Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036

The Content Marketing Handbook: How to Double the Results of Your Marketing Campaigns

4 Anmeldelser

4.5

Længde
8T 49M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulates interest, and ultimately gets more orders for what they are selling. Listeners will learn how to:

● Create A-level content that gets noticed, gets read, and eliminates "content pollution"

● Overcome the biggest weakness of content marketing

● Double marketing response rates by adding lead magnets, bonus reports, and other free content offers

● Use content to build brands, enhance reputations, and stand out from the competition

● Plan, execute, and measure content marketing in a multichannel environment

● Know when to stop giving away content and start asking for the orders

© 2020 Ascent Audio (Lydbog): 9781469078892

Release date

Lydbog: 18. februar 2020

Tags

    Andre kan også lide...

    1. How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services Doug Fletcher
    2. The Brand Mapping Strategy : Design, Build and Accelerate Your Brand: Design, Build, and Accelerate Your Brand Karen Tiber Leland
    3. Sell Different!: All New Sales Differentiation Strategies to Outsmart, Outmaneuver and Outsell the Competition Lee B. Salz
    4. Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits Claire Diaz-Ortiz
    5. Negotiating the Sweet Spot: The Art of Leaving Nothing on the Table Leigh Thompson
    6. The Automatic Customer: Creating a Subscription Business in Any Industry John Warrillow
    7. INKED: The Ultimate Guide to Powerful Closing and Negotiation Tactics that Unlock YES and Seal the Deal Jeb Blount
    8. Hug Your Haters: How to Embrace Complaints and Keep Your Customers Jay Baer
    9. How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often Ray Edwards
    10. Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers Raja Rajamannar
    11. Make Your Idea Matter: Stand Out with a Better Story Bernadette Jiwa
    12. The Unsold Mindset: Redefining What It Means to Sell Garrett Brown
    13. Power Prospecting Strategies Omar Periu
    14. Fill Your Funnel: Selling with Social Media Tom Hopkins
    15. Global Brand Power: Leveraging Branding for Long-Term Growth Barbara E. Kahn
    16. Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative Scott Brinker
    17. Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling Michael Port
    18. Follow Up and Close the Sale: Make Easy (and Effective) Follow-Up Your Winning Habit Jeff Shore
    19. No B.S. Guide to Successful Marketing Automation: The Ultimate No Holds Barred Guide to Using Technology, Automation, and Artificial Intelligence in Marketing Dan S. Kennedy
    20. Selling is So Easy, It's Hard: 77 Ways Salespeople Shoot Themselves in the Wallet Dr. Gary S. Goodman
    21. Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain Patrick Renvoise
    22. R.E.D. Marketing: The Three Ingredients of Leading Brands Ken Muench
    23. Product Management for Dummies Brian Lawley
    24. Sales Management Success: Optimizing Performance to Build a Powerful Sales Team Warren Kurzrock
    25. Digital Sense: The Common Sense Approach to Effectively Blending Social Business Strategy, Marketing Technology, and Customer Experience Chris J. Snook
    26. The Art of Selling Your Business: Winning Strategies & Secret Hacks for Exiting on Top John Warrillow
    27. Continuous Branding: For Service-based Organisations Ambitious to Grow Craig Thatcher
    28. Pitch Perfect: How to Say It Right the First Time, Every Time Bill McGowan
    29. Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want Lee B. Salz
    30. The Five Most Important Questions: You Will Ever Ask About Your Organization Peter F. Drucker
    31. The Ideas of Robert Quinn About Leadership: Management Classics Ben Tiggelaar
    32. Blockchain: The Insights You Need from Harvard Business Review Don Tapscott
    33. Shaping the Game: The New Leader's Guide to Effective Negotiating Michael D. Watkins
    34. The Vision-Driven Leader: 10 Questions to Focus Your Efforts, Energize Your Team, and Scale Your Business Michael Hyatt
    35. The Fortune Cookie Principle: The 20 Keys to a Great Brand Story and Why Your Business needs One Bernadette Jiwa
    36. Talent Magnet: How to Attract and Keep the Best People Mark Miller
    37. Winning Now, Winning Later: How Companies Can Succeed in the Short Term While Investing for the Long Term David M. Cote
    38. The Entrepreneur’s Paradox: How to Overcome the 16 Pitfalls Along the Startup Journey Curtis Morley
    39. The Secret: What Great Leaders Know and Do Ken Blanchard
    40. Servant Leadership in Action: How You Can Achieve Great Relationships and Results Ken Blanchard
    41. Disrupt Yourself Jay Samit
    42. Deep Purpose: The Heart and Soul of High-Performance Companies Ranjay Gulati
    43. How To Be A Great Boss Rene Boer
    44. Leaders: The Strategies for Taking Charge Warren Bennis

    Vælg dit abonnement

    • Over 600.000 titler

    • Download og nyd titler offline

    • Eksklusive titler + Mofibo Originals

    • Børnevenligt miljø (Kids Mode)

    • Det er nemt at opsige når som helst

    Flex

    For dig som vil prøve Mofibo.

    89 kr. /måned
    • 1 konto

    • 20 timer/måned

    • Gem op til 100 ubrugte timer

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Prøv gratis
    Den mest populære

    Premium

    For dig som lytter og læser ofte.

    129 kr. /måned
    • 1 konto

    • 100 timer/måned

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Unlimited

    For dig som lytter og læser ubegrænset.

    149 kr. /måned
    • 1 konto

    • Ubegrænset adgang

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Family

    For dig som ønsker at dele historier med familien.

    Fra 179 kr. /måned
    • 2-6 konti

    • 100 timer/måned pr. konto

    • Fri lytning til podcasts

    • Kun 39 kr. pr. ekstra konto

    • Ingen binding

    2 konti

    179 kr. /måned
    Start tilbuddet