Lyt når som helst, hvor som helst

Nyd den ubegrænsede adgang til tusindvis af spændende e- og lydbøger - helt gratis

  • Lyt og læs så meget du har lyst til
  • Opdag et kæmpe bibliotek fyldt med fortællinger
  • Eksklusive titler + Mofibo Originals
  • Opsig når som helst
Start tilbuddet
DK - Details page - Device banner - 894x1036

Revenue Disruption: Game-Changing Sales and Marketing Strategies to Accelerate Growth

Længde
5T 58M
Sprog
Engelsk
Format
Kategori

Økonomi & Business

The stagnant economic growth of today has held businesses back from making the investments needed to incite a revenue revolution. Volatile financial markets, lingering high unemployment and a sense of business uncertainty are holding back the global economy. Revenue Disruption shows companies how to ignite an economic rebirth with a much broader business impact. The predominant sales and marketing model employed by businesses the world over is, at best, obsolete. At worst, its totally dysfunctional. Businesses should start over with a completely new operating methodology based on a sales and marketing approach that recognizes the global technological, cultural, and media changes that have forever transformed the buying and selling process. This revenue dysfunction would be problematic enough if it only caused some companies to lag in terms of sales and marketing efficiency. The dysfunctional state of todays corporate revenue creation model results each year in businesses losing trillions of dollars of top-line growth opportunities. Revenue Disruption examines the causes and consequences of these problems, and recommends real-world solutions to fix them. The book lays out a detailed roadmap with which business people and companies can fundamentally transform their sales and marketing performance and win the 21st century revenue battle.

© 2020 Ascent Audio (Lydbog): 9781663709516

Release date

Lydbog: 20. juli 2020

Tags

    Andre kan også lide...

    1. Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising: Revised and Expanded Ryan Holiday
    2. Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth W. Chan Kim
    3. Traction: How Any Startup Can Achieve Explosive Customer Growth Justin Mares
    4. Contagious: Why Things Catch On Jonah Berger
    5. Marketing 4.0: Moving from Traditional to Digital Philip Kotler
    6. The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback Dan Olsen
    7. Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Donald Miller
    8. The Mom Test: How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You Rob Fitzpatrick
    9. 22 Immutable Laws of Branding Al Ries
    10. The Catalyst: How to Change Anyone's Mind Jonah Berger
    11. Tech-Powered Sales: Achieve Superhuman Sales Skills Tony Hughes
    12. SPIN Selling Neil Rackham
    13. Crossing the Chasm: Marketing and Selling Technology Projects to Mainstream Customers Geoffrey A. Moore
    14. The Ultimate Marketing Engine: 5 Steps to Ridiculously Consistent Growth John Jantsch
    15. Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue Nick Mehta
    16. The Secrets of Successful Selling Habits Zig Ziglar
    17. R.E.D. Marketing: The Three Ingredients of Leading Brands Ken Muench
    18. Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers Raja Rajamannar
    19. If You're Not First, You're Last: Sales Strategies to Dominate Your Market and Beat Your Competition Grant Cardone
    20. Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want Lee B. Salz
    21. The Customer Success Professional's Handbook: How to Thrive in One of the World’s Fastest Growing Careers - While Driving Growth For Your Company Ruben Rabago
    22. The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Brian Tracy
    23. Buyer Personas: How to Gain Insight Into Your Customer's Expectations, Align Your Marketing Strategies and Win More Business: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business Adele Revella
    24. The TenX Rule: The Only Difference Between Success and Failure Grant Cardone
    25. Blue Ocean Strategy W. Chan Kim
    26. Meetings That Get Results: The Brian Tracy Success Library Brian Tracy
    27. The Five Most Important Questions: You Will Ever Ask About Your Organization Peter F. Drucker
    28. The Effective Executive: The Definitive Guide to Getting the Right Things Done Peter F. Drucker
    29. Never Split the Difference: Negotiating As If Your Life Depended On It Chris Voss
    30. The 21 Success Secrets Self-Made Millionaires: How to Achieve Financial Independence Faster and Easier Than You Ever Thought Possible Brian Tracy
    31. The E-Myth Revisited: Why Most Small Businesses Don't Work and Michael E. Gerber
    32. Noise Daniel Kahneman
    33. Turning the Flywheel: A Monograph to Accompany Good to Great Jim Collins
    34. Good to Great Jim Collins
    35. How To Win Friends And Influence People Dale Carnegie
    36. Crush It!: Why NOW Is the Time to Cash In on Your Passion Gary Vaynerchuk
    37. Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution and More: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More Donald Miller
    38. The Art of Business Wars: Battle-Tested Lessons for Leaders and Entrepreneurs from History's Greatest Rivalries David Brown
    39. Predictably Irrational: The Hidden Forces that Shape Our Decisions Dan Ariely
    40. Radical Candor: How to Get What You Want by Saying What You Mean Kim Scott
    41. Range: How Generalists Triumph in a Specialized World David Epstein
    42. Mother of Invention: How Good Ideas Get Ignored in an Economy Built for Men Katrine Marçal
    43. The Achievement Habit: Stop Wishing, Start Doing, and Take Command of Your Life Bernard Roth
    44. Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality Scott Belsky
    45. Your Next Five Moves: Master the Art of Business Strategy Patrick Bet-David
    46. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers Ben Horowitz
    47. Leadership Strategy and Tactics: Learn to Lead Like a Navy SEAL, from the Bestselling Author of 'Extreme Ownership' and 'The Dichotomy of Leadership' Jocko Willink

    Vælg dit abonnement

    • Over 600.000 titler

    • Download og nyd titler offline

    • Eksklusive titler + Mofibo Originals

    • Børnevenligt miljø (Kids Mode)

    • Det er nemt at opsige når som helst

    Flex

    For dig som vil prøve Mofibo.

    89 kr. /måned
    • 1 konto

    • 20 timer/måned

    • Gem op til 100 ubrugte timer

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Prøv gratis
    Den mest populære

    Premium

    For dig som lytter og læser ofte.

    129 kr. /måned
    • 1 konto

    • 100 timer/måned

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Unlimited

    For dig som lytter og læser ubegrænset.

    149 kr. /måned
    • 1 konto

    • Ubegrænset adgang

    • Eksklusivt indhold hver uge

    • Fri lytning til podcasts

    • Ingen binding

    Start tilbuddet

    Family

    For dig som ønsker at dele historier med familien.

    Fra 179 kr. /måned
    • 2-6 konti

    • 100 timer/måned pr. konto

    • Fri lytning til podcasts

    • Kun 39 kr. pr. ekstra konto

    • Ingen binding

    2 konti

    179 kr. /måned
    Prøv gratis