Real-world leadership is very different from all that the media would have us believe. Forget the dashing swashbuckler - effective leadership is typically understated. It's the myriad small things that make the big things possible. In Do Lead, Les McKeown demolishes the myths that have paralysed leadership in our modern era, then provides new, relevant tools for the job. You'll discover that we can all lead. And what's more, we should. Because effective leadership is goal- not people-oriented. It's about the person with the right skills putting themselves forward. Find out: The mindset required The basic leadership toolkit Techniques for dealing with the (inevitable) failures How to get started Whether you are new to the game or reigniting a dormant passion, start leading from where you are, right now, and make a difference. You can lead. Yes, you. 'When Les writes, I read. Don't be deceived by this book's diminutive size - it's like a rich, chunk of leadership fudge that you never want to end. This eye-opening, challenging, and encouraging book may be small, but it packs a big punch.' Steve McKee, Businessweek.com columnist and author 'If you don't think of yourself as a leader - think again. Les McKeown shows you how to be a great one. This is a must read for anyone who leads (or wants to lead) a company, team or group.' JJ Ramberg, Host of MSNBC's Your Business 'A thoroughly refreshing take on what real leadership is all about. It is not about heroics or headlines, it is about achieving real results in the here and now. It's short, to the point, and not to be missed.' Rita Gunther McGrath, Professor and author