How F*ck You Pay Me is empowering creators

We talk a lot about the creator economy here on Decoder and one thing we’ve learned from all those conversations is that the creator economy is a market just like any other, with supply and demand, but that it’s also a market that is absolutely starved of information. So today I’m talking to Lindsey Lee Lugrin, the co-founder and CEO of a new platform called Fuck You Pay Me, which is an all-time great company name. FYPM is an app for creators to review and compare brand deals: what brands are paying, what it’s like to work with them, and whether people would work with them again. It’s kind of like Glassdoor or Yelp for influencers.

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The App With the Unprintable Name That Wants to Give Power to Creators https://www.nytimes.com/2021/08/02/technology/fypm-creators-app-pay.html

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The golden age of YouTube is over https://www.theverge.com/2019/4/5/18287318/youtube-logan-paul-pewdiepie-demonetization-adpocalypse-premium-influencers-creators

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