Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036

Changing the Channel: 12 Easy Ways to Make Millions for Your Business

1 Anmeldelser

5

Længde
7T 14M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

To attain and sustain success in today’s dynamic business environment, it’s no longer enough to be good at just one type of marketing. Expanding into additional channels—especially the Internet—will help you attract prospective customers and increase your revenue. In fact, if you’re only using one channel, you’re likely leaving millions of dollars on the table and in danger of losing the customers you already have.

Masterson and Tribby understand the importance of multi-channel marketing. Through their combined 59 years of business experiences—working with companies such as Agora Inc. and their Early to Rise e-newsletter, as well as other distinct products—they know what it takes to increase business success and now share their invaluable insights with you. Written in a straightforward and accessible style, they offer a detailed look at twelve of today’s most important marketing channels—explaining how each one works and addressing the challenges you might face should you choose to use them. These include: direct online marketing, social media, public relations, radio and television advertising, direct space ads, event marketing, telesales, telemarketing, joint ventures, affiliate marketing, and direct mail.

Learn to create successful marketing campaigns and analyze test results to optimize their effectiveness. Track customer buying habits with a database that covers all marketing channels, and avoid the temptation of trying to sell your customers every time you contact them—a mistake that could hurt you in the long run. Adopting a multi-channel approach to marketing today will guarantee success tomorrow. With this audio book as your guide, you’ll discover how marketing your ideas, services, or products across multiple channels can help develop and deepen customer relationships and improve your bottom line.

© 2008 Ascent Audio (Lydbog): 9781596593060

Release date

Lydbog: 21. november 2008

Andre kan også lide...

Vælg dit abonnement

  • Over 600.000 titler

  • Download og nyd titler offline

  • Eksklusive titler + Mofibo Originals

  • Børnevenligt miljø (Kids Mode)

  • Det er nemt at opsige når som helst

Flex

For dig som vil prøve Mofibo.

89 kr. /måned
  • 1 konto

  • 20 timer/måned

  • Gem op til 100 ubrugte timer

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Prøv gratis
Den mest populære

Premium

For dig som lytter og læser ofte.

129 kr. /måned
  • 1 konto

  • 100 timer/måned

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Unlimited

For dig som lytter og læser ubegrænset.

149 kr. /måned
  • 1 konto

  • Ubegrænset adgang

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Family

For dig som ønsker at dele historier med familien.

Fra 179 kr. /måned
  • 2-6 konti

  • 100 timer/måned pr. konto

  • Fri lytning til podcasts

  • Kun 39 kr. pr. ekstra konto

  • Ingen binding

2 konti

179 kr. /måned
Prøv gratis