The Public Relations Writer's Handbook: The Digital Age Merry Aronson, Don Spetner, Carol Ames
The Public Relations Writer's Handbook: The Digital Age
- Forfattere
- Forlag
- Udgaver
2
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
The second edition of the Public RelationsWriters Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. In addition, the thoroughly expanded and updated second edition shows how to keep up with the best practices of the public relations profession, as well as with the speed made possible and required by the digital age.
© 2023 Wiley (E-bog): 9781118041253
Udgivelsesdato
E-bog: 22. august 2023
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