Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036

If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity

1 Anmeldelser

4

Længde
6T 12M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

An astounding 70% of new products fail--a number that has remained stubbornly high for the last thirty years. Why all this failure? Did complicated technologies simply not work? Did financial backers not fork over enough cash? Was the quality bad? No to all of the above. These products failed because they missed hitting a viable market. If You Build it Will They Come? a new book by seasoned CEO and investor turned professor, Rob Adams, explains exactly how this failure can be averted. By applying the simple, proven Market Testing strategy outlined in If You Build it Will They Come?, entrepreneurs and managers can dramatically improve their success rate for finding new markets and launching new products. MARKET TESTING DOES NOT HAVE TO BE EXPENSIVE AND TIME-CONSUMING: Book describes a simple, step-by-step guide to systematically uncovering the market for any product including: How to personally interview at least 100 people in the target audience; how to determine the target customers best alternatives and substitutes for your new product; and how to quickly gather information on competitors, anecdotal evidence, expert opinions, growth rate of the target market, etc.

© 2020 Ascent Audio (Lydbog): 9781469084077

Release date

Lydbog: 20. juli 2020

Tags

    Andre kan også lide...

    1. F.T.I. - Failure To Implement: The 10 Principles of Phenomenal Performance Howard Partridge
    2. Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees and Grow Your Business: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business Barry Libert
    3. Persuading People to Buy: Insights on Marketing Psychology That Pay off for Your Company, Professional Practice or Nonprofit Organization Marcia Yudkin
    4. Marketing in the Participation Age : A Guide to Motivating People to Join, Share, Take Part, Connect and Engage: A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage Daina Middleton
    5. How Product Managers Can Use Better Communication to Boost Sales: How Product Managers Can Use Communication Skills to Make Their Product a Success Dr. Jim Anderson
    6. Get Scrappy: Smarter Digital Marketing for Businesses Big and Small Nick Westergaard
    7. How to Price Effectively: A Guide for Managers and Entrepreneurs Utpal Dholakia
    8. Selling Beyond Your Own Style Jennifer Sedlock
    9. Selling at Fairs: Tactics to Improve Your Sales at Events Jim Carsson
    10. Take Charge: The Skills That Drive Professional Success Norman Bacal
    11. Next Level Nonprofit: Build A Dream Team + Increase Lasting Impact Dr. Chris Lambert
    12. The Case Study Handbook, Revised Edition: A Student's Guide William Ellet
    13. Innovative Team Selling: How to Leverage Your Resources and Make Team Selling Work Eric Baron
    14. The Business of Being a CIO: How CIOs Can Use Their Technical Skills to Help Their Company Solve Real-World Business Problems Dr. Jim Anderson
    15. Meetings: Fun & Exciting???: Yes! All kinds of meetings from a different perspective Patricia Fripp
    16. Corner Grocery Store Principles: Seven Family Business Principles That Will Create Customers For Life Joe Mangiaracina
    17. Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage Rodney Heisterberg
    18. The Complete Man: Achieve Ultimate Performance, Fulfillment and Victory in EVERY Area of Your Life Purdeep Sangha
    19. Profitable Growth Strategy: 7 proven best practices from German companies Thomas Michael Hogg
    20. PLR For Cash: How to Utilize Private Label Rights for Maximum Profits Leroy Vincent
    21. The #ArtOfTwitter: A Twitter Guide with 114 Powerful Tips for Artists, Authors, Musicians, Writers, and Other Creative Professionals Daniel Parsons
    22. Jolt!: Get the Jump on a World That's Constantly Changing Phil Howard Cooke
    23. HEAD FOR LEADING, HEART FOR LOVING: LEVERAGING INFLUENCE, COMPASSION, AND RELATIONSHIPS TO ACHIEVE YOUR ORGANIZATIONAL GOALS Shaun A. Sullivan PHD
    24. From Vision to Victory: A Guide to Persistent Progress Emily Serene
    25. Side Adventure: The playbook to leverage your corporate job, pursue a side venture, and find happiness and fulfillment Artin Nazarian
    26. Better Focus: 7 simple and effective techniques to channel our effort and avoid distractions John Calio
    27. Increase Your Leadership Impact: 6 Simple Strategies to Connect with God’s Wisdom, Make Tough Decisions, and Inspire Those Around You John Christopher Frame
    28. The Financial Freedom Mastery Course Garrett B. Gunderson
    29. The Power of Fifty Bits Bob Nease, , PhD
    30. From Scrappy to Self-Made: What Entrepreneurs Can Learn from an Ethiopian Refugee to Turn Roadblocks into an Empire Yonas Hagos
    31. Escape 9 to 5 with strong habits J. Emanuel
    32. Enlightened Entrepreneurship: How to Build a Successful Solopreneurship from the Ground Up Carol Merlo, M.Ed.
    33. Winning Habits: Getting Rid of a Loser’s Mentality Omar Johnson
    34. Freight Broker From Scratch: How To Start A Freight Brokerage Business For Beginners Keys To Working From Home ROGER STANLEY
    35. How SkillFront Works?: How SkillFront Reinvented The Way Professionals and Enterprises Build Competences. Erkan Sutculer
    36. The Benevolent Dictator: Empower Your Employees, Build Your Business, and Outwit the Competition Michael Feuer
    37. The Entrepreneur's Growth Startup Handbook: 7 Secrets to Venture Funding and Successful Growth David N. Feldman
    38. Boom: Bridging the Opportunity Gap to Reignite Startups Craig Hall
    39. Tax-Savvy Solo: Smart Strategies for Solo Entrepreneurs Well-Being Publishing
    40. Adapt or Die: How to Create Innovation, Solve People Puzzles, and Win in Business Thomas H. Douglas
    41. The Journey of a First Time Entrepreneur and How I Built A Profitable Business! (FROM SCRATCH) Glenn P Brooks Jr
    42. Successful Black Entrepreneurs: Hidden Histories, Inspirational Stories, and Extraordinary Business Achievements Steven Rogers
    43. Get Your Business Funded: Creative Methods for Getting the Money You Need Steven D. Strauss
    44. Cultivating Success: Strategies for Accelerating Small Business Growth: Navigating Success in a Competitive Landscape Emily Parker
    45. Be Helpful To Others: Help Yourself By Helping Others Sator Gbarbea
    46. Business Credit Leveraging Victor Allen
    47. Enduring Excellence: Habits of Visionary Companies Sachin Naha
    48. Unlocking the Code: Crack the Business Success Formula Sachin Naha

    Vælg dit abonnement

    • Over 600.000 titler

    • Download og nyd titler offline

    • Eksklusive titler + Mofibo Originals

    • Børnevenligt miljø (Kids Mode)

    • Det er nemt at opsige når som helst

    Flex

    For dig som vil prøve Mofibo.

    89 kr. /måned
    • 1 konto

    • 20 timer/måned

    • Gem op til 100 ubrugte timer

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Prøv gratis
    Den mest populære

    Premium

    For dig som lytter og læser ofte.

    129 kr. /måned
    • 1 konto

    • 100 timer/måned

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Unlimited

    For dig som lytter og læser ubegrænset.

    149 kr. /måned
    • 1 konto

    • Ubegrænset adgang

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Family

    For dig som ønsker at dele historier med familien.

    Fra 179 kr. /måned
    • 2-6 konti

    • 100 timer/måned pr. konto

    • Fri lytning til podcasts

    • Kun 39 kr. pr. ekstra konto

    • Ingen binding

    2 konti

    179 kr. /måned
    Prøv gratis