Nincompoopery: Why Your Customers Hate You and How to Fix It: Why Your Customers Hate You--and How to Fix It John R. Brandt
Digital Makeover: How L'Oréal Put People First to Build a Beauty Tech Powerhouse
- Forfattere
- Indlæser
- Forlag
- 3 Bedømmelse
1.7
- Længde
- 7T 26M
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
Digital Makeover: How L'Oréal Put People First to Build a Beauty Tech Powerhouse examines L'Oréal's successful people-driven digital transformation. Professors and authors Béatrice Collin and Marie Taillard set out exactly how L'Oréal turned itself into a digital and tech powerhouse by building on its legacy to reimagine relationships inside the company, and with its customers and partners.
Digital Makeover comprehensively describes L'Oréal's strategy, including:
● Maintaining market leadership in the face of disruption
● Believing in the transformative power of the organization, its legacy, and its people
● A social-centric approach to beauty tech, ecommerce, and digital services
● The company's successful play for market dominance in China
Case studies that showcase best practices for digital transformation across sectors Digital Makeover is perfect for anyone interested in business strategy, marketing, or digital transformation, as well as businesspeople and leaders from inside and outside the beauty industry, and belongs on the shelves of anyone with an interest in organizational transformation, management, leadership, and digital strategies.
© 2021 Ascent Audio (Lydbog): 9781663712400
Udgivelsesdato
Lydbog: 20. april 2021
Bøger, der ligner Digital Makeover: How L'Oréal Put People First to Build a Beauty Tech Powerhouse
- Finding Allies, Building Alliances : 8 Elements that Bring and Keep People Together: 8 Elements that Bring--and Keep--People Together Mike Leavitt, Rich McKeown
- The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It John Gerzema, Edward Lebar
- Beyond Viral : How to Attract Customers, Promote Your Brand and Make Money with Online Video: How to Attract Customers, Promote Your Brand, and Make Money with Online Video David Meerman Scott, Kevin Nalty
- Mastering the Hire: 12 Strategies to Improve Your Odds of Finding the Best Hire Chaka Booker
- The Clarity Principle: How Great Leaders Make the Most Important Decision in Business (and What Happens When They Don't) Chatham Sullivan
- Pivot Points: Five Decisions Every Successful Leader Must Make Julia Tang Peters
- Let's Close a Deal: Turn Contacts into Paying Customers for Your Company, Product, Service or Cause Christine Clifford
- Reimagining Industry Growth: Strategic Partnership Strategies in an Era of Uncertainty Daniel A. Varroney
- How to Price Effectively: A Guide for Managers and Entrepreneurs Utpal Dholakia
- Your Seat at the Table: How to Create and Run Your Own Peer Advisory Council Tina Corner-Stolz
- The Golden Apple: Redefining Work-Life Balance for a Diverse Workforce Mason Donovan
- Iterate: Run a Fast, Flexible, Focused Management Team Ed Muzio
- The Act of Leadership: A Playbook for Leading with Humility, Clarity and Purpose Dan Haesler
- Radical Relevance: Sharpen Your Marketing Message, Cut Through the Noise, Win More Ideal Clients Bill Cates
- The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers Daniel Quick, Barry Kelly
- The Healthcare Mandate: How to Leverage Disruptive Innovation to Heal America's Biggest Industry Nicholas Webb
- Divestitures: CREATING VALUE THROUGH STRATEGY, STRUCTURE, AND IMPLEMENTATION Emilie R. Feldman
- Decision Intelligence: Transform Your Team and Organization with AI-Driven Decision-Making Thorsten Heilig, Ilhan Scheer
- Beyond Performance Management: Why, When, and How to Use 40 Tools and Best Practices for Superior Business Performance Jeremy Hope, Steve Player
- The Man's Guide to Corporate Culture: A Practical Guide to the New Normal and Relating to Female Coworkers in the Modern Workplace Heather Zumarraga
- You Must Market Your Book: Increase Your Impact, Sell More Books, and Make More Money Honoree Corder
- Simply Effective: How to Cut Through Complexity in Your Organization and Get Things Done Ron Ashkenas
- The New Corporate Facts Life: Rethink Your Business to Transform Today's Challenges into Tomorrow's Profits Diana Rivenburgh
- Generating Buy-In: Mastering the Language of Leadership Mark S. Walton
- Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage Douglas B. Laney
- Improv Leadership: How to Lead Well in Every Moment David Miller, Stan Endicott
- How Creativity Rules the World: The Art and Business of Turning Your Ideas into Gold Maria Brito
- Mission Transition: Navigating the Opportunities and Obstacles to Your Post-Military Career Matthew J. Louis
- Zero-Time Selling: 10 Essential Steps To Accelerate Every Company's Sales Andy Paul
- Influence and Impact: Discover and Excel at What Your Organization Needs From You The Most George B. Bradt, Bill Berman
- UnSelling: The New Customer Experience Scott Stratten, Alison Kramer
- Brilliant Mistakes: Finding Success on the Far Side of Failure Paul J.H. Schoemaker
- The Leader's Guide to Managing Risk: A Proven Method to Build Resilience and Reliability K. Scott Griffith
- Engage : The Complete Guide for Brands and Businesses to Build, Cultivate and Measure Success in the New Web: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web Brian Solis, Ashton Kutcher
- Failure Management: Malfunctions of Technologies, Organizations, and Society William B. Rouse
- Above the Line: How to Create a Company Culture that Engages Employees, Delights Customers and Delivers Results Michael Henderson
- The Digital Helix: Transforming Your Organization's DNA to Thrive in the Digital Age Chris Aarons, Michael Gale
- The Opportunity Index: A Solution-Based Framework to Dismantle the Racial Wealth Gap Gavin Lewis
Vælg dit abonnement
Over 1 million titler
Download og nyd titler offline
Eksklusive titler + Mofibo Originals
Børnevenligt miljø (Kids Mode)
Det er nemt at opsige når som helst
Premium
For dig som lytter og læser ofte.
129 kr. /måned
1 konto
100 timer/måned
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Unlimited
For dig som lytter og læser ubegrænset.
159 kr. /måned
1 konto
Ubegrænset timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Family
For dig som ønsker at dele historier med familien.
Fra 179 kr. /måned
2-6 konti
100 timer/måned pr. konto
Fri lytning til podcasts
Kun 39 kr. pr. ekstra konto
Ingen binding
Dig + 1 familiemedlem
2 konti179 kr. /måned
Flex
For dig som vil prøve Mofibo.
89 kr. /måned
1 konto
20 timer/måned
Gem op til 100 ubrugte timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Har du en rabatkode?
Indtast koden her
