Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Prøv nu
DK - Details page - Device banner - 894x1036

Wild Thinking: 25 Unconventional Ideas to Grow Your Brand and Your Business

Varighed
7T 6M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

Who is McLaren's greatest nemesis?What disappoints Ocado about their competitors?What wakes Google up at 4am?Why does Wimbledon sweat the small stuff?Wild Thinking will provide readers with the confidence to run their business differently, through unique access to thinking from the most original organizations in business today.The most successful businesses in the world are singular in their goals, yet they express them in many different and creative ways, allowing them to own a space that's distinctly theirs. This book provides access to previously untold stories of how brand leaders at some of the most interesting global businesses solve their biggest challenges.Including interviews with Google, Ocado, McLaren, Comic Relief, V&A, National Trust, Dropbox and more, each chapter of Wild Thinking explores a different question about life and work, ending with a single-minded point of view to help you consider your business from a new perspective.It's hard to keep up and stand out in constantly growing and changing markets. To succeed you need absolute clarity about what your brand and business offers; it's time to break the rules.

© 2019 Kogan Page (Lydbog): 9781789661361

Udgivelsesdato

Lydbog: 28. maj 2019

Andre kan også lide...

  1. The Offsite: A Leadership Challenge Fable Robert H. Thompson
  2. In Your Power Sharon Melnick PhD
  3. Chaotic Change: Embracing Chaos To Drive Innovation And Growth Nicholas J. Webb
  4. How to Price Effectively: A Guide for Managers and Entrepreneurs Utpal Dholakia
  5. If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity Rob Adams
  6. Harnessing Serendipity: Collaboration Artists, Conveners and Connectors David Adler
  7. Leading with Noble Purpose: How to Create a Tribe of True Believers Lisa Earle McLeod
  8. Treasure Hunt: A Common-Sense Approach to Building a Successful Sales Career Michael Hinkle
  9. The Me1st Method: Hands-On Leadership Development for New Roles and Big Challenges Mike Palanski
  10. Power and the Professional: Ethics, Accountability and Leadership in the Workplace Gordon W.F. Young
  11. Uncommon: Finding Your Path to Significance Tony Dungy
  12. Why Are We Bad at Picking Good Leaders? A Better Way to Evaluate Leadership Potential Jeffrey Cohn
  13. The Science of Protection: Making High Pressure Impactful Leadership Decisions That Protect & Enhance You & Everyone Sara Burke
  14. Successful Black Entrepreneurs: Hidden Histories, Inspirational Stories, and Extraordinary Business Achievements Steven Rogers
  15. Tested: Big Decisions. Small Decisions. The remarkable power of resolve.Australia's Test cricket captain in conversation with inspiring leaders and achievers - from Julia Gillard to Dennis Lillee. Pat Cummins
  16. The Trustworthy Leader: Leveraging the Power of Trust to Transform Your Organization Amy Lyman
  17. Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees and Grow Your Business: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business Barry Libert
  18. Get Scrappy: Smarter Digital Marketing for Businesses Big and Small Nick Westergaard
  19. Clarity: Business Wisdom to Work Less and Achieve More Jim Vaselopulos
  20. Subscription Marketing: How to Build a Cash Flow Empire with Recurring Revenue David Lecky
  21. Selling at Fairs: Tactics to Improve Your Sales at Events Jim Carsson
  22. How CIOs Can Take Their Career to the Next Level: How CIOs Can Work With the Entire Company in Order to Be Successful Dr. Jim Anderson
  23. Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business Jeanne Hopkins
  24. PreachersNSneakers: Authenticity in an Age of For-Profit Faith and (Wannabe) Celebrities Benjamin Kirby
  25. Next Level Nonprofit: Build A Dream Team + Increase Lasting Impact Dr. Chris Lambert
  26. Where Winners Live: Sell More, Earn More, Achieve More Through Personal Accountability Dave Porter
  27. Midnight Lunch: The 4 Phases of Team Collaboration Success from Thomas Edison's Lab Sarah Miller Caldicott
  28. CustomHer Experience: The Importance of Tailoring Your Brand Experience to the Female Consumer Katie Mares
  29. You Must Market Your Book: Increase Your Impact, Sell More Books, and Make More Money Honoree Corder
  30. Profitable Growth Strategy: 7 proven best practices from German companies Thomas Michael Hogg
  31. The Case Study Handbook, Revised Edition: A Student's Guide William Ellet
  32. Optimizing Strategy For Results: A Structured Approach to Make Your Business Come Alive Ron Price
  33. The Datapreneurs: The Promise of AI and the Creators Building Our Future Bob Muglia
  34. Story of Successful Handshake Tanmay Ratnaparkhi
  35. Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison Joe Calloway
  36. The Super Connector's Playbook: How to achieve your goals through authentic business relationships Lirone Glikman
  37. Blogging for Profit: Earn Passive Income and Reach Financial Freedom Using your Blog as a Money Maker Lucas Lee
  38. The Purple Pig Wears Red Lipstick: 8 Steps to a Personal Brand Makeover for Impact, Influence and Incredible Income Delby P. Bragais AICI CIM
  39. Better Focus: 7 simple and effective techniques to channel our effort and avoid distractions John Calio
  40. Personal Business: Using the ASA Way to Build an Inspired, Purposeful Team Shuaib Ahmed
  41. All Hands on Deck: 8 Essential Lessons for Building a Culture of Ownership Joe Tye
  42. The Power of Fifty Bits Bob Nease, , PhD

Vælg dit abonnement

  • Over 600.000 titler

  • Download og nyd titler offline

  • Eksklusive titler + Mofibo Originals

  • Børnevenligt miljø (Kids Mode)

  • Det er nemt at opsige når som helst

Flex

For dig som vil prøve Mofibo.

89 kr. /måned
  • 1 konto

  • 20 timer/måned

  • Gem op til 100 ubrugte timer

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Prøv gratis
Den mest populære

Premium

For dig som lytter og læser ofte.

129 kr. /måned
  • 1 konto

  • 100 timer/måned

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Unlimited

For dig som lytter og læser ubegrænset.

149 kr. /måned
  • 1 konto

  • Ubegrænset adgang

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Family

For dig som ønsker at dele historier med familien.

Fra 179 kr. /måned
  • 2-6 konti

  • 100 timer/måned pr. konto

  • Fri lytning til podcasts

  • Kun 39 kr. pr. ekstra konto

  • Ingen binding

2 konti

179 kr. /måned
Start tilbuddet