#224 – Deploying Empathy to Build Better Businesses with Michele Hansen of Geocod.io

My guest today is Michele Hansen (@mjwhansen) and she is here to challenge the stereotype that developers fear talking to customers and are naturally bad at it. We'll also get into specific principles and tactics from her recent book, "Deploy Empathy: A Practical Guide to Interviewing Customers."

• Read Deploy Empathy: https://deployempathy.com/ • Follow Michele on Twitter: https://twitter.com/mjwhansen • Check out her podcast: https://softwaresocial.dev/