The Journal.The Wall Street Journal & Gimlet
51. Wes Nichols – measuring the impact of MarketShare
- Af
- Episode
- 53
- Published
- 10. dec. 2023
- Forlag
- 0 Anmeldelser
- 0
- Episode
- 53 of 69
- Længde
- 25M
- Sprog
- Engelsk
- Format
- Kategori
- Økonomi & Business
Wes was co-founder and CEO of MarketShare, based on some academic insights, which measured the impact of ad spend for major marketers. It was acquired by Neustar in 2015 for $450M.More
51. Wes Nichols – measuring the impact of MarketShare
- Af
- Episode
- 53
- Published
- 10. dec. 2023
- Forlag
- 0 Anmeldelser
- 0
- Episode
- 53 of 69
- Længde
- 25M
- Sprog
- Engelsk
- Format
- Kategori
- Økonomi & Business
Wes was co-founder and CEO of MarketShare, based on some academic insights, which measured the impact of ad spend for major marketers. It was acquired by Neustar in 2015 for $450M.More
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