Start tilbuddet

Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036
Start tilbuddet

INSPIRED: How to Create Tech Products Customers Love, 2nd Edition

Start tilbuddet
2 Anmeldelser

5

Længde
8T 46M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

How do today's most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than most tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business.

With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, listeners can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts.

Whether you're an early-stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, Inspired will take you and your product organization to a new level of customer engagement, consistent innovation, and business success.

This audiobook includes a new preface not included in the print edition.

© 2025 Ascent Audio (Lydbog): 9781663731241

Release date

Lydbog: 29. april 2025

Tags

    Andre kan også lide...

    1. Founders at Work: Stories of Startups' Early Days Jessica Livingston
    2. Click: How to Make What People Want Jake Knapp
    3. Outcomes Over Output: Why customer behavior is the key metric for business success Joshua Seiden
    4. The Product-Led Organization: Drive Growth by Putting Product at the Center of Your Customer Experience Todd Olson
    5. Transformed: Moving to the Product Operating Model Marty Cagan
    6. First Break All the Rules Summary: What the World's Greatest Managers Do Differently Ant Hive Media
    7. Running Lean, 2nd Edition: Iterate from Plan A to a Plan That Works Ash Maurya
    8. The Four Steps to the Epiphany Steve Blank
    9. User Story Mapping: Discover the Whole Story, Build the Right Product Jeff Patton
    10. Lean Analytics: Use Data to Build a Better Startup Faster Alistair Croll
    11. Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams Martin Eriksson
    12. Never Lead Alone: 10 Shifts from Leadership to Teamship Keith Ferrazzi
    13. The Venturesome Economy: How Innovation Sustains Prosperity in a More Connected World Amar Bhidé
    14. The Six Disciplines of Strategic Thinking: Leading Your Organization into the Future Michael D. Watkins
    15. The Geek Way: The Radical Mindset That Drives Extraordinary Results Andrew McAfee
    16. Summary of John Doerr's Measure What Matters IRB Media
    17. Strong Product People: A Complete Guide to Developing Great Product Managers Petra Wille
    18. Sales Pitch: How to Craft a Story to Stand Out and Win April Dunford
    19. Startup Communities: Building an Entrepreneurial Ecosystem in Your City, 2nd edition Brad Feld
    20. How to F*ck Up Your Startup: The Science Behind Why 90% of Companies Fail - and How You Can Avoid It Kim Hvidkjaer
    21. Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI Rodney Zemmel
    22. Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity Frank Slootman
    23. When More Is Not Better: Overcoming America's Obsession with Economic Efficiency Roger L. Martin
    24. 7 Powers: The Foundations of Business Strategy Hamilton Helmer
    25. OKRs At The Center: How to use goals to drive ongoing change and create the organization you want Sonja Mewes
    26. The McKinsey Way Ethan M. Rasiel
    27. Stories Sell: Storyworthy Strategies to Grow Your Business and Brand Matthew Dicks
    28. Radical Product Thinking: The New Mindset for Innovating Smarter R. Dutt
    29. Summary of Bill Walsh, Steve Jamison, and Craig Walsh's The Score Takes Care of Itself IRB Media
    30. Summary of Teresa Torres' Continuous Discovery Habits IRB Media
    31. Summary of Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs by John Doerr: Key Takeaways, Summary & Analysis Included Brooks Bryant
    32. The Manager's Path: A Guide for Tech Leaders Navigating Growth and Change Camille Fournier
    33. Lean Enterprise: How High Performance Organizations Innovate at Scale Jez Humble
    34. Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times John P. Kotter
    35. Loved: How to Rethink Marketing for Tech Products Martina Lauchengco
    36. JOBS TO BE DONE: Theory to Practice Anthony Ulwick
    37. The Influential Product Manager: How to Lead and Launch Successful Technology Products Ken Sandy
    38. Leadership BS: Fixing Workplaces and Careers One Truth at a Time Jeffrey Pfeffer
    39. The Ideal Team Player: How to Recognize and Cultivate the Three Essential Virtues • A Leadership Fable Patrick Lencioni
    40. Startup Boards: Getting the Most Out of Your Board of Directors Brad Feld
    41. Lean UX: Designing Great Products with Agile Teams 3E Jeff Gothelf
    42. Competitive Strategy: Techniques for Analyzing Industries and Competitors Michael E. Porter
    43. HBR's 10 Must Reads on Managing People, Vol. 2 (with bonus article “The Feedback Fallacy” by Marcus Buckingham and Ashley Goodall) Marcus Buckingham
    44. The Business of Venture Capital : The Art of Raising a Fund, Structuring Investments, Portfolio Management and Exits, 3rd Edition: The Art of Raising a Fund, Structuring Investments, Portfolio Management, and Exits, 3rd Edition Mahendra Ramsinghani
    45. What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest Denise Lee Yohn
    46. The Great CEO Within: The Tactical Guide to Company Building Alex MacCaw
    47. Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It April Dunford
    48. Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance Felix Oberholzer-Gee
    49. A New Way to Think: Your Guide to Superior Management Effectiveness Roger L. Martin
    50. Lateral Leadership: A Practical Guide for Agile Product Managers Tim Herbig

    Vælg dit abonnement

    • Over 600.000 titler

    • Download og nyd titler offline

    • Eksklusive titler + Mofibo Originals

    • Børnevenligt miljø (Kids Mode)

    • Det er nemt at opsige når som helst

    Flex

    For dig som vil prøve Mofibo.

    89 kr. /måned

    • 1 konto

    • 20 timer/måned

    • Gem op til 100 ubrugte timer

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Prøv gratis
    Den mest populære

    Premium

    For dig som lytter og læser ofte.

    129 kr. /måned

    • 1 konto

    • 100 timer/måned

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Unlimited

    For dig som lytter og læser ubegrænset.

    149 kr. /måned

    • 1 konto

    • Ubegrænset adgang

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Family

    For dig som ønsker at dele historier med familien.

    Fra 179 kr. /måned

    • 2-6 konti

    • 100 timer/måned pr. konto

    • Fri lytning til podcasts

    • Kun 39 kr. pr. ekstra konto

    • Ingen binding

    2 konti

    179 kr. /måned
    Start tilbuddet
    Læs mere
    Udforsk
    Brugbare links
    Sprog og region

    • Dansk

    • Danmark

    • App Store
    • Google Play
    Følg os