The Best Story Wins: How to Leverage Hollywood Storytelling in Business & Beyond Matthew Luhn
The Best Story Wins: How to Leverage Hollywood Storytelling in Business & Beyond
- Forfatter
- Forlag
- Udgaver
2
- 1 Bedømmelse
5
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
How to use the principles of Pixar-style storytelling to meet the needs of entrepreneurs, marketers, and business-minded storytellers of all stripes.
Pixar movies have transfixed viewers around the world and stirred a hunger in creative and corporate realms to adopt new and more impactful ways of telling stories. Former Pixar and The Simpsons animator and story artist Matthew Luhn translates his two and half decades of storytelling techniques and concepts to the CEOs, advertisers, marketers, and creatives in the business world and beyond. A combination of Luhn's personal stories and storytelling insights, The Best Story Wins retells the "Hero's Journey" story building methods through the lens of the Pixar films to help business minds embrace the power of storytelling for themselves!
"Award-winning Pixar storyteller, artist, and writer Matthew Luhn has a message for CEOs, marketers, and business professionals: to capture your audience's attention, you need to hook them with a great story." —Seattlepi.com
© 2018 Morgan James Publishing (E-bog): 9781642790214
Udgivelsesdato
E-bog: 7. august 2018
Andre udgaver
Andre kan også lide...
- Joy at Work: A Revolutionary Approach To Fun on the Job Dennis Bakke, Dennis W. Bakke
- Better Selling Through Storytelling: The Essential Roadmap to Becoming a Revenue Rockstar John Livesay
- Duplicate This!: Showing Your Friends How to Live Like Jesus Andy Braner
- Work Smarts: What CEOs Say You Need To Know to Get Ahead Betty Liu
- Trust Agents, 10th Anniversary Edition: Using the Web to Build Influence, Improve Reputation, and Earn Trust Chris Brogan, Julien Smith
- I Hear You: Repair Communication Breakdowns, Negotiate Successfully, and Build Consensus... in Three Easy Steps Donny Ebenstein
- Take Command Michael A. Crom, Joe Hart
- SCALE: A Successful Agent’s Guide to Leveling Up Their Real Estate Business David Greene
- Close for Life: The Real Estate Agent's Guide to Creating Satisfied Customers that Only Do Business with You Josh Cadillac
- Reflections on Reason: A Practical Guide to Critical Thinking Howie Todoit
- Self-Discipline: Develop A Monk Mindset, Unbreakable Habits, Navy Seal Mental Toughness, and Increase Your Productivity to Create a Life of Abundance & Success in Business, Relationships, and More! Harrison Walton
- Patterned After Excellence: Pursuing Truth in Work and Life Brigham Dickinson
- Get Your Startup Story Straight: The Definitive Storytelling Framework for Innovators and Entrepreneurs David Riemer
Vælg dit abonnement
Over 1 million titler
Download og nyd titler offline
Eksklusive titler + Mofibo Originals
Børnevenligt miljø (Kids Mode)
Det er nemt at opsige når som helst
Premium
For dig som lytter og læser ofte.
129 kr. /måned
1 konto
100 timer/måned
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Unlimited
For dig som lytter og læser ubegrænset.
159 kr. /måned
1 konto
Ubegrænset timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Family
For dig som ønsker at dele historier med familien.
Fra 179 kr. /måned
2-6 konti
100 timer/måned pr. konto
Fri lytning til podcasts
Kun 39 kr. pr. ekstra konto
Ingen binding
Dig + 1 familiemedlem
2 konti179 kr. /måned
Flex
For dig som vil prøve Mofibo.
89 kr. /måned
1 konto
20 timer/måned
Gem op til 100 ubrugte timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Har du en rabatkode?
Indtast koden her
