Autistic Cats, Clubhouse & Marketing in 2021

With 2021 well underway, most agents are thinking about how to take their business forward, and something that pops up in most conversations is the Clubhouse app. For those of us who don’t already know about the app, what is Clubhouse, and what has it done to get the real estate industry so excited? Is this really a tool that can take us to the next level, or is it a soon-to-fade gimmick? Most importantly: how can we use it in our businesses? In this episode, we’re discussing the pros and cons of the app that’s taken the industry by storm in the first two months of the year.

Three Things You’ll Learn in This Episode

What makes Clubhouse an attractive platform for real estate professionals: • Clubhouse gives its users the opportunity to connect with people they would otherwise never have met. This makes it a great way to network and share ideas with agents in a ton of different markets.

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Why we need to be mindful of Clubhouse’s limitations: • Clubhouse may connect us with people talking about the industry, but that doesn’t always mean they’re industry experts. We have to vet the people we’re listening to if we want to be sure we’re getting accurate information, and that takes time many of us don’t have. Why idea-sharing platforms aren’t always the best place to invest our time: • Having a ton of ideas isn’t what moves our businesses forward, implementation is. Avoid spending hours looking for new ideas on online platforms, and focus on going deep on what works.