The Domino’s Story: How the Innovative Pizza Giant Used Technology to Deliver a Customer Experience Revolution Marcia Layton Turner
The Microsoft Story: How the Tech Giant Rebooted Its Culture, Upgraded Its Strategy, and Found Success in the Cloud
- Forfatter
- Indlæser
- Forlag
- 5 Bedømmelse
2.8
- Serier
1 af 9
- Længde
- 4T 24M
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
Imagine?if you could see the playbook that returned a struggling tech empire to the top of the tech leaderboard.?The Microsoft Story?will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the tech company to become a leading tech innovator once again.
It wasn’t so long ago that Microsoft and its Windows operating system dominated the tech industry so much so that they faced antitrust charges for what was perceived by many to be predatory, monopolistic practices. Less than a decade later, the tide had turned and Microsoft lost its dominance in the personal tech marketplace amidst the launch of the iPhone, the rise of Google, and the cloud computing phenomenon.
But, now, Microsoft is back on top. The company’s value is soaring and once again Microsoft is being recognized as a tech leader once again. What changed?
The company culture has become one of creativity and innovation, no longer requiring that all products revolve around Windows. The company has reevaluated their business lines, getting rid of underperforming initiatives such as smartphones, and focused on the area of growth where the company excelled: the cloud.
Through the story of Microsoft, you’ll learn:
• How to build a nimble company culture that supports innovation and growth. • How to return a forgotten brand to the spotlight. • How to recognize and build upon successful business lines, while letting go of underperforming initiatives. • When to change the entire?way?you do business.
Discover how this iconic organization got it right and created a successful long-lasting business, and how you can do the same for your company.
© 2020 HarperCollins Leadership (Lydbog): 9781400223923
Udgivelsesdato
Lydbog: 27. oktober 2020
Andre kan også lide...
- Haunted Empire: Apple After Steve Jobs Yukari Iwatani Kane
- Rattiner’s Secrets of Financial Planning: From Running Your Practice to Optimizing Your Client's Experience Jeffrey H. Rattiner
- Winner Sells All: Amazon, Walmart, and the Battle for Our Wallets Jason Del Rey
- Harvard Can't Teach What You Learn from the Streets: The Street Success Guide to Building Wealth through Multi-Family Real Estate Sam Liebman
- The AI Factor: How to Apply Artificial Intelligence and Use Big Data to Grow Your Business Exponentially Asha Saxena
- Debunkery Ken Fisher
- Customer Centricity: Focus on the Right Customers for Strategic Advantage (Wharton Executive Essentials) Peter Fader
- Goals-Based Investing: A Visionary Framework for Wealth Management Tony Davidow
- Better than Alpha: Three Steps to Capturing Excess Returns in a Changing World Christopher M. Schelling
- The Silicon Valley Model: Management for Entrepreneurship Annika Steiber, Sverker Alänge
- Shockproof: How to Hardwire Your Business for Lasting Success Juan Pablo Gonzlez, Debra Jacobs, Garrett Sheridan
- Half-Retire: Keep Your Business, Ditch the Stress Jim Muehlhausen
- Design Any Disaster: The Revolutionary Blueprint to Master Your Next Crisis or Emergency Patrick Hardy
- Anatomy of a Ponzi: Scams Past and Present Colleen Cross
- Crack the Funding Code: How Investors Think and What They Need to Hear to Fund Your Startup Judy Robinett
- Choosing Leadership: Revised and Expanded: How to Create a Better Future by Building Your Courage, Capacity, and Wisdom Linda Ginzel, PhD
- Factor Investing For Dummies James Maendel, BFA, Paul Mladijenovic
- You Can't Order Change: Lessons from Jim McNerney's Turnaround at Boeing Peter S. Cohan
- The Live Enterprise: Create a Continuously Evolving and Learning Organization Jeff Kavanaugh, Rafee Tarafdar
- The Fundable Startup: How Disruptive Companies Attract Capital Fred M. Haney PhD
- The Phoenix Encounter Method: Lead Like Your Business Is on Fire! Ram Charan, Ian C. Woodward, V. "Paddy" Padmanabhan, Sameer Hasija
- None of My Business: P.J. Explains Money, Banking, Debt, Equity, Assets, Liabilities, and Why He’s not Rich and Neither Are You P. J. O'Rourke
- Leadership Moments from NASA: Achieving the Impossible Dr. Dave Williams, Elizabeth Howell, PhD
- Future Skills: The 20 Skills and Competencies Everyone Needs to Succeed in a Digital World Bernard Marr
- Reboot: Probably More Than You Ever Wanted to Know About Starting a Global Business Jodie Fox
- Trustworthy AI: A Business Guide for Navigating Trust and Ethics in AI Beena Ammanath
- Fail Fast or Win Big: The Start-Up Plan for Starting Now Bernhard Schroeder
- The Human Cloud: How Today's Changemakers Use Artificial Intelligence and the Freelance Economy to Transform Work Matthew Mottola, Matthew Douglas Coatney
- Inside Rupert's Brain: How the World's Most Powerful Media Mogul Really Thinks Paul R. LaMonica
- The Little Big Things: 163 Ways to Pursue EXCELLENCE Thomas J. Peters
- The Google Model: Managing Continuous Innovation in a Rapidly Changing World Annika Steiber
- You Only Have to Be Right Once: The Unprecedented Rise of the Instant Tech Billionaires Randall Lane
- The Automation Advantage: Embrace the Future of Productivity and Improve Speed, Quality, and Customer Experience Through AI Bhaskar Ghosh, PhD, Rajendra Prasad, Gayathri Pallail
- Startups in Action : The Critical Year One Choices That Built Etsy, HotelTonight, Fiverr and More: The Critical Year One Choices That Built Etsy, HotelTonight, Fiverr, and More JP Silva
- Finish Big: How Great Entrepreneurs Exit Their Companies on Top Bo Burlingham
- Do More Faster: TechStars Lessons to Accelerate Your Startup 2nd Edition Brad Feld, David Cohen
- Understandable Economics: Because Understanding Our Economy Is Easier Than You Think and More Important Than You Know Howard Yaruss
- Beating the Odds: Eddie Brown's Investing and Life Strategies Eddie Brown, Blair S. Walker
- The Datapreneurs: The Promise of AI and the Creators Building Our Future Bob Muglia
- The Ins-N-Outs of In-N-Out Burger: The Inside Story of California's First Drive-Through and How it Became a Beloved Cultural Icon Lynsi Snyder
- Hearts Touched With Fire: How Great Leaders are Made David Gergen
- The Frontline CEO: Turn Employees into Decision Makers Who Innovate Solutions, Win Customers, and Boost Profits Eric Strafel
Vælg dit abonnement
Over 1 million titler
Download og nyd titler offline
Eksklusive titler + Mofibo Originals
Børnevenligt miljø (Kids Mode)
Det er nemt at opsige når som helst
Premium
For dig som lytter og læser ofte.
129 kr. /måned
1 konto
100 timer/måned
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Unlimited
For dig som lytter og læser ubegrænset.
159 kr. /måned
1 konto
Ubegrænset timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Family
For dig som ønsker at dele historier med familien.
Fra 179 kr. /måned
2-6 konti
100 timer/måned pr. konto
Fri lytning til podcasts
Kun 39 kr. pr. ekstra konto
Ingen binding
Dig + 1 familiemedlem
2 konti179 kr. /måned
Flex
For dig som vil prøve Mofibo.
89 kr. /måned
1 konto
20 timer/måned
Gem op til 100 ubrugte timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Har du en rabatkode?
Indtast koden her
