Lew Frankfort: Building a billion-dollar brand

Lew Frankfort: Building a billion-dollar brand

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Episode
2061 of 2066
Længde
19M
Sprog
Engelsk
Format
Kategori
Økonomi & Business

When Lew Frankfort joined Coach, it was a family run, wholesale handbag business worth six million dollars.

He spent 35 years at the company, from opening the company's first shop to growing the business now valued at over five billion dollars.

We find out what led Lew to an unlikely career in fashion and how a chance meeting with a US president sparked his social consciousness.

If you'd like to get in touch with the programme, our email address is businessdaily@bbc.co.uk

Presenter: Ed Butler Producers: Hannah Bewley and Hannah Mullane

(Photo: Lew Frankfort, chairman emeritus and former CEO of Coach)


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