Why can’t we just do the things we know we should do? It’s a simple question with a very complex answer.
To help us answer it, I sat down with my old friend, Nir Eyal, a behavioral design expert and author of the best-selling book, Indistractable: How to Control Your Attention and Choose Your Life.
I love Nir’s approach because he doesn’t linger on the surface of the problem of distraction by hocking the latest app or hack or fancy new time management method. Instead, he dives right into the thorny emotional realities we all face in trying to lead productive, meaningful lives.
In this episode, we talk about what it means to be “indistractable” and how it’s probably the most important skill of the 21st century. We also get Nir’s take on the role of social media in our lives (his views on this might surprise you). And finally, he answers that timeless question: Why don’t we just do what we know we should do?
Enjoy.
About Nir Eyal
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford.
He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products, and Indistractable: How to Control Your Attention and Choose Your Life. His books have resonated with readers worldwide, selling over 1 million copies in over 30 languages.
Nir’s book, Indistractable: http://geni.us/indistractable
Nir on time boxing: https://www.nirandfar.com/timeboxing/
Nir on values: https://www.nirandfar.com/common-values/
Nir’s free schedule maker: https://www.nirandfar.com/schedule-maker/
More articles by Nir: https://www.nirandfar.com/best-articles/
CHAPTERS
Chapters
00:00:00 Introduction: The Writing Partnership That Solved Distraction 00:02:32 What Is Indistractable? The Skill of the Century 00:05:32 Traction vs. Distraction: The Power of Intent 00:08:41 Internal Triggers: The Real Source of 90% of Distractions 00:10:24 Self-Awareness and the Path to Mastering Internal Triggers 00:12:22 Everything You Do Is About Escaping Discomfort 00:14:18 Why We Can't Sit Still: The Evolutionary Purpose of Boredom 00:16:10 The Goldilocks Zone of Pain and the Recipe for Burnout 00:18:27 Make Time for Traction: Why You Can't Call Something a Distraction 00:19:56 Time Boxing vs. To-Do Lists: The Productivity Debate 00:22:00 Brilliant or Bullshit: The Social Dilemma Documentary 00:22:58 The Social Media Debate: It's All Media, Not Just Social Media 00:29:47 The Three Psychological Nutrients Kids Are Missing 00:32:01 The Real Culprits: Standardized Testing, Hyper-Scheduling, and Lost Play 00:34:14 Video Games as Protection and the Myth of Stranger Danger 00:38:19 Legacy Media vs. New Media: Who's Really Causing Division? 00:42:37 Audience Question: How Do I Do What I Know I Should Do? 00:43:43 The Four Strategies in Action: From Internal Triggers to Pacts 00:45:06 The Right Metric of Success: Did I Work Without Distraction? 00:47:05 Mark's Struggle: Time Boxing vs. Word Count Goals 00:49:34 Be a Scientist, Not a Drill Sergeant: Flexibility in Time Boxing 00:52:14 Productivity Is Personal: Finding Your Optimal Tools 00:53:43 The Problem with Habits and Flow: Not Everything Can Be Easy 00:56:37 The 10-Minute Rule: Surfing the Urge to Distraction 00:59:03 Wisdom of the Week: The Cure for Boredom and Repeated Mistakes
Follow Nir on social media:
https://www.linkedin.com/in/nireyal/
https://www.youtube.com/user/nirandfar
https://twitter.com/nireyal
https://www.facebook.com/nirandfar/
http://instagram.com/neyal99
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Theme Song: Icarus Lives by @Periphery , used with permission from Periphery.