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Chris Martin Studios

Getting Work To Work

Today's guest on Getting Work To Work is none other than the Australian sensation, gough. He's the writer, director, and visionary behind BeernutsProductions.com and is here to talk about his latest audio project, The Body Corporate Meeting. He dives into how he mined real-life situations for comedy gold, why he approached the recording of the piece as an old-fashioned radio play, and the difference in writing and producing audio and film projects. We also look at his first film project, The Advertising Meeting, and talk about how his style has remained the same for ten years, but is also different. Most importantly, we crack jokes at my expense and marvel at my ability to drown in my own crapulence.

“Double Feature of Silly Jokes” with gough (GWTW795)

Where is the foundation of your happiness? For me, happiness was solely found in my mind. But after being introduced to today's guest, I learned that there is a strong connection between happiness and the body. Janice Kaplan is the author of What Your Body Knows About Happiness: How to Use Your Body to Change Your Mind, a new book diving into this topic with a wide range of stories, interviews, and studies. In this conversation, we explore a few of the mind-blowing studies and the myths dispelled along the way. We also talk about Janice's approach to reinvention throughout her career, context-dependent memory and learning, the partnership between brain and body, how form creates function, and why creativity is enhanced by moving our bodies.

“The Root of Your Happiness” with Janice Kaplan (GWTW796)

We've all heard the phrase, "Teamwork makes the dream work." Maybe this one as well, "You can't do everything yourself." Over the past 18 years of business, whenever I was confronted with the idea of turning my business of one into a team-based endeavor, I wanted to prove that I could be the exception. I didn't want to bring anyone else in for multiple reasons, but mainly because I didn't know where to start. In today's episode of Getting Work To Work, I'm going to talk about how freelancers and solopreneurs can start to build a team around their work, in their own way, supporting what matters most to them.

Team Building for Solos (GWTW797)

What makes for a great story…in business? Today's guest answers that question with his lens focused on long-term relationships, a different way of looking at the hero's journey, and a love for his craft. Christian Schu produces commercials and brand films for high-end companies all over the world. In our conversation, he talks about the cultural differences in storytelling, the importance of curiosity in relationship building, his creative journey, and his approach to working by himself versus working with large teams. Most importantly, his response to my question about imposter syndrome might just change how you think about your own work and relationship with your clients. It did for me.

“Cinematic Storytelling for Business” with Christian Schu (GWTW798)

What's the first thing that comes to mind when you hear the term press release? Irrelevant? Old-fashioned? I know, boring, right? But nothing could be further from the truth. Today's guest on the show is Mickie Kennedy, Founder and President of eReleases, the small business leader for press release distribution. He is an expert at helping small businesses increase their visibility and credibility. If you're like me and know little to nothing about press releases, this episode will have you looking at them in a new way. In our conversation, we talk about the different types of press releases, the importance of providing data and context, how to approach writing press releases if you have a small audience or just starting out, and most importantly, how to keep your business fresh by constantly adapting and providing value.

“Meaningful Press Releases” with Mickie Kennedy (GWTW799)

Have you ever thought what you're leaving behind for the next generation? Whenever the conversation of legacy comes up, there are often two tracks of conversation: 1) the physical objects we make or the stuff we accumulate, and 2) the impact we have on others (financially, relationally, or emotionally). But last week, during my interview with philosopher Mark Rowlands about his new book, The Word of Dog: What Our Canine Companions Can Teach Us About Living a Good Life, we got on the subject of digital immortality. I haven't stopped thinking about it and thought, "What a great topic for episode 800 of Getting Work To Work." Given the staggering amount of data we generate in a lifetime at what point could we be recreated and resurrected into digital form? We probably wouldn't be conscious ourselves, but to those around us, would they even know? Would they even care? So many questions, so little time. Let's get into it.

Digital Immortality (GWTW800)

Have you ever thought about what your dog is thinking about at any given moment? Is it thinking about philosophy, the meaning of life, what that treat really signifies? Perhaps it's something deeper and beyond our comprehension. Today's guest on Getting Work To Work is the author of a new book, The Word of Dog: What Our Canine Companions Can Teach Us About Living a Good Life, that explores what we can learn about our own lives by examining the lives of our best friends. Mark Rowlands is a philosopher, professor, and chair of the Philosophy Department at the University of Miami. He's also a prolific author, writing extensively about philosophy, animals, science fiction films, climate, memory, animal rights, and body language. In our conversation, we talk about his creative process and when the best ideas show up, the role memory plays in coming up with creative connections, and what he's learned about life from dogs.

“The Word of Dog” with Mark Rowlands (GWTW801)

What comes to mind when you think about playing the lottery? All the traveling you'll be able to afford? The golden beaches and beautiful bodies? The job you can finally quit? The house you can finally buy? The car? Finally! For creatives, the lottery might look differently. We can finally make that film that we've been writing for ten years. There will be enough money to justify learning how to podcast or leather craft or play the guitar. That book about penguins we can't stop researching and obsessing over, it will finally get published. Finally! Whether you play the lottery or not, I believe everyone does, especially in the creative industries. I'm going to explore how the creative lottery presents itself, how our communication systems perpetuate it through influencers and gurus, and how we can begin to opt out of playing the game.

The Creative Lottery (GWTW802)

I always love when people who are doing something completely different reach out to be on the show. When I started looking into what today's guest is producing, I knew I wanted to have him on the show. Devin Blair is the creative behind Chemical Rocketeers, "a storytelling podcast that blends themes of exploration, survival, and mystery." In our conversation, we talk about how he got into podcasting, how his travels inform the show, the creative process, the importance of learning from others, and how curiosity presents itself differently in cultures around the world. He also asks me how I learn, which evolves into a discussion around our creative DNA.

“Chemical Rocketeers” with Devin Blair (GWTW803)

When we start out doing something, we make mistakes until eventually something works. We build upon the things that work, actively avoiding what didn't work. We build our skills until they become the foundations for our initial prototypes and plans for our creative work. These plans help us to chart a course away from failure and the beginner's mind towards experience, excellence, and one day, mastery. Not a bad journey, if you ask me.

Smash the Prototype (GWTW804)

How do you pitch yourself and your business to podcasts you want to be a guest on, people you want to connect with, and companies you want to bring into your network? By taking the courageous step and shamelessly sending the email or making the call. Today's guest did that after hearing an earlier episode of Getting Work To Work with Rachel Allen. Solveig Petch is a strategic brand consultant and creative director providing "remarkable branding for the quietly rebellious." In our conversation, we talk about the importance of sending shameless pitches and the difference between courage and confidence. She shares what a brand is and how it's different than branding, what it takes to build a stand-out brand, why we choose generic values instead of those that will help us stand apart, and why it's okay to want to keep changing the world.

“Infusing Work with Our Humanity” with Solveig Petch (GWTW774)

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