The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition David Meerman Scott
Credibility: How Leaders Gain and Lose It, Why People Demand It, Revised Edition
- 6 Bedømmelse
3.2
- Længde
- 9T 58M
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
In this best-selling book, Kouzes and Posner (authors of The Leadership Challenge), explain why leadership is above all a relationship, with credibility as the cornerstone. They provide rich examples of real managers in action and reveal the six key disciplines and related practices that strengthen a leader's capacity for developing and sustaining credibility. Kouzes and Posner show how leaders can encourage greater initiative, risk-taking, and productivity by demonstrating trust in employees and resolving conflicts on the basis of principles, not positions.
© 2010 Ascent Audio (Lydbog): 9781596595804
Udgivelsesdato
Lydbog: 10. maj 2010
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