Is the B Corp bubble about to burst?

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Episode
1951 of 1952
Længde
17M
Sprog
Engelsk
Format
Kategori
Økonomi & Business

B Corp certification is meant to signal that a company is socially and environmentally conscious. The logo graces the packaging and advertising of anything, from shoes and snacks, to steak houses. But as the movement nears nearly 10,000 companies globally, and includes multinational food and beverage giants, is it getting too big to be meaningful?

If you'd like to get in touch with the programme, email us at businessdaily@bbc.co.uk

Presented and produced by Josh Martin

(Picture: David Bronner, CEO of Doctor Bronner's Magic Soaps. Credit: Dr Bronner's Magic Soaps.)


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