#112: Personality Tests

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The personality industry is worth billions, and promises to help us better understand ourselves.

But how did it start? How does it actually work?

And most importantly, does it actually work?

• What are personality tests? • Historical ideas of personality & character: The four humours • Sigmund Freud & Carl Jung • Katharine Cook Briggs & Isabel Briggs-Myers: the mother and daughter pair from Michigan • The Myers-Briggs Personality Indicator • Personality within a family environment • How The Myers-Briggs Personality Indicator works • Corporate America & personality tests • Personality testing: a billion dollar industry • Problems with the personality test industry • The Forer effect • Why The Myers-Briggs Personality Indicator has remained so popular

Full interactive transcript, subtitles and key vocabulary available on the website: https://www.leonardoenglish.com/podcasts/personality-tests

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