It sparked a national movement in Denmark. The best-selling book by Lars AP, now available in English.

Can the happiest people in the world also become the f***ing friendliest?

"A shocking and chillingly accurate portrait of the problem we Danes share: We're wary of letting strangers in. And this is not a grumpy old man talking. It’s new, it’s cool, it’s irresistable. Because flink is f***ing hot."
– Kira Hald, Change Communication Consultant, Carlsberg Group.

"Lars and his team are sincerely driven to make this world a friendlier place, and the positivity is contagious: Fucking Flink showed our students that it is possible to turn a personal quest into business. I believe the world is hungry for changemakers like this."
– Zepha de Roo, Lecturer, Academy for Creative Industries Tilburg, the Netherlands.

"It’s a gift to meet people who are truly able to excite. In my work with Lars AP and Fucking Flink, I’ve learned new perspectives – also in terms of bringing ideas to life. Fucking Flink is one of those great ideas that deserves to be realized."
– Sara Helweg-Larsen, Head of Communication, Maersk Line.