The Book ReviewThe New York Times
In today’s transportation landscape, opening the Lyft app on your phone is a sign of intent. It means that wherever you’re going, you’ve decided you won’t be biking, or walking, or taking the bus. Maybe you’ll share the ride with a stranger, but you’re definitely making the trip in a car. Lyft cofounder and president John Zimmer is trying to rejigger that timeline.
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