Ep. - 1707 - INSIDE THE SECRET WORLD OF SORORITY RECRUITMENT

Trisha Addicks, sorority recruitment consultant, founder of It's All Greek to Me, and author of The Rush Bible: Secrets to Crush Sorority Recruitment and Find Your Forever Greek Home, joins Kate to examine what television, documentaries, and social media get right and wrong about rush, from MTV's Sorority Life to RushTok to the Max documentary Bama Rush, in which Addicks appeared.

Trisha and Kate discuss how much of recruitment is built on authentic connection versus information gathered before a conversation ever happens, along with the role of résumés and social media audits, how to prepare for rush, and why its lessons in networking, first impressions, and resilience extend well beyond college.

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