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Joanna Penn

The Creative Penn Podcast For Writers

How can you build a scalable business around non-fiction books? How can you turn a book into multiple streams of income? How can you delegate in order to scale? Michael Bungay Stanier shares his thoughts. In the intro, Bookfunnel's Universal Book Links, and How to Write Non-Fiction Second Edition; ALCS survey results of writers on […]

The post Building A Business Ecosystem Around Non-Fiction Books With Michael Bungay Stanier first appeared on The Creative Penn.

Building A Business Ecosystem Around Non-Fiction Books With Michael Bungay Stanier

How can you write a book proposal that will make a publisher want to buy your book? How can you write a successful non-fiction book that both interests you and attracts a lot of readers? How can you improve your communication in person and online? Charles Duhigg gives his thoughts. In the intro, HarperCollins CEO […]

The post Book Proposals, Writing Non-Fiction, And Supercommunicators With Charles Duhigg first appeared on The Creative Penn.

Book Proposals, Writing Non-Fiction, And Supercommunicators With Charles Duhigg

Writing short fiction can be useful for licensing and self-publishing income, or using them to grow your list and connect with readers. There are many more opportunities for shorts in the digital world and in today's interview, Matty Dalrymple gives plenty of ideas that you can use in your author business. In the intro, the […]

The post Writing And Selling Short Fiction With Matty Dalrymple first appeared on The Creative Penn.

Writing And Selling Short Fiction With Matty Dalrymple

We all want to write the best book we can — but how can we make sure the story is strong enough to make it worthwhile writing in the first place? In this interview, Larry Brooks gives 4 criteria for a great story and 8 steps for your novel premise. In the introduction, FindawayVoices releases […]

The post Great Stories Don’t Write Themselves: How To Develop Strong Fiction Ideas With Larry Brooks first appeared on The Creative Penn.

Great Stories Don’t Write Themselves: How To Develop Strong Fiction Ideas With Larry Brooks

What if you could do work you love, earn great money — and have a lifestyle you enjoy? In this interview, Elaine Pofeldt talks about businesses that are doing just that and gives tips on how to get there, including ways to make more money as an author. In the intro, I talk about Apple […]

The post The 7-Figure One Person Creative Business With Elaine Pofeldt first appeared on The Creative Penn.

The 7-Figure One Person Creative Business With Elaine Pofeldt

How can you create characters with unique and interesting flaws that lead into plots that will enliven your stories? In today's interview, Will Storr explains the science of storytelling. In the intro, German booksellers and the challenges of re-opening [The Bookseller], Facebook launches Shops meaning more opportunities for direct sales [The Verge], Facebook Live replay […]

The post Writing Tips: How Character Flaws Shape Story With Will Storr first appeared on The Creative Penn.

Writing Tips: How Character Flaws Shape Story With Will Storr

Are you ready to take your author career to the next level? In this wide-ranging interview, Mark Dawson gives tips on how to level up your books, your email list, and your advertising. In the intro, good news on book sales from New Zealand post-lockdown [The Guardian], why Joe Rogan's podcast deal with Spotify is […]

The post How To Take Your Author Career To The Next Level With Mark Dawson first appeared on The Creative Penn.

How To Take Your Author Career To The Next Level With Mark Dawson

As writers, we use tools every day — from the laptop we write on, to the internet we research with, and the social media sites we use to reach readers. We are used to using digital tools to enhance our author life, but could we really work with artificial intelligence to push our creativity to […]

The post Creativity, Artificial Intelligence, And Time Off With Max Frenzel first appeared on The Creative Penn.

Creativity, Artificial Intelligence, And Time Off With Max Frenzel

Writing a first draft is only the initial step in the journey to creating a novel. The next step is editing, and in this interview, Kris Spisak talks about the different kinds of editing, as well as tips for your self-editing process. Plus, I share my insights from my latest edit on Map of the […]

The post Writing Tips: How To Self-Edit Your Novel With Kris Spisak first appeared on The Creative Penn.

Writing Tips: How To Self-Edit Your Novel With Kris Spisak

Do you aspire to write better stories? Do you have the ambition to aim for a career that rivals the biggest names in publishing? Today's interview with JD Barker will inspire you and give you some great tips around writing bestselling stories and building a long-term career. In the introduction, James Daunt of Waterstones and […]

The post How To Develop Bestselling Story Ideas With JD Barker first appeared on The Creative Penn.

How To Develop Bestselling Story Ideas With JD Barker

When you've been self-publishing over a decade, it's easy to see how things have changed for indie authors and where the opportunities lie for publishing and marketing our books. In this wide-ranging interview, David Gaughran discusses the shifts in the industry, starting from zero, book marketing tips, and more. In the intro, Audible launches an […]

The post Starting From Zero And Success With BookBub Ads With David Gaughran first appeared on The Creative Penn.

Starting From Zero And Success With BookBub Ads With David Gaughran

Starting From Zero And Success With BookBub Ads With David Gaughran

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