Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing Roger Dooley
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Neuromarketing Fundamentals
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4
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- 49M
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- Engelsk
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Økonomi & Business
Because we want this book to be a reference for all aspects of neuromarketing, our definition of the field is quite broad. We define neuromarketing as any marketing or market research activity that uses the methods and techniques of brain science or is informed by the findings or insights of brain science.
© 2020 IntroBooks (Lydbog): 9781987181272
Release date
Lydbog: 11. marts 2020
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