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Blockworks

A daily analysis of macroeconomics, bitcoin, geopolitics and big picture power shifts, hosted by Nathaniel Whittemore @nlw. The Breakdown is part of Blockworks.

Subscribe to The Breakdown newsletter: https://the-breakdown.carrd.co/

The Breakdown

A new long read argues that crypto’s biggest weakness is its inability to tell its own story—an issue magnified by the mainstream media’s fixation on outdated narratives. NLW agrees with much of the piece, but brings a unique perspective as the former architect of FTX’s high-profile marketing push, including stadium naming rights, Super Bowl ads, and celebrity campaigns. He explains the strategy behind those controversial moves, why they made sense at the time, and how FTX’s collapse wiped out the industry-wide narrative gains they might have brought. This is a candid look at the intersection of crypto PR, media coverage, and one of the most infamous brand-building plays in the industry’s history.

Source: https://www.coindesk.com/opinion/2025/07/29/crypto-has-a-comms-issue

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

What FTX Marketing Was Actually Trying to Accomplish

This week’s Friday Five is packed with U.S. government moves that signal crypto policy has shifted from rhetoric to action. NLW and Scott break down the SEC’s surprising guidance that puts liquid staking outside securities law, Hester Peirce’s call to enshrine financial privacy in the digital age, and the Tornado Cash verdict’s implications for developers. They also cover Trump’s executive orders opening 401(k)s to Bitcoin and other private assets, targeting bank discrimination, and appointing a crypto-friendly Fed governor—all part of a broader trend toward tangible pro-crypto measures.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

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The Five Most Important Stories in Crypto This Week

In a closely watched case for crypto developers, a New York jury found Tornado Cash co-founder Roman Storm guilty of operating an unlicensed money transmitting business, while deadlocking on money laundering and sanctions charges. NLW unpacks the strange twists of the trial, the judge’s controversial rulings, and why the verdict sets a troubling precedent for DeFi.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 Subscribe to the newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://blockworks.co/newsletter/thebreakdown⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

Hung Jury Delivers Mixed Verdict in Roman Storm Tornado Cash Trial

President Trump is preparing an executive order targeting financial institutions over politically motivated debanking, but critics argue it's missing the real culprits—federal regulators. NLW dives into the legacy of Operation Chokepoint, what this new order aims to change, and whether it will prevent future abuses. Then, in a big move for crypto, the SEC clarifies that most liquid staking protocols don’t constitute securities offerings—unlocking DeFi potential. We also look at new stablecoin accounting guidance and the growing calls for serious banking reform from leaders across the political spectrum.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 SUBSCRIBE to the Podcast: https://pod.link/1438693620

 Watch on YouTube: https://www.youtube.com/@TheBreakdownBW

 Subscribe to the newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://blockworks.co/newsletter/thebreakdown⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

The Real Battle Behind Debanking and Operation Chokepoint

Washington is buzzing with crypto action. From the CFTC's new crypto sprint to Hester Peirce's bold stand for privacy, this episode dives into the shifting regulatory winds—and what they mean for the future of Bitcoin, markets, and crypto infrastructure. NLW covers ETF outflows, macro pressures, and why the AI economy might be holding up GDP while the labor market struggles. Plus, Project Crypto at the SEC might be the biggest institutional shift yet. It's a packed episode on the changing rules, power struggles, and financial transformations playing out right now.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Enjoying this content?

 SUBSCRIBE to the Podcast: https://pod.link/1438693620

 Watch on YouTube: https://www.youtube.com/@TheBreakdownBW

 Subscribe to the newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://blockworks.co/newsletter/thebreakdown⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

Crypto Sprint in DC Signals Big Shifts Ahead

Today NLW unpacks a stunning escalation as President Trump fires the head of the Bureau of Labor Statistics after a weak jobs report. The move has shaken confidence in the independence of US economic institutions, with critics across the spectrum warning of authoritarian overreach. We look at what this means for the Fed, interest rate policy, and the future of economic data in America. From market reactions to historical comparisons with Venezuela and Argentina, this episode explores whether the blow up around this is TDS or if we’ve crossed a line that can't be uncrossed—and why some are calling Bitcoin the new insurance policy.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 SUBSCRIBE to the Podcast: https://pod.link/1438693620

 Watch on YouTube: https://www.youtube.com/@TheBreakdownBW

 Subscribe to the newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://blockworks.co/newsletter/thebreakdown⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

After Weak Jobs Report, BLS Commissioner Gets the Ax

For this Long Read Sunday, NLW explores Nick Carter’s sweeping new essay comparing modern stablecoins to 19th-century free banking. Through a condensed version rewritten by Claude, the episode dismantles the common narrative that stablecoins echo a chaotic era of wildcat banking. Instead, it shows how American instability was due to bad regulation—not the concept of private money itself. With successful examples from Scottish and Canadian free banking systems, and a look at how stablecoins leverage tech and market incentives to solve past failures, this is a must-listen for anyone serious about monetary history and crypto’s future.

Source: https://murmurationstwo.substack.com/p/the-last-word-on-stablecoins-and

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

The Stablecoin Free Banking Debate—What History Really Says

This week’s Friday Five is dominated by a stunning speech from the new SEC Chair, signaling a dramatic shift in U.S. crypto policy. NLW breaks down the speech’s implications, from safe harbors and tokenization to a renewed embrace of crypto within securities law. Also on the docket: Powell’s hawkish tone and Trump’s renewed feud with the Fed, Ray Dalio’s bold portfolio advice, a volatile week for crypto treasury companies, and the game-changing JPMorgan-Coinbase partnership that redefines institutional crypto access. All that plus Bitcoin weathers an 80,000-coin liquidation without blinking.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

Crypto's Regulatory U-Turn: The Five Most Important Stories in Crypto This Week

The July FOMC meeting delivered no rate change—but plenty of political drama. Powell refused to guide toward September cuts, triggering hawkish market reactions and rare dissent from Fed governors Waller and Bowman. Meanwhile, the White House unveiled a sweeping crypto policy roadmap during Powell's press conference, signaling a new era of fiscal dominance and shifting central bank relevance. NLW breaks it all down—from Powell’s quiet rebellion to the Fed’s waning independence and the rise of crypto on the policy stage.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

Powell's Hawkish Wait-and-See

Crypto treasury companies like Bitmine and Backed are under pressure as investor enthusiasm wanes. Bitmine’s share buyback failed to move markets, raising concerns about narrative exhaustion despite bullish projections and backing from major crypto firms. Meanwhile, Backed’s discounted public offering cratered its stock, and Tether-backed 21 Capital ramps up ahead of listing. NLW explores whether the crypto treasury trend is stalling—and what it means for the broader market.

Brought to you by:

Grayscale offers more than 20 different crypto investment products. Explore the full suite at grayscale.com. Invest in your share of the future. Investing involves risk and possible loss of principal. 

To learn more, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Grayscale.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.grayscale.com//?utm_source=blockworks&utm_medium=paid-other&utm_campaign=brand&utm_id=&utm_term=&utm_content=audio-thebreakdown)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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 Join the discussion: https://discord.gg/VrKRrfKCz8

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 NLW: https://twitter.com/nlw

 Breakdown: https://twitter.com/BreakdownBW

Crypto Treasuries Face Their First Real Test

11 years ago today, on Halloween 2008, Satoshi shared the bitcoin whitepaper for the first time. The question is: why choose that date? Satoshi was extremely intentional, so it seems unlikely to be random. In this, we explore multiple explanations, including historical analogy to the Protestant Reformation as well as symbolic connection to Samhain/All Saints Day. Ultimately, we conclude that what matters is the fact that the myth-making enabled by Satoshi's departure from the scene is one of the most remarkable and unique attributes of bitcoin. 
 Watch: https://www.youtube.com/nathanielwhittemorecrypto

Why did Satoshi choose Halloween to publish the bitcoin whitepaper?

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