En värld i brand: Andra världskriget och sanningenAnton Vretander
Number Fever: How Pepsi Nearly Went Pop (Classic)
- Forfatter
- Afsnit
- 172
- Udgivet
- 1. aug. 2025
- Forlag
- 0 Anmeldelser
- 0
- Afsnit
- 172 of 229
- Længde
- 36M
- Sprog
- Engelsk
- Format
- Kategori
- Historie
Pepsi twice ended up in court after promotions went disastrously wrong. Other big companies have fallen into the same trap - promising customers rewards so generous that to fulfil the promise might mean corporate bankruptcy.
Businesses and customers alike are sometimes blinded by the big numbers in such PR stunts - but it's usually the customers, not the businesses, who end up losing out.
For a full list of show notes see http://timharford.com/
See omnystudio.com/listener for privacy information.
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- En värld i brand: Andra världskriget och sanningenAnton Vretander
- 1914: Vägen till första världskrigetTomas Rajnai
- 13 Minutes to the MoonBBC World Service
- The Secret Life of CanadaCBC
- Too Much InformationiHeartPodcasts
- Know Your Gear PodcastPhillip Mcknight
- Kod: KatastrofPodplay
- BlindspotThe HISTORY® Channel and WNYC Studios
- Arkeologi & HistoriaKönig Media
- Behind the BastardsCool Zone Media and iHeartPodcasts
