HBR Guide to Managing Strategic Initiatives Harvard Business Review
HBR's 10 Must Reads on Sales
- 22 Bedømmelse
4.4
- Serier
1 af 171
- Længde
- 5T 48M
- Sprog
- Engelsk
- Format
- Kategori
Økonomi & Business
Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.
We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how to create the conditions for sales success.
This book will inspire you to: understand your customer's buying center, integrate your sales and marketing operations, assess your business cycle and its impact on your sales force, transition away from solution sales, leverage the power of micromarkets, introduce tiebreaker selling and consensus selling, and motivate your sales force properly.
© 2020 Ascent Audio (Lydbog): 9781469078656
Udgivelsesdato
Lydbog: 21. januar 2020
Andre kan også lide...
- HBR's 10 Must Reads on Building a Great Culture (with bonus article "How to Build a Culture of Originality" by Adam Grant) Boris Groysberg, Adam Grant, Harvard Business Review, Erin Meyer, Jon R. Katzenbach
- Harvard Business Review Project Management Handbook: How to Launch, Lead, and Sponsor Successful Projects Antonio Nieto-Rodriguez
- HBR's 10 Must Reads on Entrepreneurship and Startups Reid Hoffman, Harvard Business Review, Steve Blank, Marc Andreessen, William A. Sahlman
- HBR's 10 Must Reads on Business Model Innovation Clayton M. Christensen, Mark W. Johnson, Harvard Business Review, Rita Gunther McGrath, Steve Blank
- The Essential Drucker: In One Volume the Best of Sixty Years of Peter Drucker's Essential Writings on Management Peter F. Drucker
- Management Rev Ed Peter F. Drucker
- Management Challenges for the 21St Century Peter F. Drucker
- The Five Most Important Questions: You Will Ever Ask About Your Organization Peter F. Drucker
- Driving Digital Strategy: A Guide to Reimagining Your Business Sunil Gupta
- HBR at 100: The Most Influential and Innovative Articles from Harvard Business Review's First Century Harvard Business Review
- Peter Drucker's Five Most Important Questions: Enduring Wisdom for Today's Leaders Frances Hesselbein, Peter F. Drucker, Joan Snyder Kuhl
- Differentiate or Die: Survival in Our Era of Killer Competition Jack Trout
- HBR's 10 Must Reads on High Performance (with bonus article "The Right Way to Form New Habits” An interview with James Clear) Harvard Business Review
- The 11 Immutable Laws of Internet Branding Al Ries, Laura Ries
- Startup CEO: A Field Guide to Scaling Up Your Business: A Field Guide to Scaling Up Your Business, 2nd Edition Matt Blumberg
- INKED: The Ultimate Guide to Powerful Closing and Negotiation Tactics that Unlock YES and Seal the Deal Jeb Blount
- R.E.D. Marketing: The Three Ingredients of Leading Brands Ken Muench, Greg Creed
- Sales Differentiation: 19 Powerful Strategies to Win More Deals at the Prices You Want Lee B. Salz
- HBR's 10 Must Reads 2023: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Persuading the Unpersuadable" By Adam Grant) Harvard Business Review
- Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No Jeb Blount
- Understanding Michael Porter: The Essential Guide to Competition and Strategy Joan Magretta
- HBR's 10 Must Reads on Organizational Resilience Harvard Business Review
- The Automatic Customer: Creating a Subscription Business in Any Industry John Warrillow
- Strategy That Works: How Winning Companies Close the Strategy-To-Execution Gap Art Kleiner, Cesare R. Mainardi, Paul Leinwand
- The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company Bob Dorf, Steve Blank
- The Choice Eliyahu M. Goldratt, Efrat Goldratt-Ashlag
- Management Classics - Box with 10 audiobooks: Insights and advice from the most important management gurus. Ben Tiggelaar
- Marketing 5.0: Technology for Humanity Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
- The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career Jack Welch, Suzy Welch
- The Year in Tech, 2023: The Insights You Need from Harvard Business Review Harvard Business Review
- From Startup to Exit: An Insider's Guide to Launching and Scaling Your Tech Business Shirish Nadkarni
- The Influential Product Manager: How to Lead and Launch Successful Technology Products Ken Sandy
- Harvard Business Review Manager's Handbook: The 17 Skills Leaders Need to Stand Out Harvard Business Review
- It's Not Luck: Marketing, Production, and the Theory of Constraints Eliyahu M. Goldratt
- The Only Sales Guide You'll Ever Need Anthony Iannarino
- The Consulting Bible: How to Launch and Grow a Seven-Figure Consulting Business, 2nd Edition Alan Weiss
- Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth W. Chan Kim, Reneé Mauborgne
- A Mind for Sales: Daily Habits and Practical Strategies for Sales Success Mark Hunter, CSP
- Five Stars: The Communication Secrets to Get From Good to Great Carmine Gallo
- Critical Chain: Project Management and the Theory of Constraints Eliyahu M. Goldratt
- Consulting Essentials: The Art and Science of People, Facts, and Frameworks Jeff Kavanaugh
- Bargaining for Advantage: Negotiation Strategies for Reasonable People G. Richard Shell
- People Strategy: How to Invest in People and Make Culture Your Competitive Advantage Jack Altman
- The Peter F. Drucker Reader: Selected Articles from the Father of Modern Management Thinking Harvard Business Review, Peter F. Drucker
- Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs Michael A. Cusumano, David B. Yoffie
- Peak Performance Culture: The Five Metrics of Organizational Excellence Dave Mitchell
- Strategic Project Management Made Simple: Solution Tools for Leaders and Teams, 2nd Edition Terry Schmidt
- How Clients Buy: A Practical Guide to Business Development for Consulting and Professional Services Doug Fletcher, Tom McMakin
- Sales Truth: Debunk the Myths. Apply Powerful Principles. Win More New Sales. Mike Weinberg
- The Digital Transformation Playbook: Rethink Your Business for the Digital Age David L. Rogers
- The Data Driven Leader: A Powerful Approach to Delivering Measurable Business Impact Through People Analytics Jenny Dearborn, David Swanson
- Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow's Consumers Raja Rajamannar
- Negotiation Made Simple: A Practical Guide for Solving Problems, Building Relationships, and Delivering the Deal John Lowry
- The Heart of Business: Leadership Principles for the Next Era of Capitalism Hubert Joly
- The Startup Playbook: Founder-to-Founder Advice from Two Startup Veterans, 2nd Edition Will Herman, Rajat Bhargava
- Innovation Capital: How to Compete - and Win - Like the World's Most Innovative Leaders Nathan Furr, Curtis Lefrandt, Jeff Dyer
- Customer-Driven Disruption: Five Strategies to Stay Ahead of the Curve Suman Sarkar
- Fill Your Funnel: Selling with Social Media Tom Hopkins, Dan Portik
- Product Management for Dummies Brian Lawley, Pamela Schure
- The Innovator's DNA, Updated, with a New Preface: Mastering the Five Skills of Disruptive Innovators Clayton M. Christensen, Hal Gregersen, Jeff Dyer
- Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business Jay Conrad Levinson
- Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders Adam Morgan
- Emotional Intelligence: Power + Impact: Emotional Intelligence Harvard Business Review
- Complete MBA For Dummies: 2nd Edition Kathleen Allen, PhD, Peter Economy
Vælg dit abonnement
Over 1 million titler
Download og nyd titler offline
Eksklusive titler + Mofibo Originals
Børnevenligt miljø (Kids Mode)
Det er nemt at opsige når som helst
Premium
For dig som lytter og læser ofte.
129 kr. /måned
1 konto
100 timer/måned
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Unlimited
For dig som lytter og læser ubegrænset.
159 kr. /måned
50% rabat i 3 måneder
1 konto
Ubegrænset timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Family
For dig som ønsker at dele historier med familien.
Fra 179 kr. /måned
2-6 konti
100 timer/måned pr. konto
Fri lytning til podcasts
Kun 39 kr. pr. ekstra konto
Ingen binding
Dig + 1 familiemedlem
2 konti179 kr. /måned
Flex
For dig som vil prøve Mofibo.
89 kr. /måned
1 konto
20 timer/måned
Gem op til 100 ubrugte timer
Eksklusivt indhold hver uge
Fri lytning til podcasts
Ingen binding
Har du en rabatkode?
Indtast koden her
