Antonio Garcia-Martinez on Why Ads are an Inevitable Part of Web 3

0 Anmeldelser
0
Episode
606 of 666
Længde
35M
Sprog
Engelsk
Format
Kategori
Økonomi & Business

Antonio Garcia-Martinez (@antoniogm), author of The Pull Request, joins Erik Torenberg and Ian Cinnamon on this episode. Takeaways:

- The first version of ads on the web, banner ads, looked like ads in the newspaper, because often the new version of media looks like the last version of media — that’s skeuomorphism.

- Apple’s app tracking transparency is breaking the model for Facebook and Snap.

- Antonio says there won’t be a media ecosystem in Web 3 without attribution.

- The advent of balanced and nuanced journalism decades ago was a luxury born of ads.

- We will likely live in a Web 2.5 world for a while where incumbents won’t lose their fiefdoms but there will be new experiences and new spaces to conquer.

- Web 3 is both private and public — Visa doesn’t post all your transactions the way on-chain payments reveal them.

- The average user trades privacy for other things and as the scale of Web 3 grows, privacy will likely become less of a focus.

Antonio’s posts on ads and Web 3:

Attribution rules the world (and it'll rule Web3 too) https://www.thepullrequest.com/p/attribution-rules-the-world-and-itll

Everything is an ad network: How to pay for Web 3 https://www.thepullrequest.com/p/everything-is-an-ad-network

Thanks for listening — if you like what you hear, please review us on your favorite podcast platform.

Check us out on the web at www.villageglobal.vc or get in touch with us on Twitter @villageglobal.

Want to get updates from us? Subscribe to get a peek inside the Village. We’ll send you reading recommendations, exclusive event invites, and commentary on the latest happenings in Silicon Valley. www.villageglobal.vc/signup


Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Prøv nu
DK - Details page - Device banner - 894x1036

Other podcasts you might like ...