Your extraordinary marriage starts here: www.thedadedge.com/25questions Zach Watson is an Invisible Labor Coach who helps men understand and share the mental load of domestic responsibilities with their partners. Through his coaching practice, he guides couples in recognizing unseen household labor, improving communication, and creating more equitable partnerships. His expertise includes addressing emotional labor, cognitive load, and implementing the "Fair Play" framework to foster healthier relationship dynamics. Today, Zach Watson shares his expertise as a mental load coach, explaining how his viral content (with over 120 million views) helps men understand the invisible labor their partners perform, breaking down this work into three key categories: domestic labor, mental load, and emotional labor. Through personal anecdotes, including his famous "blueberry muffins" example, he illustrates how seemingly small actions can significantly impact relationship dynamics. The conversation explores practical strategies for creating more equitable partnerships, from reducing unnecessary questions to implementing regular "huddles" for discussing household responsibilities. Zach emphasizes that true partnership goes beyond simply sharing tasks – it's about developing empathy and understanding to create a more balanced and harmonious home life. www.zachthinkshare.com Instagram | Facebook | TikTok www.thedadedge.com/friday186 www.thedadedge.com/alliance