#657: Pinterest for Email Growth: Tried & True Strategies with Jenna Kutcher

Why Pinterest is the most low-risk way to direct tons of traffic, leads, and sales to your business.

Imagine spending just one hour a week, or even less, to unlock unbelievable amounts of traffic, leads, and sales. My friend, it's all possible when you start to step up your Pinterest game! Pinterest is not your average social media platform, actually, it's not even social media at all (more on that later!) – it's a pure ROI goldmine that's just waiting to be explored. To help guide us through everything Pinterest has to offer, I'm joined by the amazing Jenna Kutcher. Jenna is a multimillion-dollar business owner, New York Times best-selling author, and truly fabulous Pinterest expert. Today, she shares her proven strategies to help you effortlessly generate engagement toward your website, blog, sales page, or wherever your heart desires. And the best part? No constant posting, no social media fatigue, and no more fighting a difficult algorithm. If you're just getting started in entrepreneurship, feel nervous about showing your face on social media to grow your email list, or you're still in the side hustle phase of your business, this episode is for you! With Pinterest, you can organically direct a ton of traffic to your company in the most low-risk way possible.

You’ll hear all about:

4:18: How Pinterest completely shifted Jenna’s business strategy

6:15: The ways Pinterest is different than social media

10:44: Why you should focus on monthly views on Pinterest, not followers

13:00: The anatomy of a perfect pin and the science behind the algorithm

20:41: Tips for reviving an old Pinterest account

23:09: The importance of the captions on your pins

30:20: Understanding the trends on Pinterest

34:18: Everything to know about optimizing your pins for traffic and engagement

Listen in and see for yourself how easy, doable, and economical it is to grow your email list and your business on Pinterest. Trust me, you'll love it!

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