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Lyt når som helst, hvor som helst 

Sony Music Entertainment

Join Jason Tartick as he breaks into the vault of secrets behind all things Money and careers. Jason explores the taboo curiosities and money questions we have been told never to discuss! He dives into all the trading secrets that we want to know and need to know to properly navigate the financial world as consumers, employees and investors. Out with the mantra of "wishing you knew then, what you know now"! Listen carefully as you will uncover trading secrets from Jason and his expert guests who dive into a specific subject every episode surrounding anything and everything, money. The power of “the inside scoop” will now be realized and you can use these trading secrets to earn more, spend less, and invest wisely.

Trading Secrets

This week, Jason is joined by Love Island USA Season 7 star, real estate entrepreneur, and former National Champion baseball player, TJ Palma, for a conversation about building a $35,000-a-month Airbnb business, monetizing nearly 500,000 social media followers, leveraging reality TV into long-term wealth, and why personal branding has become one of the most valuable business assets in 2026.

TJ reflects on his journey from college baseball player to entrepreneur, sharing how he discovered content creation at a young age, built a YouTube channel before becoming an influencer, and eventually turned his passion for real estate into a thriving short-term rental business. He explains why he believed social media could become a powerful business tool long before it became mainstream, and how those early experiences helped prepare him for life in the spotlight.

Jason and TJ dive into the reality of building a business from scratch, including how TJ got started with Airbnb arbitrage, furnished his first properties using 0% interest credit cards, negotiated with landlords, and scaled from one rental to a business generating more than $35,000 per month. TJ also breaks down the economics behind short-term rentals, why larger homes outperform smaller properties, and how he's expanded beyond Airbnb into property management, boutique hotels, interior design, and real estate investing.

The conversation also explores TJ's experience on Love Island USA, from the extensive casting process and flying to Fiji without knowing if he'd make the show to navigating relationships while cameras rolled 24/7. TJ opens up about dealing with anxiety, public criticism, and the pressure of having millions of viewers judge every decision, while explaining how the experience ultimately helped him become more confident both personally and professionally.

Jason and TJ also discuss what happens after reality TV, including how TJ grew from just a few thousand Instagram followers to nearly half a million, how he evaluates brand partnerships, and why he's focused on building businesses that outlast social media trends. He shares how he's turned his online audience into long-term revenue through strategic partnerships, educational content, and businesses that align with his personal brand.

Beyond business, TJ reflects on financial discipline, entrepreneurship, and building wealth in your twenties. He explains why he continues reinvesting into real estate, how he approaches risk, the importance of surrounding yourself with ambitious people, and why creating multiple income streams has always been his long-term goal.

TJ also shares what's next, including expanding his real estate portfolio, growing his hospitality and design businesses, teaching others how to build successful Airbnb companies, and why he'd love another opportunity in reality television with shows like The Traitors or Dancing With the Stars.

From building a $35,000-a-month Airbnb business to leveraging reality TV into long-term wealth, TJ reveals what it really takes to build a business, grow a personal brand, and create opportunities that last long after the cameras stop rolling.

TJ reveals all this and so much more in another episode you can't afford to miss!

Subscribe to the Trading Secrets podcast!

Host: Jason Tartick

Audio: John Gurney

Video: Marc Colcer

Guest: TJ Palma
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312. TJ Palma: Love Island Fame, Airbnb Income, Reality TV & The Business of Influence

The boys are back! Jason Tartick and the Curious Canadian reunite for another Thirty Minute Thursday packed with pop culture, travel stories, and trending headlines. Jason recaps his recent trip through Europe, the guys break down the latest Taylor Swift wedding rumors, chat about the growing excitement surrounding the World Cup, and share their thoughts on the buzz coming out of the White Party. 

Tune in for another fast-paced episode of Trading Secrets!
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311. Thirty Minute Thursday: Europe Recap, Taylor Swift Wedding Rumors, World Cup Buzz & The White Party

This week, Jason is joined by professional soccer player, FC Dallas defender, US Men’s National Team player, Gold Cup champion, World Cup participant, and founder of the Shaq Moore Foundation, Shaq Moore, for a conversation about the business of professional soccer, the financial realities of playing overseas, World Cup pressure, MLS salaries, and building a lasting career in a sport that continues to grow in the United States.

Shaq reflects on realizing at a young age that soccer could become his career, and how attending the 2010 World Cup helped fully shift his focus back to the sport. With a father who also played professionally, Shaq grew up around the game, but his path was far from traditional. As a teenager, he left the United States to pursue his dream in Spain, where he spent years grinding through lower divisions, learning the language, and fighting for every opportunity.

Jason and Shaq dive into the financial side of that journey, including what it was like earning roughly 800 to 900 euros per month early in his career, dealing with teams that went months without paying players, and learning how to live on a budget while chasing a professional dream. Shaq opens up about the uncertainty of playing overseas, the role agents play in protecting young athletes, and why those difficult early years shaped him both personally and professionally.

Shaq also breaks down how soccer contracts work, including transfer fees, buyout clauses, bonuses, incentives, and what it means when a player is sent on loan. He explains the business behind his move back to MLS, his reported transfer to Nashville SC, and how returning to the United States helped position him for a potential World Cup opportunity.

The conversation also explores Shaq’s experience with the US Men’s National Team, from winning the Gold Cup and scoring the fastest goal in USMNT history to getting called into a World Cup qualifying window while vacationing on an island. Shaq shares what it was like being thrown into one of the most important games of qualifying, eventually making the 2022 World Cup roster, and playing against England and Iran on the world stage.

With the 2026 FIFA World Cup approaching, Jason and Shaq discuss the state of the US team, the pressure of playing on home soil, World Cup ticket prices, player bonuses, endorsements, and how making a World Cup roster can change an athlete’s brand and financial future. Shaq also gives his thoughts on the US group, possible contenders, and what it is really like playing against Lionel Messi.

Beyond the field, Shaq opens up about financial planning as a professional athlete, budgeting for a career with an uncertain shelf life, working with a financial advisor, investing for the future, and learning from the stories of athletes who made millions but struggled after their playing careers ended.

Shaq also shares the work he is doing through the Shaq Moore Foundation, including youth soccer clinics, food drives, community initiatives, and opportunities for kids in Fort Lauderdale and Trinidad and Tobago. He reflects on fatherhood, life in Dallas, future coaching goals, and the importance of staying grounded through every stage of the journey.

From grinding in Spain for less than $1,000 a month to representing the United States on the World Cup stage, Shaq reveals what it really takes to stay the course, survive setbacks, and build a career in professional soccer.

Shaq reveals all this and so much more in another episode you can’t afford to miss!

Subscribe to the Trading Secrets podcast!

Host: Jason Tartick

Audio: John Gurney

Video: Marc Colcer

Guest: Shaq Moore
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310. Shaq Moore: World Cup Money, MLS Salaries, Playing Messi & The Business of Soccer

This week, Jason is joined by Bravo personality and The Valley star Janet Caperna for a conversation about career reinvention, reality television, social media monetization, entrepreneurship, financial planning, and the unexpected path that led her from Ohio to becoming one of Bravo’s fastest-rising stars.

Before becoming a reality television personality, Janet built a completely different career. Growing up in Ohio, she earned degrees in English and American Sign Language interpretation before managing a large team of interpreters. Following a divorce in her late twenties, Janet made the difficult decision to leave Ohio for Los Angeles, seeking a fresh start and a new chapter in life.

Janet shares how a friendship with Scheana Shay unexpectedly opened doors in Hollywood and eventually led her into the world of executive support for high-net-worth individuals. She reflects on working for a billionaire family before landing what she describes as a dream role helping build Avaline, the wine company founded by Cameron Diaz and Katherine Power. Janet offers a rare behind-the-scenes look at how celebrity-founded businesses actually operate, explaining why Avaline succeeded by having deeply involved founders who treated the company like a true startup rather than simply lending their names to a brand.

Jason and Janet dive into the realities of executive assistant careers, discussing compensation, benefits, equity opportunities, and why top assistants today can earn well into six figures. Janet also shares lessons learned from working alongside successful entrepreneurs, including how identifying gaps in the market can become the foundation for a successful business.

The conversation then shifts to Bravo and the creation of The Valley. Janet explains how the show originated from real-life friendships, why she initially hesitated to join reality television, and how perfect timing—including leaving Avaline, becoming pregnant, and receiving the Bravo opportunity—ultimately changed the trajectory of her career. She discusses the realities of reality TV compensation, what viewers don’t see behind the scenes, and why authenticity is critical for long-term success on television.

Janet also opens up about navigating public criticism, internet hate, and social media scrutiny. She shares how difficult early seasons helped her develop resilience and why she now avoids placing too much value on either praise or criticism from strangers online. Instead, she focuses on feedback from close friends and family while continuing to build her platform in an authentic way.

Beyond reality television, Janet discusses podcasting, content creation, and social media monetization. She reveals how her podcast grew organically, why some of the most successful content comes from unplanned conversations, and how she evaluates brand partnerships to ensure they align with her personal values. From landing her first paid sponsorships to building a growing audience, Janet shares practical insights for anyone looking to create content and monetize an online platform.

Throughout the episode, Janet reflects on friendship, gratitude, financial discipline, and the importance of staying grounded while navigating success. Whether discussing reality television, entrepreneurship, personal finance, or career pivots, she emphasizes the value of taking calculated risks while maintaining a long-term perspective.

Janet reveals all this and so much more in another episode you can’t afford to miss!

Subscribe to the Trading Secrets podcast!

Host: Jason Tartick

Audio: John Gurney

Video: Marc Colcer

Guest: Janet Caperna
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309. Janet Caperna: The Valley, Social Media Money, Bravo Fame & Financial Planning

What do King Charles, Fortune 10 executives, modern dating, and networking all have in common? Etiquette.

This week on Trading Secrets, Jason Tartick sits down with renowned etiquette expert, author, entrepreneur, and founder of Beaumont Etiquette, Myka Meier. From training CEOs, diplomats, and high-profile leaders to modernizing etiquette for today's digital world, Myka shares why emotional intelligence and soft skills may be the most valuable currency in the age of AI.

Myka opens up about her unlikely journey from Sarasota, Florida, to becoming one of the world's leading etiquette authorities, the business behind luxury etiquette training, and how she built a global brand serving Fortune 500 companies, government leaders, and individuals looking to gain confidence in both business and life.

Whatnot

Whatnot is the largest dedicated live shopping platform, whether it’s beauty, collectibles,
electronics, luxury fashion — even cookies — sellers are building real, thriving businesses.

Download Whatnot in the App store.
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308. The Business of Etiquette: Myka Meier on Modern Manners, Networking, Dating & Building a Million-Dollar Brand

This week on Trading Secrets: Thirty Minute Thursday, Jason and Kathryn are coming to you live from their European vacation! The duo shares updates on their travel adventures, what’s on the itinerary next, and some of the funniest moments from life on the road abroad.
They also break down key takeaways from this week's conversation with Olivia Levin, including the lessons, insights, and moments that stood out most. Plus, Jason and Kathryn dive into all things Taylor Swift—from the latest headlines and fan-favorite moments to the cultural and business impact of one of the world's biggest stars.
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307. Thirty Minute Thursday: Europe, Eras & Olivia Levin with Jason & Kathryn

This week on Trading Secrets, Jason Tartick is joined by entrepreneur, creator, and New York Times bestselling author Olivia Levin. What started as a Taylor Swift fan account at age 13 has evolved into one of the most influential fan communities on the internet, with over 630,000 followers, major brand partnerships, a thriving ticketing business, and a bestselling book, The Story of Us.
Olivia shares the incredible story of how a difficult season of layoffs, loss, and uncertainty led her to bet on herself, turn her passion into a full-time career, and build a business at the center of the creator economy. She breaks down the realities of monetizing a niche audience, securing brand deals, helping fans access face-value concert tickets, landing a publishing deal with Simon & Schuster, and consulting artists on fan engagement strategies.
Plus, Jason and Kathryn dive into the power of fandom, Taylor Swift's business genius, creator monetization, entrepreneurship, community-building, and what Olivia has learned from spending more than a decade at the heart of one of the world's most passionate fan bases.
Whether you're a Swiftie, creator, entrepreneur, or simply curious about how passion can become profit, this episode is packed with lessons on business, branding, and building a career on your own terms.
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306. From Swiftie to CEO: How Olivia Levin Built a Bestseller and Six-Figure Creator Business Around Taylor Swift

On this week’s 30-minute Thursday episode of Trading Secrets, Jason Tartick is joined by The Curious Canadian for a fast-paced catch-up covering everything from the standout moments of our recent conversation with Maksim “Maks” Chmerkovskiy to Jason’s upcoming 20-day trip across Europe.
The duo reflects on Maks’ insights, shares behind-the-scenes thoughts from the interview, and dives into what Jason is most looking forward to on his European travels. Plus, they break down the latest pop culture headlines, trending stories, and entertainment news making waves this week.
Whether you're here for business, travel, reality TV, or celebrity buzz, this episode has a little bit of everything—served with the signature banter and unfiltered takes you’ve come to expect from Trading Secrets.
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305. Thirty Minute Thursday: Maks Recap, Jason’s 20-Day Europe Adventure & This Week’s Pop Culture Buzz

This week, Jason is joined by world-renowned dancer, entrepreneur, and Dancing With The Stars legend, Maksim Chmerkovskiy, for a conversation about career longevity, entrepreneurship, financial lessons, family, and the relentless work ethic that has fueled every chapter of his life.
Before becoming one of the most recognizable faces in ballroom dance, Maks immigrated to the United States from Ukraine with his family in search of opportunity. Arriving in Brooklyn without speaking English and with little more than determination, he quickly immersed himself in the growing ballroom dance community that would eventually become the foundation for an extraordinary career.
Maks reflects on his rise from competitive dance champion to one of Dancing With The Stars’ most iconic professionals, sharing how the show evolved into a cultural phenomenon spanning multiple generations. He explains why the current success of Dancing With The Stars isn’t an accident, how social media transformed the show’s reach, and why today’s professional dancers are becoming stars in their own right.
Beyond television, Maks opens up about the business side of his career. He shares lessons learned from building a nationwide dance studio company, launching new ventures, investing in businesses, and navigating costly entrepreneurial mistakes along the way. From a failed restaurant venture that never opened to learning hard lessons about money management and lifestyle inflation, Maks reveals the financial realities behind life in entertainment.
Jason and Maks also discuss the importance of diversification, building businesses outside of television, and why financial success isn’t just about making money — it’s about learning how to keep it. Maks explains how he and his wife, fellow Dancing With The Stars pro Peta Murgatroyd, continue balancing entrepreneurship, parenthood, and multiple growing businesses while raising three young children.
The conversation also takes a deeply personal turn as Maks reflects on his upbringing, his parents’ sacrifices, the emotional moment his father expressed pride in his accomplishments, and the perspective he carries from staying closely connected to the ongoing war in Ukraine.
Throughout the episode, Maks shares the mindset that has guided him through success, setbacks, criticism, and reinvention. Whether discussing dance, business, family, or personal growth, one theme remains constant: an unwavering commitment to hard work.
From immigration and ballroom dance to entrepreneurship and fatherhood, Maks reveals what it truly takes to build a lasting career while continuing to evolve long after the spotlight shifts.
Maks reveals all this and so much more in another episode you can’t afford to miss!
Subscribe to the Trading Secrets podcast!
Host: Jason TartickCo-Host: David ArduinAudio: John GurneyVideo: Marc ColcerGuest: Maksim Chmerkovskiy
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304. Maks Chmerkovskiy: Dancing With The Stars, Losing Money, Building Businesses & The Work Ethic Behind It All

On this week’s 30 Minute Thursday, Jason Tartick is joined by The Curious Canadian to break down the biggest moments from his emotional and revealing conversation with Michael Allio and esthetician Jadé Marie Chapman.
Jason and David unpack Michael’s journey through grief, fatherhood, healing, dating in the public eye, and what stood out most from Michael and Jadé’s relationship dynamic. They also discuss the business side of influencing, modern relationships, and why audiences connected so deeply with the episode.
Plus, Jason shares stories from his recent trip to Portugal — including travel highlights, cultural observations, food, and a few unexpected moments along the way.
The guys also hit the latest pop culture headlines, social media conversations, and trending reality TV drama in another classic 30 Minute Thursday episode.
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303. Thirty Minute Thursday! Michael Allio & Jadé Marie Chapman Recap, Love After Loss, Portugal Adventures & Pop Culture Headlines

On this week’s 30 Minute Thursdays, Jason Tartick and David are back breaking down the biggest moments from their conversation with Kyle Cooke. They unpack the future of Loverboy, the realities of scaling a consumer brand, and the honest business conversations that had everyone talking.
Plus, the guys dive into the latest pop culture headlines, trending business stories, and Jason shares what happened when he visited the restaurant he recently invested in. From entrepreneurship lessons to reality TV chaos, this episode delivers the perfect mix of business and entertainment.
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299. Thirty Minute Thursday! The Future of Loverboy, Pop Culture Catch Up & Jason Visits His Restaurant Investment

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