Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Prøv nu
DK - Details page - Device banner - 894x1036
Cover for Twitter for Good: Change the World One Tweet at a Time

Twitter for Good: Change the World One Tweet at a Time

Varighed
5T 4M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

"Claire's work teaches you to use Twitter for the good you work so hard to achieve."—From the Foreword by Biz Stone

As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago.

Twitter for Good is a groundbreaking book that contains the most effective tactics for tapping into the power of Twitter as a real-time information network. Claire DÍaz-Ortiz, Twitter's head of corporate social innovation and philanthropy, shares the same strategies she offers to organizations around the world. In her time at Twitter, DÍaz-Ortiz has worked with such forward-thinking organizations as Nike, Pepsi, the United Nations, the American Red Cross, charity:water, Room to Read, Partners in Health, the Skoll Foundation, National Wildlife Federation, Kiva, and many, many more.

Filled with dynamic, global examples, Twitter for Good shows how the world's top organizations use the power of Twitter to make a difference. Through DÍaz-Ortiz's T.W.E.E.T. model, which she developed to teach organizations how to excel on Twitter, she lays out the exact framework she teaches around the world.

Step by step, DÍaz-Ortiz walks you through a proven process, showing you:

Why your organization needs a dedicated Twitter strategy

The 5-step process that delivers results

Best practices for using Twitter to catapult your organization's mission

With more than 200 million users world wide, Twitter has established itself as a dynamic force, one that every business and nonprofit organization must understand how to use effectively.

© 2011 Ascent Audio (Lydbog): 9781596598621

Udgivelsesdato

Lydbog: 23. december 2011

Tags

    Andre kan også lide...

    1. Forces for Good: The Six Practices of High-Impact Non-Profits
      Forces for Good: The Six Practices of High-Impact Non-Profits Leslie R. Crutchfield
    2. Marketing in the Participation Age : A Guide to Motivating People to Join, Share, Take Part, Connect and Engage: A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage
      Marketing in the Participation Age : A Guide to Motivating People to Join, Share, Take Part, Connect and Engage: A Guide to Motivating People to Join, Share, Take Part, Connect, and Engage Daina Middleton
    3. Selling at Fairs: Tactics to Improve Your Sales at Events
      Selling at Fairs: Tactics to Improve Your Sales at Events Jim Carsson
    4. Selling Beyond Your Own Style
      Selling Beyond Your Own Style Jennifer Sedlock
    5. Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees and Grow Your Business: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business
      Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees and Grow Your Business: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business Barry Libert
    6. How Product Managers Can Use Better Communication to Boost Sales: How Product Managers Can Use Communication Skills to Make Their Product a Success
      How Product Managers Can Use Better Communication to Boost Sales: How Product Managers Can Use Communication Skills to Make Their Product a Success Dr. Jim Anderson
    7. Next Level Nonprofit: Build A Dream Team + Increase Lasting Impact
      Next Level Nonprofit: Build A Dream Team + Increase Lasting Impact Dr. Chris Lambert
    8. The Innovative Seller: Keeping Pace in an AI and Customer-Centric World
      The Innovative Seller: Keeping Pace in an AI and Customer-Centric World Jake Dunlap
    9. Audio Nuggets: Getting Past The Gatekeeper
      Audio Nuggets: Getting Past The Gatekeeper Alfred C. Martino
    10. Selling Like A Vendor
      Selling Like A Vendor Jerry More Nyazungu
    11. Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage
      Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage Rodney Heisterberg
    12. Social Market Domination: Leverage Social Marketing with Facebook
      Social Market Domination: Leverage Social Marketing with Facebook Liv Montgomery
    13. Fundamentals of Credit and Credit Analysis: Corporate Credit Analysis
      Fundamentals of Credit and Credit Analysis: Corporate Credit Analysis Arnold Ziegel
    14. Profitable Growth Strategy: 7 proven best practices from German companies
      Profitable Growth Strategy: 7 proven best practices from German companies Thomas Michael Hogg
    15. Corner Grocery Store Principles: Seven Family Business Principles That Will Create Customers For Life
      Corner Grocery Store Principles: Seven Family Business Principles That Will Create Customers For Life Joe Mangiaracina
    16. [EPE Principle] Enter, Perform, Exit: Understanding The Opportunity Cycle
      [EPE Principle] Enter, Perform, Exit: Understanding The Opportunity Cycle Azeez Amida
    17. Timing The Market: How to Profit in the Stock Market Using the Yield Curve, Market Sentiment, and Cultural Indicators
      Timing The Market: How to Profit in the Stock Market Using the Yield Curve, Market Sentiment, and Cultural Indicators Deborah Weir
    18. Enterprise Strategy for Blockchain
      Enterprise Strategy for Blockchain Ravi Sarathy
    19. Deciding Who Leads: How Executive Recruiters Drive, Direct, and Disrupt the Global Search for Leadership Talent
      Deciding Who Leads: How Executive Recruiters Drive, Direct, and Disrupt the Global Search for Leadership Talent Joseph Daniel McCool
    20. Story of Successful Handshake
      Story of Successful Handshake Tanmay Ratnaparkhi
    21. The Phoenix Career Principles: Rising from Employee Ashes to the Flame of Entrepreneurial Success
      The Phoenix Career Principles: Rising from Employee Ashes to the Flame of Entrepreneurial Success Tony Pisanelli
    22. The Super Connector's Playbook: How to achieve your goals through authentic business relationships
      The Super Connector's Playbook: How to achieve your goals through authentic business relationships Lirone Glikman
    23. The Curriculum: Everything You Need to Know to Be a Master of Business Arts
      The Curriculum: Everything You Need to Know to Be a Master of Business Arts Stanley Bing
    24. Jolt!: Get the Jump on a World That's Constantly Changing
      Jolt!: Get the Jump on a World That's Constantly Changing Phil Howard Cooke
    25. Freight Broker From Scratch: How To Start A Freight Brokerage Business For Beginners Keys To Working From Home
      Freight Broker From Scratch: How To Start A Freight Brokerage Business For Beginners Keys To Working From Home ROGER STANLEY
    26. Boom: Bridging the Opportunity Gap to Reignite Startups
      Boom: Bridging the Opportunity Gap to Reignite Startups Craig Hall
    27. The Benevolent Dictator: Empower Your Employees, Build Your Business, and Outwit the Competition
      The Benevolent Dictator: Empower Your Employees, Build Your Business, and Outwit the Competition Michael Feuer
    28. The 7 P's of Publishing Success
      The 7 P's of Publishing Success Mark Leslie Lefebvre
    29. Trucking Company Startup: How You Can Start a Trucking Business and Freight Brokerage Even If You Don’t Have Experience
      Trucking Company Startup: How You Can Start a Trucking Business and Freight Brokerage Even If You Don’t Have Experience Elliott Kauffman
    30. Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build their Brand
      Tactical Transparency: How Leaders Can Leverage Social Media to Maximize Value and Build their Brand John C. Havens
    31. The Entrepreneurial ScaleUp System: How to overcome the challenges of achieving 7-figure business success and beyond
      The Entrepreneurial ScaleUp System: How to overcome the challenges of achieving 7-figure business success and beyond Kevin Brent
    32. Enlightened Entrepreneurship: How to Build a Successful Solopreneurship from the Ground Up
      Enlightened Entrepreneurship: How to Build a Successful Solopreneurship from the Ground Up Carol Merlo, M.Ed.
    33. Successful Black Entrepreneurs: Hidden Histories, Inspirational Stories, and Extraordinary Business Achievements
      Successful Black Entrepreneurs: Hidden Histories, Inspirational Stories, and Extraordinary Business Achievements Steven Rogers
    34. Healthy Leadership for Thriving Organizations: Creating Contexts Where People Flourish
      Healthy Leadership for Thriving Organizations: Creating Contexts Where People Flourish Justin A. Irving
    35. Overload!: How Too Much Information is Hazardous to Your Organization
      Overload!: How Too Much Information is Hazardous to Your Organization Jonathan B. Spira
    36. Ending Checkbox Diversity: Rewriting the Story of Performative Allyship in Corporate America
      Ending Checkbox Diversity: Rewriting the Story of Performative Allyship in Corporate America Dannie Lynn Fountain
    37. At the Speed of Irrelevance: How America Blew Its AI Leadership Position and How to Regain It, 1st Edition
      At the Speed of Irrelevance: How America Blew Its AI Leadership Position and How to Regain It, 1st Edition Al Naqvi
    38. The Opportunity Index: A Solution-Based Framework to Dismantle the Racial Wealth Gap
      The Opportunity Index: A Solution-Based Framework to Dismantle the Racial Wealth Gap Gavin Lewis
    39. Information and Learning in Markets: The Impact of Market Microstructure Xavier Vives
    40. Business Transformation: A Roadmap for Maximizing Organizational Insights
      Business Transformation: A Roadmap for Maximizing Organizational Insights Jim Davis
    41. NOT Accountable: Rethinking the Constitutionality of Public Employee Unions
      NOT Accountable: Rethinking the Constitutionality of Public Employee Unions Philip K. Howard
    42. From the Sea to the C-Suite: Lessons Learned from the Bridge to the Corner Office
      From the Sea to the C-Suite: Lessons Learned from the Bridge to the Corner Office Cutler Dawson

    Vælg dit abonnement

    • Over 600.000 titler

    • Download og nyd titler offline

    • Eksklusive titler + Mofibo Originals

    • Børnevenligt miljø (Kids Mode)

    • Det er nemt at opsige når som helst

    Den mest populære

    Premium

    For dig som lytter og læser ofte.

    129 kr. /måned
    • 1 konto

    • 100 timer/måned

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Unlimited

    For dig som lytter og læser ubegrænset.

    149 kr. /måned
    • 1 konto

    • Ubegrænset adgang

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Family

    For dig som ønsker at dele historier med familien.

    Fra 179 kr. /måned
    • 2-6 konti

    • 100 timer/måned pr. konto

    • Fri lytning til podcasts

    • Kun 39 kr. pr. ekstra konto

    • Ingen binding

    2 konti

    179 kr. /måned
    Start tilbuddet

    Flex

    For dig som vil prøve Mofibo.

    89 kr. /måned
    • 1 konto

    • 20 timer/måned

    • Gem op til 100 ubrugte timer

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Prøv gratis