Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036

The Product-Led Organization: Drive Growth by Putting Product at the Center of Your Customer Experience

9 Anmeldelser

3.9

Længde
8T 15M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive, and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.

This book is meant to help you transform your company into a product-led organization, helping to drive growth for your business and advance your own career. It provides: a holistic view of the quantitative and qualitative insights teams need to make better decisions and shape better product experiences; a guide to setting goals for product success and measuring progress toward meeting them; a playbook for incorporating sales and marketing activities, service and support, as well as onboarding and education into the product; strategies for soliciting, organizing, and prioritizing feedback from customers and other stakeholders; and how to use those inputs to create an effective product roadmap.

© 2020 Ascent Audio (Lydbog): 9781469080376

Release date

Lydbog: 10. november 2020

Andre kan også lide...

  1. Escaping the Build Trap: How Effective Product Management Creates Real Value Melissa Perri
  2. Outcomes Over Output: Why customer behavior is the key metric for business success Joshua Seiden
  3. OKRs At The Center: How to use goals to drive ongoing change and create the organization you want Sonja Mewes
  4. The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback Dan Olsen
  5. Transformed: Moving to the Product Operating Model Marty Cagan
  6. The Art of Product Design: Changing How Things Get Made Hardi Meybaum
  7. The Achievement Habit: Stop Wishing, Start Doing, and Take Command of Your Life Bernard Roth
  8. Noise Daniel Kahneman
  9. The Influential Product Manager: How to Lead and Launch Successful Technology Products Ken Sandy
  10. Built to Last: Successful Habits of Visionary Companies Jim Collins
  11. Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams Martin Eriksson
  12. Radical Product Thinking: The New Mindset for Innovating Smarter R. Dutt
  13. Change by Design, Revised and Updated: How Design Thinking Transforms Organizations and Inspires Innovation Tim Brown
  14. Product Development Introbooks Team
  15. Working Backwards: Insights, Stories, and Secrets from Inside Amazon Bill Carr
  16. Crossing the Chasm: Marketing and Selling Technology Projects to Mainstream Customers Geoffrey A. Moore
  17. Product Management for Dummies Brian Lawley
  18. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers Ben Horowitz
  19. Radical Candor: How to Get What You Want by Saying What You Mean Kim Scott
  20. Loved: How to Rethink Marketing for Tech Products Martina Lauchengco
  21. Turning the Flywheel: A Monograph to Accompany Good to Great Jim Collins
  22. Doing Agile Right: Transformation Without Chaos Darrell K. Rigby
  23. Trillion Dollar Coach: The Leadership Playbook of Silicon Valley's Bill Campbell Jonathan Rosenberg
  24. Build: An Unorthodox Guide to Making Things Worth Making Tony Fadell
  25. The Storyteller's Secret: How TED Speakers and Inspirational Leaders Turn Their Passion into Performance Carmine Gallo
  26. Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days Braden Kowitz
  27. Principles: Life and Work Ray Dalio
  28. 13 Things Mentally Strong People Don't Do: Take Back Your Power, Embrace Change, Face Your Fears, and Train Your Brain for Happiness and Success Amy Morin
  29. The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth Amy C. Edmondson
  30. What You Do Is Who You Are: How to Create Your Business Culture Ben Horowitz
  31. Leadership Strategy and Tactics: Learn to Lead Like a Navy SEAL, from the Bestselling Author of 'Extreme Ownership' and 'The Dichotomy of Leadership' Jocko Willink
  32. Influence, New and Expanded: The Psychology of Persuasion Robert B. Cialdini
  33. Insight: The Power of Self-Awareness in a Self-Deluded World Tasha Eurich
  34. Jobs To Be Done: A Roadmap for Customer-Centered Innovation Jessica Wattman
  35. Sense & Respond: How Successful Organizations Listen to Customers and Create New Products Continuously Jeff Gothelf
  36. HBR's 10 Must Reads on Communication 2-Volume Collection Harvard Business Review
  37. Lateral Leadership: A Practical Guide for Agile Product Managers Tim Herbig
  38. Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead Tony Saldanha
  39. The Emotionally Intelligent Leader Daniel Goleman
  40. The Compound Effect: Jumpstart Your Income, Your Life, Your Success Darren Hardy
  41. How the Mighty Fall Jim Collins
  42. The Catalyst: How to Change Anyone's Mind Jonah Berger
  43. Nine Lies about Work: A Freethinking Leader's Guide to the Real World Marcus Buckingham
  44. Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty Bruce McCarthy
  45. Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality Scott Belsky
  46. Blue Ocean Strategy W. Chan Kim

Vælg dit abonnement

  • Over 600.000 titler

  • Download og nyd titler offline

  • Eksklusive titler + Mofibo Originals

  • Børnevenligt miljø (Kids Mode)

  • Det er nemt at opsige når som helst

Flex

For dig som vil prøve Mofibo.

89 kr. /måned
  • 1 konto

  • 20 timer/måned

  • Gem op til 100 ubrugte timer

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Prøv gratis
Den mest populære

Premium

For dig som lytter og læser ofte.

129 kr. /måned
  • 1 konto

  • 100 timer/måned

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Unlimited

For dig som lytter og læser ubegrænset.

149 kr. /måned
  • 1 konto

  • Ubegrænset adgang

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Family

For dig som ønsker at dele historier med familien.

Fra 179 kr. /måned
  • 2-6 konti

  • 100 timer/måned pr. konto

  • Fri lytning til podcasts

  • Kun 39 kr. pr. ekstra konto

  • Ingen binding

2 konti

179 kr. /måned
Prøv gratis