Dr. Gad Saad is a marketing professor at the John Molson School of Business at Concordia University. He is known for applying evolutionary psychology to marketing and consumer behaviour. He has his own podcast, the Saad truth and has been a frequent guest on other podcasts such as the Joe Rogan experience, the Sam Harris Making Sense podcast and the Rubin Report.

He's the author of several books including: The Evolutionary Basis of Consumption, The Consuming Instinct and The Parasitic Mind: How Infectious Ideas Are Killing Common Sense. His most recent book is The Saad Truth about Happiness , which combines his life experiences, ancient wisdom and what psychological science can tell us about the path to happiness

In this episode we discuss some of the ideas from his latest book, in particular Dr. Saad’s advice about how to design a career and how to choose a long term partner. We also discuss some of the fundamentals of evolutionary psychology and the surprising amount of challenge that still exists towards these ideas. Dr. Saad outlines many compelling scientific and anthropological arguments as to why we should be taking evolutionary psychology seriously.

You can find Dr. Saad's latest book here: https://shorturl.at/afL15

Interviewed by Dr. Alex Curmi - Give feedback here - [email protected] - Follow us here: Twitter @thinkingmindpod Instagram @thinkingmindpodcast

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