Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036

No-Hype Copywriting: The Keys to Lively, Appealing, and Truthful Sales Writing

3 Anmeldelser

3

Længde
1T 9M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

If screaming headlines and over-the-top phrasing make you want to hide your head in a bushel, get this guide to writing attention-getting yet honest and helpful sales copy.

Whether you're a coach, author, financial advisor, B-to-B product manager or simply a professional who values trust, dignity and respect for clients, you'll find a framework for setting down a solid first draft and tweaking it into an effective selling tool.

This concise handbook from a copywriting expert known for creative marketing leads beginning and intermediate writers through a three-step process of collecting the needed information, jazzing it up responsibly and then polishing it so it appeals to ideal customers.

This is a resource you'll want to consult again and again to transform a boring, weak promotion into one that sings you honorably into the profit column.

©2012 Marcia Yudkin (P)2013 Marcia Yudkin

© 2020 Creative Ways (Marcia Yudkin) (Lydbog): 9780988463394

Release date

Lydbog: 5. februar 2020

Andre kan også lide...

  1. Knock Out Networking for Financial Advisors and Other Sales Producers: More Prospects, More Referrals, More Business Michael Goldberg
  2. Business Skills: Delegation, Communication, Presentation, and Problem-Solving Nathan Sides
  3. Seven Essential Skills to Success: A Powerful Book For Students To Excel In Life, Grow Fast, Boost Confidence And Conquer Challenges. Pradip N Das
  4. Bullets with Bite: Learn to Create Mouthwatering Word Nuggets Marcia Yudkin
  5. Multiply Your Money With Passive Income: Affiliate Marketing, Dropshipping, Stocks & Many More: Jump Start Your Passive Income Business With No Capital and Diversify Your Sources of Income DENTON STEELE
  6. Mastering the Virtual Sale: 7 Strategies to Explode Your Business in the New Economy Kerry Johnson, MBA, PhD
  7. Get Your Startup Story Straight: The Definitive Storytelling Framework for Innovators and Entrepreneurs David Riemer
  8. The Millionaire Mystique: How Working Women Become Wealthy – And How You Can, Too!: How Working Women Become Wealthy - And How You Can, Too! Jude Millerr Burke
  9. MoneyShift: How to Prosper from What You Can't Control Jerry Webman
  10. The Top 10 Distinctions Between Bosses and Employees Keith Smith
  11. Be the Best at What Matters Most: The Only Strategy You will Ever Need Joe Calloway
  12. Grace Meets Grit: How to Bring Out the Remarkable, Courageous Leader Within Daina Middleton
  13. Dare : Straight Talk on Confidence, Courage and Career for Women in Charge: Straight Talk on Confidence, Courage, and Career for Women in Charge Becky Blalock
  14. Vision, Clarity, Support: A Leadership Crash Course on the 3 Pillars of Success: For Retail Leaders, by a Retail Leader. Lorenzo Flores
  15. It All Adds Up: Designing Your Game Plan for Financial Success Devon Kennard
  16. Enthusiasm and Motivation: Becoming a Sales Professional Tom Hopkins
  17. The Hidden Leader: Discover and Develop Greatness Within Your Company Scott K. Edinger
  18. Change With Confidence: Answers to the 50 Biggest Questions that Keep Change Leaders Up at Night Phil Buckley
  19. 3 Key Mindsets Essential to Being a Great Manager Larry Iverson
  20. Fire Someone Today: And Other Surprising Tactics for Making Your Business a Success Bob Pritchett
  21. Developing the Qualities of Success Zig Ziglar
  22. Walk Off Winning: A Game Plan for Leading Your Team and Organization to Success Steve Trimper
  23. Lead Like Reagan: Strategies to Motivate, Communicate, and Inspire Dan Quiggle
  24. Wired For Success - Shifting Your Mind For Success: How to Attract Anything You Want in life - Using Your Mind to Reach It's Full Potential Empowered Living
  25. So Who's Stopping You Warren Greshes
  26. Learning to Succeed: Rethinking Corporate Education in a World of Unrelenting Change Jason Wingard, PhD
  27. Successful Black Entrepreneurs: Hidden Histories, Inspirational Stories, and Extraordinary Business Achievements Steven Rogers
  28. Weekend Millionaire Secrets to Negotiating Real Estate: How To Get the Best Deals to Build Your Fortune in Real Estate Roger Dawson
  29. Relentless Optimism - Learn How to Make Positive Changes that Lead to Greater Success Empowered Living
  30. The Meaningful Life - How to Find Your Life Purpose So You Can Live a Life of Significance: Learn How to Start Living a More Meaningful Life Empowered Living
  31. Expect to Win: It's Never Too Late to Achieve Your Goals John Mason
  32. Job Search + Job Interview 2-in-1 Book: Complete Guide to get THAT job. Top Job Searching Advice to Know Where to Look and How to Stand Out + The Exact Formula to Shine in your Job Interview Rufus Dunn
  33. Your Message Matters: How to Rise above the Noise and Get Paid for What You Know Jonathan Milligan
  34. How to Run a Business: Manage Your Business, Get the Best Jobs, and Negotiate Better Gerard Howles
  35. The New Rules of Retirement: Strategies for a Secure Future, 2nd Edition Robert C. Carlson
  36. Financial Intelligence: What You Need to Know About the Numbers and Money Management Michael Black
  37. The Secret to Persuasiveness: How to Get What You Want Dr. Larry Iverson
  38. The Conversion Code, 2nd Edition: Stop Chasing Leads and Start Attracting Clients Chris Smith
  39. Entrepreneurship Bible: Crowdfunding And Venture Capital Success 4 Books In 1: 33 Ways To Become A Successful Entrepreneur & Sell Your Business For Billions Will Weiser
  40. How to Communicate Your Vision and Ignite Passionate Followers Jeff Davidson
  41. NLP for Entrepreneurs: Reprogram Your Entrepreneurial Mind for Better Decision Making, Negotiation Skills and Higher Self-Confidence Using these NLP Techniques to 10X Your Business Joel E. Winston
  42. Low Profile Selling at its Finest: Becoming a Sales Professional Tom Hopkins
  43. 30 Days To Start and Grow Your Pet Sitting and Dog Walking Business: A Step-By-Step Guide to Launch, Attract Clients, and Make a Profit Kristin Morrison
  44. Keys to Your Future Self AFI KINGDOM
  45. Entrepreneurship Bible: Crowdfunding To Global Success 6 Books In 1: Step-By-Step Guide To Write A Business Plan, Build Your Dream Team, Attract Investors And Sell Your Business Will Weiser
  46. Email Marketing: Convert Leads Into Customers Gordon Lioy
  47. Things You Really Should Know About SEO Liv Montgomery

Vælg dit abonnement

  • Over 600.000 titler

  • Download og nyd titler offline

  • Eksklusive titler + Mofibo Originals

  • Børnevenligt miljø (Kids Mode)

  • Det er nemt at opsige når som helst

Flex

For dig som vil prøve Mofibo.

89 kr. /måned
  • 1 konto

  • 20 timer/måned

  • Gem op til 100 ubrugte timer

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Prøv gratis
Den mest populære

Premium

For dig som lytter og læser ofte.

129 kr. /måned
  • 1 konto

  • 100 timer/måned

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Unlimited

For dig som lytter og læser ubegrænset.

149 kr. /måned
  • 1 konto

  • Ubegrænset adgang

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Family

For dig som ønsker at dele historier med familien.

Fra 179 kr. /måned
  • 2-6 konti

  • 100 timer/måned pr. konto

  • Fri lytning til podcasts

  • Kun 39 kr. pr. ekstra konto

  • Ingen binding

2 konti

179 kr. /måned
Prøv gratis