Is the diet industry more manipulative than big tobacco ever was? Diets don’t work. If they did, there wouldn’t be a diet industry! But why is this? And what can you do instead? In this episode with Wildfit founder, Eric Edmeades you’ll learn how the food industry exploits our psychology and evolutionary biology and why everything we know about dieting is wrong... You’ll learn: Why calorie counting is a complete waste of time Why willpower Is NOT an effective strategy Why exercising more and eating less is the worst thing you can do And much, much more.. *** Bonus: - Subscribe to Mindvalley Membership to discover 30+ Mindvalley Quests, watch our podcast sessions live, interact with the guests, connect with the world’s best teachers and find your community 👉 https://go.mindvalley.com/NOW Learn more about your ad choices. Visit megaphone.fm/adchoices