All links and images for this episode can be found on CISO Series At one point a sales representative will get so desperate trying to get a reply from a prospect that they'll resort to some tepid attempt a humor. We've all seen the email that is trying to understand why we're not replying. And the salesperson tries to make it easy for the recipient to respond by just pressing a single digit. 1: You're too busy, 2: You didn't see my email, 3: You really wanted to respond but you're stuck in a well. This week's episode of CISO/Security Vendor Relationship Podcast was recorded in front of a live audience at the SF-ISACA conference in San Francisco. It features me, David Spark (@dspark), producer of CISO Series and Mike Johnson. Our guest is my other co-host Andy Ellis (@csoandy), operating partner, YL Ventures. Huge thanks to our podcast sponsors, Code42, Sotero, and Constella Intelligence As organizations gradually and cautiously move out of adapt-or-die mode into the post-pandemic era, we can expect a second phase of digital transformation: resilience building. This presents an opportunity for security teams. An opportunity to re-imagine data security. More from Code42.

Today’s compliance requirements require a security mindset that focuses on the data itself. We can’t truly protect sensitive data when our solutions only provide protection at the network, application or database level. The good news is that you can now protect the actual data itself. Click to learn how. Threat actors target key employees due to their privileged access to sensitive data which can lead to credential theft, ATO, & ransomware attacks. Find out if your key employees and company have been exposed – without any obligation. More from Constella Intelligence. In this episode: • How do you go about making a business case for further investment in cyber security initiatives? • Is it possible to get people to get security people change their behaviors? • Using humor in cold sales. Does it ever work? • ...and what happens when it backfires?