Apple: trying to think different for 50 years

Apple: trying to think different for 50 years

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The Apple Computer Company was founded on April 1, 1976, and in the 50 years since, the company has evolved from a handful of Silicon Valley misfits to a global technology and media powerhouse.

Tech journalist David Pogue talks with Ira Flatow about the backstory of the company, and the leadership of the mercurial Steve Jobs. He offers a peek into some lesser known chapters of the company’s history, like the ill-fated Apple Paladin, a prototype Apple-produced fax machine. Pogue chronicles the company’s history in his latest book, “Apple: The First 50 Years.”

Guest:

David Pogue is a tech journalist, CBS Sunday Morning correspondent, and author of the book “Apple: The First 50 Years.”

Transcripts for each episode are available within 1-3 days at sciencefriday.com.

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