What separates the struggling small business owners from the mighty rich CEOs who seem to have everything working in their favor? Why is it that one person can start a business and become wealthy, happy, and incredibly successful while the other person has nothing to show for no matter what they do?

What's the truth behind their success?

Are they lucky? Are they born talented or do they have breakthrough approaches to doing business?

What if I told you that none of this matters much at all?

You can have an amazing idea. You can have an amazing product that meets a massively unfulfilled market need. You can be incredibly skilled. This is, however, not enough to become the next Forbes headline?

Starting a business and being an elite entrepreneur aren’t one and the same thing.

What makes Mark Zuckerberg, Oprah Winfrey, Jeff Bezos, and Bill Gates different from everybody else?

What hides inside the entrepreneurial mind?

The secret of massive entrepreneurial success is often much more trivial than that.

For example, perseverance will get you further than a brilliant idea on its own ever would.

Did you know that PayPal’s founder launched four unsuccessful businesses before turning idea number five into one of the world’s biggest online payment platforms?

Did you know that Oprah was fired from her first TV station job? Arianna Huffington, the founder of the Huffington Post, was turned down by 36 publishers before someone took on her project.

Yes, even the mighty have fallen. But they found a way to get back up, learn from their mistakes and make the most of new opportunities.

That’s exactly what the entrepreneurial mindset is all about.

To start a successful business, you’ll need the right vision, the right beliefs, and the right habits.

© 2021 Walter Grant (Lydbog): 9781664972230

Release date

Lydbog: 28. april 2021