your Strategy from Products to Customers
    Tilt: Shifting Your Strategy from Products to Customers Niraj Dawar
  70. The Etiquette Edge: Modern Manners for Business Success
    The Etiquette Edge: Modern Manners for Business Success Beverly Langford
  71. Master Mentors: 30 Transformative Insights from Our Greatest Minds
    Master Mentors: 30 Transformative Insights from Our Greatest Minds Scott Jeffrey Miller
  72. People Over Profit: Break the System, Live with Purpose, Be More Successful
    People Over Profit: Break the System, Live with Purpose, Be More Successful Dale Partridge
  73. Leading with Character and Competence: Moving Beyond Title, Position, and Authority
    Leading with Character and Competence: Moving Beyond Title, Position, and Authority Timothy R. Clark
  74. How to Speak Human: A Practical Guide to Getting the Best from the Humans You Work With
    How to Speak Human: A Practical Guide to Getting the Best from the Humans You Work With Dougal Jackson
  75. Talent Magnet: How to Attract and Keep the Best People
    Talent Magnet: How to Attract and Keep the Best People Mark Miller
  76. Ignore Your Customers (and They'll Go Away): The Simple Playbook for Delivering the Ultimate Customer Service Experience
    Ignore Your Customers (and They'll Go Away): The Simple Playbook for Delivering the Ultimate Customer Service Experience Micah Solomon
  77. What to Do When You're New: How to Be Comfortable, Confident, and Successful in New Situations
    What to Do When You're New: How to Be Comfortable, Confident, and Successful in New Situations Keith Rollag
  78. The Power of Positive Leadership: How and Why Positive Leaders Transform Teams and Organizations and Change the World
    The Power of Positive Leadership: How and Why Positive Leaders Transform Teams and Organizations and Change the World Jon Gordon
  79. The Art of Explanation: Making Your Ideas, Products, and Services Easier to Understand
    The Art of Explanation: Making Your Ideas, Products, and Services Easier to Understand Lee LeFever
  80. Scale or Fail: How to Build Your Dream Team, Explode Your Growth, and Let Your Business Soar
    Scale or Fail: How to Build Your Dream Team, Explode Your Growth, and Let Your Business Soar Allison Maslan
  81. The Content Marketing Handbook: How to Double the Results of Your Marketing Campaigns
    The Content Marketing Handbook: How to Double the Results of Your Marketing Campaigns Robert W. Bly
  82. Win at Work & Succeed at Life: 5 Principles to Free Yourself from the Cult of Overwork
    Win at Work & Succeed at Life: 5 Principles to Free Yourself from the Cult of Overwork Michael Hyatt
  83. Quantum Negotiation: The Art of Getting What You Need
    Quantum Negotiation: The Art of Getting What You Need Stephan M. Mardyks
  84. Peak: How Great Companies Get Their Mojo from Maslow
    Peak: How Great Companies Get Their Mojo from Maslow Chip Conley
  85. Insight Out: Get Ideas Out of Your Head and Into the World
    Insight Out: Get Ideas Out of Your Head and Into the World Tina Seelig
  86. Supercharged Goal Setting: A No-Nonsense Approach to Making Your Dreams a Reality
    Supercharged Goal Setting: A No-Nonsense Approach to Making Your Dreams a Reality Warren Greshes
  87. Breaking Out: How to Build Influence in a World of Competing Ideas
    Breaking Out: How to Build Influence in a World of Competing Ideas John Butman
  88. Persuadable: How Great Leaders Change Their Minds to Change The World
    Persuadable: How Great Leaders Change Their Minds to Change The World Al Pittampalli
  89. Selling Boldly: Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales
    Selling Boldly: Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales Alex Goldfayn
  90. The Changemaker Mindset: Why Every Change on the Outside Starts with an Inner Transformation
    The Changemaker Mindset: Why Every Change on the Outside Starts with an Inner Transformation Ilja Grzeskowitz
  91. The Secret: What Great Leaders Know – and Do: What Great Leaders Know--and Do
    The Secret: What Great Leaders Know – and Do: What Great Leaders Know--and Do Ken Blanchard
  92. Leading Loyalty: Cracking the Code to Customer Devotion
    Leading Loyalty: Cracking the Code to Customer Devotion Leena Rinne
  93. The Extraordinary Power of Leader Humility: Thriving Organizations — Great Results: Thriving Organizations – Great Results
    The Extraordinary Power of Leader Humility: Thriving Organizations — Great Results: Thriving Organizations – Great Results Marilyn Gist
  94. Becoming the Boss: New Rules for the Next Generation of Leaders
    Becoming the Boss: New Rules for the Next Generation of Leaders Lindsey Pollak

Vælg dit abonnement

  • Over 600.000 titler

  • Download og nyd titler offline

  • Eksklusive titler + Mofibo Originals

  • Børnevenligt miljø (Kids Mode)

  • Det er nemt at opsige når som helst

Den mest populære

Premium

For dig som lytter og læser ofte.

129 kr. /måned
  • 1 konto

  • 100 timer/måned

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Unlimited

For dig som lytter og læser ubegrænset.

159 kr. /måned
  • 1 konto

  • Ubegrænset adgang

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Family

For dig som ønsker at dele historier med familien.

Fra 179 kr. /måned
  • 2-6 konti

  • 100 timer/måned pr. konto

  • Fri lytning til podcasts

  • Kun 39 kr. pr. ekstra konto

  • Ingen binding

2 konti

179 kr. /måned
Start tilbuddet

Flex

For dig som vil prøve Mofibo.

89 kr. /måned
  • 1 konto

  • 20 timer/måned

  • Gem op til 100 ubrugte timer

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Prøv gratis