Minter Dialogue Episode #165 — This interview is with Jeff Rohrs, CMO of Yext, the leader in Digital Presence Management (DPM). It’s an extremely interesting space for any business with a physical presence, linking the store with the internet and smartphone. In this interview, Jeff tells us about Yext and the opportunities for business to enhance the link between mobile and retail. We also discuss company’s own digital transformation. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast. Support the show (https://www.patreon.com/minterdial)