The Journal.The Wall Street Journal & Gimlet
51. Wes Nichols – measuring the impact of MarketShare
- Av
- Episod
- 53
- Publicerad
- 10 dec. 2023
- Förlag
- 0 Recensioner
- 0
- Episod
- 53 of 69
- Längd
- 25min
- Språk
- Engelska
- Format
- Kategori
- Ekonomi & Business
Wes was co-founder and CEO of MarketShare, based on some academic insights, which measured the impact of ad spend for major marketers. It was acquired by Neustar in 2015 for $450M.More
Lyssna när som helst, var som helst
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