Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036

The Best Story Wins: How to Leverage Hollywood Storytelling in Business & Beyond

1 Anmeldelser

5

Sprog
Engelsk
Format
Kategori

Økonomi & Business

How to use the principles of Pixar-style storytelling to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.

Pixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and The Simpsons animator and story artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn’s personal stories and storytelling insights, The Best Story Wins retells the “Hero’s Journey” story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!

“Award-winning Pixar storyteller, artist, and writer Matthew Luhn has a message for CEOs, marketers, and business professionals: to capture your audience’s attention, you need to hook them with a great story.” —Seattlepi.com

© 2018 Morgan James Publishing (E-bog): 9781642790214

Release date

E-bog: 7. august 2018

Andre kan også lide...

  1. Business Storytelling: Enhance Brand Sales, Presentations, Meetings & Motivation: Develop Your Brand Sales and Advertising Using the Power of Storytelling Jason Hurley
  2. The Storyteller's Secret: How TED Speakers and Inspirational Leaders Turn Their Passion into Performance Carmine Gallo
  3. The Power of Storytelling: Captivate, Convince, or Convert Any Business Audience Using Stories from Top CEOs Jim Holtje
  4. Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Donald Miller
  5. How To Win Friends And Influence People Dale Carnegie
  6. Contagious: Why Things Catch On Jonah Berger
  7. Range: How Generalists Triumph in a Specialized World David Epstein
  8. Never Split the Difference: Negotiating As If Your Life Depended On It Chris Voss
  9. Talk Like TED: The 9 Public Speaking Secrets of the World's Top Minds Carmine Gallo
  10. Good to Great Jim Collins
  11. The Achievement Habit: Stop Wishing, Start Doing, and Take Command of Your Life Bernard Roth
  12. 22 Immutable Laws of Branding Al Ries
  13. Noise Daniel Kahneman
  14. The Storytelling Edge: How to Transform Your Business, Stop Screaming into the Void, and Make People Love You Shane Snow
  15. The Art of Storytelling: Become a Memorable Speaker Made for Success
  16. Influence, New and Expanded: The Psychology of Persuasion Robert B. Cialdini
  17. Success Habits: Proven Principles for Greater Wealth, Health, and Happiness Napoleon Hill
  18. How to Hack Humans: Storytelling for Startups Seth Erickson
  19. Radical Candor: How to Get What You Want by Saying What You Mean Kim Scott
  20. 13 Things Mentally Strong People Don't Do: Take Back Your Power, Embrace Change, Face Your Fears, and Train Your Brain for Happiness and Success Amy Morin
  21. Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising: Revised and Expanded Ryan Holiday
  22. The Catalyst: How to Change Anyone's Mind Jonah Berger
  23. The Secrets of Successful Selling Habits Zig Ziglar
  24. The Magic of Thinking Big David Schwartz
  25. Side Hustle: Build a Side Business and Make Extra Money – Without Quitting Your Day Job Chris Guillebeau
  26. Marketing 4.0: Moving from Traditional to Digital Philip Kotler
  27. On Writing: A Memoir Of The Craft Stephen King
  28. Built to Last: Successful Habits of Visionary Companies Jim Collins
  29. Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits Claire Diaz-Ortiz
  30. The Compound Effect: Jumpstart Your Income, Your Life, Your Success Darren Hardy
  31. Pre-Suasion: Channeling Attention for Change Robert Cialdini
  32. Turning the Flywheel: A Monograph to Accompany Good to Great Jim Collins
  33. Five Stars: The Communication Secrets to Get From Good to Great Carmine Gallo
  34. Principles: Life and Work Ray Dalio
  35. The Art of the Tale: Engage Your Audience, Elevate Your Organization, and Share Your Message Through Storytelling Tom Morrisey
  36. Traction: How Any Startup Can Achieve Explosive Customer Growth Justin Mares
  37. Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are Seth Stephens-Davidowitz
  38. The Pixar Touch: The Making of a Company David A. Price
  39. Trillion Dollar Coach: The Leadership Playbook of Silicon Valley's Bill Campbell Jonathan Rosenberg
  40. Working Backwards: Insights, Stories, and Secrets from Inside Amazon Bill Carr
  41. Brand Now: How to Stand Out in a Crowded, Distracted World Nick Westergaard
  42. The Effective Executive: The Definitive Guide to Getting the Right Things Done Peter F. Drucker
  43. How to Talk to Anybody, Anytime, Anywhere: 3 Steps to Make Instant Connections Chris Widener
  44. Dale Carnegie & Associates' Listen!: The Art of Effective Communication Dale Carnegie & Associates
  45. Design Thinking For Dummies Christian Muller-Roterberg
  46. The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life Mark Manson
  47. Leadership Strategy and Tactics: Learn to Lead Like a Navy SEAL, from the Bestselling Author of 'Extreme Ownership' and 'The Dichotomy of Leadership' Jocko Willink

Vælg dit abonnement

  • Over 600.000 titler

  • Download og nyd titler offline

  • Eksklusive titler + Mofibo Originals

  • Børnevenligt miljø (Kids Mode)

  • Det er nemt at opsige når som helst

Flex

For dig som vil prøve Mofibo.

89 kr. /måned
  • 1 konto

  • 20 timer/måned

  • Gem op til 100 ubrugte timer

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Prøv gratis
Den mest populære

Premium

For dig som lytter og læser ofte.

129 kr. /måned
  • 1 konto

  • 100 timer/måned

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Unlimited

For dig som lytter og læser ubegrænset.

149 kr. /måned
  • 1 konto

  • Ubegrænset adgang

  • Eksklusivt indhold hver uge

  • Fri lytning til podcasts

  • Ingen binding

Start tilbuddet

Family

For dig som ønsker at dele historier med familien.

Fra 179 kr. /måned
  • 2-6 konti

  • 100 timer/måned pr. konto

  • Fri lytning til podcasts

  • Kun 39 kr. pr. ekstra konto

  • Ingen binding

2 konti

179 kr. /måned
Prøv gratis