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Maxx Chewning

Social media personality, YouTuber, and entrepreneur Maxx Chewning is here to help us all laugh a bit more while also learning from some of the most successful people in the world in a way you have never heard their stories before. Thanks for CHEWNING in!

Don't Be Sour

Emerging from a two-month break, Episode 101 of "Don't Be Sour" promises a delightful blend of humor, insight, and reflection. We kick things off with a lively celebration of our podcast milestone—we've hit 100 episodes, and the energy is palpable as we consider another century of captivating chats. The political winds have shifted since we've been away, and we dive headlong into the Trump era's ongoing influence on immigration and the economy, while daring to make bold predictions on Bitcoin's future. Our discussion about personal growth reveals the ever-evolving nature of motivation in today's fast-paced world.
 
Remember those high school chemistry classes that seemed to stretch on forever? We sure do, and that nostalgic journey leads us to a more significant milestone—the sale of Sour Strips to Hershey's. It's a whirlwind story of serendipitous conversations and high-speed due diligence that would make anyone's head spin. We reflect on the significance of setting and achieving both personal and professional goals, emphasizing the importance of health, fitness, and maintaining a balanced lifestyle amidst life's ever-present chaos.
 
The episode rounds off with an exploration of the colorful tapestry that is daily life, from the trials of home renovation to the joys and frustrations of sports like golf and basketball. We share tales of neighborhood adventures, sneak peeks into future plans, and the peculiar dynamics of business partnerships. Whether it's a snowboarding trip or a debate over the best Batman actor, the camaraderie and spirit that defines "Don't Be Sour" is ever-present. Come for the laughs, stay for the stories, and leave with a fresh perspective on the journey ahead.

Ep. 101 - Life Updates, Selling Sour Strips & Moving Away

Picture this: A quiet New Year's Eve at home, swapping the chaos of clubbing for a cozy night in with fireworks and "90 Day Fiancé." That’s how we kicked off our latest episode, packed with laughter and nostalgia as we navigated everything from political musings to the delightful chaos of our everyday lives. We speculated on potential election candidates, tossing around names like Gavin Newsom and Vivek Ramaswamy, and even had a chuckle over the show "Designated Survivor" to imagine the political whirlwind that is succession. Politics aside, we spared no critique for Jaguar's controversial rebranding, reminiscing about the brand's high-performance days while sharing a hilarious tale of BMW i8 ownership that included a memorable run-in with the law.
 
Our conversation took another turn as we switched gears from the high-energy days of clubbing to the serene yet curious world of drones and government conspiracies. Amidst the memories of wild nights out and the shifts in our personal priorities, we found ourselves laughing about East Coast drone conspiracies. With the new year in full swing, we tackled health and fitness resolutions, humorously recounting the gym rush that inevitably happens every January. Overcrowded equipment, gym etiquette fumbles, and the funny reality of midnight bathroom trips peppered our lively discussion, as we explored the balance of staying fit amidst life's unpredictable challenges.
 
The episode rounded out with a spirited debate on electric versus gas-powered vehicles, touching on the environmental and economic puzzles of oil dependency. We reminisced about the joy of gas station stops and even pondered the mysteries of electricity's origins. Our personal anecdotes continued with dog training escapades and the ongoing battle between indulgence and frugality in our spending habits. Finally, we let our imaginations run wild with a playful exchange about our dream car collections, revealing our tastes and fantasies in a delightful crescendo of conversation. Tune in for a rollercoaster of stories that promise laughter and reflection in equal measure.
 
Follow Maxx on IG https://www.instagram.com/maxxchewning
 Maxx on YouTube - https://www.youtube.com/maxxchewning
 Joe on IG https://www.instagram.com/joeknows.best
 Christian on IG https://www.instagram.com/christianguzmnanfitness

EP. 102 - Budgeting Money, Self Improvement & Dream Cars

Tiege Hanley - Get your first box 40% off (+ FREE gift), and 20% off for life at https://www.tiege.com/dbs
 
Ever find yourself pondering why your cat suddenly believes it's a jungle explorer or why your once-preppy wardrobe now resembles a Build-A-Bear workshop? Join us as we kick off with a playful discussion on personal fashion faux pas and the wild antics of our beloved pets. From cats that plot neighborhood escapades to small dogs bravely facing down hawks, our tales provide a mix of laughter and a gentle nudge to keep an eye on those adventurous companions. It's a light-hearted start that reminds us all of the unpredictable nature of both pets and our own style journeys.
 
Shifting gears, we embark on the never-ending pursuit of personal growth and health goals. The pressure of setting new objectives each year can be daunting, but whether you're on a mission to craft the perfect morning routine or navigate the world of dietary tweaks, we've got insights to share. From rapid morning rituals to leisurely, salt-and-lemon-infused starts, our conversation dives into the routines that shape our days and how they reflect our individual lifestyles. It's a chapter filled with tips and reflections on maintaining a disciplined regimen, all while ensuring your personal preferences don't get lost along the way.
 
As we journey through the latter part of our episode, the rollercoaster of financial decision-making takes center stage. Reminiscing about Alphalete's humble beginnings and the shifts in social media dynamics, we contemplate the evolving nature of content creation and audience expectations. From early, spontaneous meetups to today's curated events, we reflect on the bittersweet nature of change and the constant push and pull between staying true to oneself and adapting to new trends. With anecdotes about car choices, political satires, and the complexities of weight loss strategies, our discussion promises a thoughtful, entertaining exploration of the unpredictable adventures life throws our way.

Ep. 103 - Social Media Fame, Daily Habits & Weight Loss

Andrew Flair, a notable figure in the YouTube hunting and fishing community, sits down with us to share his journey from a high school enthusiast to a leading content creator. We chat about the evolution of his YouTube presence, where despite a reduced upload schedule due to family commitments, his content remains genuine and engaging. Andrew also delves into the origin of his signature "shoo" sound, a fan-favorite element that has become synonymous with his brand.
 
The episode takes a nostalgic turn as we explore the growth of the fishing YouTube community, emphasizing the camaraderie and collaboration that sparked the creation of the Googan Squad. By sharing personal insights, we reflect on the shift from traditional fishing professionalism to a more relaxed, personality-driven approach that captivated audiences and inspired a wave of similar channels. From the challenges of traveling with fishing gear to the dynamics within the Googan Squad, we cover the unique experiences that come with being part of such a transformative group in the fishing content scene.
 
We also dive into entrepreneurship and business ventures that go beyond the world of YouTube. Andrew shares stories of launching a jerky business from his garage, the excitement of early triumphs, and the strategic decisions that have driven his success. From managing supply and customer service to the thrill of selling out initial product drops, we explore the passion and determination behind these entrepreneurial endeavors. Our conversation touches on both the challenges and joys of building a brand, offering a comprehensive look at the intersection of content creation, entrepreneurship, and personal growth.
 
Flair on YouTube - https://www.youtube.com/@FLAIR./videos
 
Beefcake Jerky - https://beefcakejerky.com/
 
Follow Maxx on IG https://www.instagram.com/maxxchewning
 
Maxx on YouTube - https://www.youtube.com/maxxchewning

Ep. 104 - Exposing FLAIR: Googan Squad Fallout, Selling BeefCake Jerky and More

Hopping on a private jet to Vail with snowboarding on our minds, we couldn't help but reminisce about past adventures as we packed our gear. The thrill of first-class comforts and the amusing quirks of airplane interiors set the stage for our upcoming skiing escapade, all while we navigate the logistics of podcasting on the move. Plus, a big shoutout to new listeners joining us from our recent collab with Andrew Flair—welcome to the chaos!
 
Our conversation takes a wild turn from the slopes to the great outdoors, where city life meets the rawness of nature. Hunting stories abound, complete with ethical reflections and a hilarious turtle rescue attempt that turned out to be more complicated than expected. Throw in some adrenaline-fueled snowboarding mishaps, where speed meets tree, and the importance of helmets becomes all too real. The episode also touches on everything from home renovations to the ins and outs of snowboarding gear, with Joe sharing his fitness and renovation journey amidst the chaos of permits and budget overruns.
 
As we wrap things up, we delve into the unexpected twists of verbal defense, legal escapades, and the societal pressures of masculinity. There’s a candid discussion on aging gracefully, the quest for eternal youth, and the intriguing world of truck purchasing. Toss in some heated debates on border security and tariffs, topped off with dreams of flying a Vision Jet, and you've got an episode bursting with humor, insight, and adventure. Remember, whether you're on the slopes or stuck in traffic, there's always a story waiting to unfold.
 
Follow Maxx on IG https://www.instagram.com/maxxchewning
 
Maxx on YouTube - https://www.youtube.com/maxxchewning
 
Joe on IG https://www.instagram.com/joeknows.best
 
Christian on IG https://www.instagram.com/christianguzmnanfitness

Ep. 105 - Home Renovations, Going Bald & Border Security

Parenting solo for the first time is like navigating uncharted waters, and David takes us through his whirlwind experience with his seven-week-old daughter, Sophia. We reflect on the joys and tribulations of this new chapter, including the delicate balance of feeding schedules, nurturing bilingual bonds, and the ever-present fear of mishaps. As memories of childhood and the innocence of the early years blend seamlessly into tales of teenage mischief, we ponder on the evolution from baby giggles to teenage grumbles.
 
As we gather around for a lively chat, the conversation takes a sharp turn into the world of celebrity turbulence and social media's unyielding glare. We question the disproportionate outrage over provocative tweets by personalities like Kanye West and Donald Trump while more pressing global issues await attention. The complexity of separating an artist’s work from their personal antics becomes a focal point, encouraging an introspection of moral boundaries. With humor and candor, we navigate through this tangled web, leaving no stone unturned.
 
Amidst our spirited discussions, we escape into the opulence of private travel and the allure of luxury ski resorts like Vail and Aspen. From the thrill of private aviation’s departure to the camaraderie shared while tackling diaper duty on the slopes, our stories paint a vivid picture of adventure and laughter. We weigh the merits of extravagant destinations, recount amusing travel tales, and celebrate the friendships grounded in shared experiences. As we wrap up, reflections on creative control and the intricacies of video-making provide a thoughtful close, highlighting the blend of creativity and discipline in content creation.

Ep. 106 - Deep Conversations with Close Friends

Fitness icon Christian Guzman talks about his darkest times as he built the legacy we all know today. He reflects on his dramatic rise to fame in the internet age, with Maxx referring to both himself and Christian as among the “third generation of fitness influencers”.
 
From establishing his game-changing brand, to his relentless determination in seeing the construction of Alphalete Gym through to the end, Christian reveals the secrets to his massive success in the fitness world. Learn about the ups and downs of his journey and the people that were there by his side to make it all possible.
 
 
 
Watch this interview and subscribe to the channel onYouTube
 
Follow Christian on Instagram @christianguzmanfitness
 
Subscribe to Christian on YouTube
 
Follow Maxx @maxxchewning
 
Subscribe to Maxx on YouTube
 
 
 
Key Highlights
 
 • Maxx was first drawn to Christian for his high-quality yet raw and relatable YouTube videos which documented his fitness journey. It was a unique style at the time and was key to Christian becoming one of the most widely recognized fitness personalities today—and among the first of the “third generation of fitness influencers”.
 • Christian talks about the grueling months he spent creating Alphalete Gym and what drove him to see his dream through despite seeing no returns for long stretches of time after investing truckloads of cash.
 • Maxx thanks Christian for changing his life and career for the better, and for being a role model to so many in the space.
 
 
 
Powerful Quotes
 
 • Marketing is going to continue moving towards organic, raw, real people instead of these propped up, perfect images. ~Christian
 • The goal is to create good content and if money comes, that’s great. The money increases because it’s a byproduct of the energy and time you put into videos, and not, “I’m only making videos to make money.” ~Maxx
 • If you’re 
thinking • , I don’t know if you’re ready to start, because if you really wanted to do it, you’d just do it. ~Maxx
 • Things take time. You have to be able to take some leaps and ask for many opinions. But after all of that, the biggest thing you have to believe will happen is that, out of everything you gather, you will decide what you think is best and take action on it. ~Christian

Ep. 1 - How Christian Guzman Took Over the World

Social Media star Heidi Somers discusses her upbringing and how she became the business entrepreneur she is today. She discusses the vision of her clothing empire and how she makes it stand out from the rest. From being the CEO of an all inclusive women's clothing brand to still finding time to maintain her social media stardome, Heidi breaks down her work flow and time management skills. Learn what it takes to hire the right employees and build a brand that impacts thousands. 
Watch this interview and subscribe to the channel on YouTube
 
Follow Heidi on Instagram @buffbunny
 
Subscribe to Heidi on YouTube
 
Follow Maxx @maxxchewning
 
Subscribe to Maxx on YouTube

Ep. 2 - The Multi-Million Dollar Empire of Heidi Somers

Unspeakable talks about how he became one of the largest creators on the YouTube platform. He reflects on how Minecraft changed his life forever and catapulted him to stardom. 
 
From understanding what viewers wanted to see on YouTube, to knowing when to pivot and start filming vlogs, Unspeakable reveals the secrets to his success. Unspeakable also breaks down his financial success and how his personal toys are only bought when monumental goals are achieved.
 
Watch this episode and subscribe on YouTube
 
Subscribe to Unspeakable on YouTube
 
Follow Maxx on IG @maxxchewning
 
Subscribe to Maxx on YouTube

Ep. 3 - How Unspeakable gained over 25 million subscribers

How to Beast (David) breaks down his best dating and relationship advice which is how he built his massive audience. He discusses what Red Pill mindset is with men and his thoughts on how girls and guys think about the current social dating marketplace.
 
Learn his tactics that built his channel from 0 to 1 million subscribers and why he feels qualified to give dating advice to men. David also discusses his thoughts on the current state of YouTube and how it effects his businesses and mental state directly.
 
Watch this episode and subscribe on @Don't Be Sour 
 
Subscribe to David on YouTube @How to Beast 
 
David's Businesses ➜ EDGE Lifestyle clothing (code=BEAST): https://edgelifestyle.com ➜ Get the BEASTLY app (FREE trial): https://beastly.onelink.me/t2Ry/0s0fbvi5 ➜ Apply for Beast Dating Coaching:
 
https://beast-coaching.com Follow Maxx on IG https://www.instagram.com/maxxchewning Subscribe to Maxx on YouTube @Maxx Chewning ​

Ep. 4 - The art of picking up women with How To Beast

In this episode, we sit down with Jake Karls who is a co-founder of chocolate brand Mid Day Sqaures and learn about what it takes to start a CPG company. Listen to a deep dive of how to navigate lawsuits by Hershey, building a brand with no social media following, and how they plan on reaching $100 million in revenue.
 
Watch this episode and subscribe to @Don't Be Sour 
 
➜ Check out Mid Day Squares - https://www.middaysquares.com/ ➜ Check out Mid Day Squares Instagram - https://www.instagram.com/middaysquares
 
Follow Maxx on IG https://www.instagram.com/maxxchewning
 
Subscribe to Maxx on YouTube @Maxx Chewning

Ep.25 - The $100 Million Dollar Chocolate Brand: Mid Day Squares

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