Why is Ironman so popular? - The Sunday Story

Why is Ironman so popular? - The Sunday Story

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2007 of 1915
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Ironman ultra-triathlons demand competitors swim 2.4 miles, cycle 112 miles, and then run a full marathon, paying upwards of $1000 for the pleasure. It’s not everyone’s idea of a perfect Sunday, but for its growing base of devotees, it has become almost like a religion. So how did the sport grow from its low-key Hawaiian roots to a money-making global phenomenon? And what drives people to push their bodies to the limit?

This podcast was brought to you thanks to the support of readers of The Times and The Sunday Times. Subscribe today: http://thetimes.com/thestory

Read by: Rick Broadbent, sports writer, The Times.

Producers: Harry Stott.

We want to hear from you - email: thestory@thetimes.com

Read more: $1,000 for 140 miles of suffering (in the rain) — why is Ironman so popular?

Photo: Getty Images.

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