Conversations Worth Having, Second Edition: Using Appreciative Inquiry to Fuel Productive and Meaningful Engagement Cheri Torres, Jackie Stavros
Design for How People Think: Using Brain Science to Build Better Products
- Af
- Med
- Forlag
- 3 Bedømmelse
3.7
- Længde
- 4T 43M
- Sprog
- Engelsk
- Format
- Kategori
Personlig udvikling
User experience doesn't happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience.
Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You'll then learn how to apply that knowledge to design brilliant experiences for your customers.
Learn about the "six minds" of user experience and how each contributes to the perception of a singular experience Find out how your team-without any specialized training in psychology-can uncover critical insights about your customers' conscious and unconscious processes Learn how to immediately apply what you've learned to improve your products and services Explore practical examples of how the Fortune 100 used this system to build highly successful experiences
© 2021 Ascent Audio (Lydbog): 9781663727732
Udgivelsesdato
Lydbog: 2. maj 2021
Andre kan også lide...
- Better, Not Perfect: A Realist's Guide to Maximum Sustainable Goodness Max H. Bazerman
- The New Leadership Literacies: Thriving in a Future of Extreme Disruption and Distributed Everything Bob Johansen
- Don't Take Yes for an Answer: Using Authority, Warmth, and Energy to Get Exceptional Results Steve Herz
- Deep Purpose: The Heart and Soul of High-Performance Companies Ranjay Gulati
- Leadership Two Words at a Time: Simple Truths for Leading Complicated People Bill Treasurer
- Uptime: A Practical Guide to Personal Productivity and Wellbeing Laura Mae Martin
- The Creative Mindset: Mastering the Six Skills That Empower Innovation Jeff DeGraff, Staney DeGraff
- The Long-Distance Teammate: Stay Engaged and Connected While Working Anywhere Kevin Eikenberry, Wayne Turmel
- The Art of the Tale: Engage Your Audience, Elevate Your Organization, and Share Your Message Through Storytelling Tom Morrisey, Steven James
- Leading with Heart: Five Conversations That Unlock Creativity, Purpose, and Results John Baird, Edward Sullivan
- Real Influence: Persuade Without Pushing and Gain Without Giving In Mark Goulston, Dr. John Ullmen
- The Eight Paradoxes of Great Leadership: Embracing the Conflicting Demands of Today's Workplace Tim Elmore
- Courageous Cultures: How to Build Teams of Micro-Innovators, Problem Solvers, and Customer Advocates Karin Hurt, David Dye
- Stop Guessing: The 9 Behaviors of Great Problem Solvers Nat Greene
- Fundamentals of Project Management, Sixth Edition Joseph Heagney
- Switchers: How Smart Professionals Change Careers -- and Seize Success Dr. Dawn Graham
- Say Less, Get More: Unconventional Negotiation Techniques to Get What You Want Fotini Iconomopoulos
- The Language of Leadership: How to Engage and Inspire Your Team Joel Schwartzberg
- Learned Excellence: Mental Disciplines for Leading and Winning from the World’s Top Performers Alan Eagle, Eric Potterat
- The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way Jonathan Goodman
- Driven by Difference: How Great Companies Fuel Innovation Through Diversity David Livermore
- Dark Horse: Achieving Success Through the Pursuit of Fulfillment Ogi Ogas, Todd Rose
- The Art of Disagreeing Well: How Debate Teaches Us to Listen and Be Heard Bo Seo
- How to Read the Constitution—and Why Kim Wehle
- The Extraordinary Power of Leader Humility: Thriving Organizations — Great Results: Thriving Organizations – Great Results Marilyn Gist
- The Decision Maker: Unlock the Potential of Everyone in Your Organization, One Decision at a Time Dennis Bakke
- Optimal Outcomes: Free Yourself from Conflict at Work, at Home, and in Life Jennifer Goldman-Wetzler
- Cultures of Belonging: Building Inclusive Organizations that Last Alida Miranda-Wolff
- Facilitating Breakthrough: How to Remove Obstacles, Bridge Differences, and Move Forward Together Adam Kahane
- Longpath: Becoming the Great Ancestors Our Future Needs – An Antidote for Short-Termism Ari Wallach
- The Future-Proof Career: Strategies for thriving at every stage Isabel Berwick
- Help Them Grow or Watch Them Go: Career Conversations Organizations Need and Employees Want Beverly Kaye, Julie Winkle Giulioni
Vælg dit abonnement
Over 1 million titler
Download og nyd titler offline
Eksklusive titler + Mofibo Originals
Børnevenligt miljø (Kids Mode)
Det er nemt at opsige når som helst
Premium
For dig som lytter og læser ofte.
129 kr. /måned
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Unlimited
For dig som lytter og læser ubegrænset.
159 kr. /måned
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Family
For dig som ønsker at dele historier med familien.
Fra 179 kr. /måned
Fri lytning til podcasts
Kun 39 kr. pr. ekstra konto
Ingen binding
Dig + 1 familiemedlem2 konti
179 kr. /måned
Flex
For dig som vil prøve Mofibo.
89 kr. /måned
Gem op til 100 ubrugte timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Har du en rabatkode?
Indtast koden her
